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The astounding reason customers buy that they keep a secret

Beyond Philosophy

You wouldn’t think to look at it that The Magic Castle hotel in Los Angeles has been ranked in the top ten hotels on TripAdvisor, but it has. People who use the hotline—aka a red phone with a sign over it that reads, “Popsicle Hotline”—poolside receive a popsicle from the staff. Check it out here.

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There’s Magic in Managing the Details

ShepHyken

As we were walking around the station, he noticed one of our metal signs had a very slight bend in the corner. The executive pulled out a notebook and wrote down a reminder to get the signed fixed. He mentioned to me that if someone brushed up against the sign it may snag their clothing. We lead, coach and teach.

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Showing Up On Time

ShepHyken

It happened when I was doing magic shows at children’s birthday parties. I created a magic show that took two minutes to set up. That’s when he told me that showing up late—to anything—is a sign of disrespect toward others. Once again, this is a sign of disrespect. Lesson number two is perhaps even more important.

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How Personalization Enhances Business Relationships and the Customer Experience with Patrick McCullough

ShepHyken

By combining the magic of the “old school touch” with digital tools, businesses can create a seamless and impactful communication strategy. Businesses can use life touch points such as birthdays, holidays, Mother’s Day, and Father’s Day to connect with customers. Personalized notes are a powerful tool in business.

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Study: The Health of the Contact Center

What does it take to engage agents in this customer-centric era? Download our study of 1,000 contact center agents in the US and UK to find out what major challenges are facing contact center agents today – and what your company can do about it.

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68 Customer Support Email Address Name Ideas

CX Accelerator

So, if you’re trying to create a customer support email and are unsure what word to put before the @ sign, use this list from experts to point you in the right direction. How this works: Use the email address name + @ sign to add before your brand’s domain name. magic@ (Contributed by: , @helpsiteio ).

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Grasp this opportunity, it’s the small things that have the biggest effect!

Beyond Philosophy

The Magic Castle Hotel made the top ten of all Los Angeles hotels on Trip Advisor. Next to the pool is a red phone, and above it is a sign that reads, “Popsicle Hotline.” The reason why would probably surprise you, but it’s one of those little secrets about why customers buy that they don’t tell you.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.