Why NRR (net revenue retention) is the one metric to rule them all for SaaS
ChurnZero
JULY 8, 2022
Oh, by the way, what’s your customer retention?” It was clear that, barring any wildly outlandish figures, customer retention wasn’t a dealbreaker in their decision to invest. Net revenue retention (NRR) is taking center stage as the qualifying metric for determining the health of a SaaS business.
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