5 Rules That Absolutely Build Customer Loyalty
Beyond Philosophy
OCTOBER 7, 2021
Many organizations drive their actions to suit quarterly reporting, sales figures, and profits for this year and, as a result, don’t think long term. Wells Fargo is a big retail bank in the U.S. I wrote a book in 2007 called The DNA of Customer Experience: How Emotions Drive Value. Rule #1: Think long-term. .
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