Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. Making upsell offers.

B2B 116

B2B Journey mapping SaaS Engineering 116

Totango

SEPTEMBER 13, 2022

A customer success playbook maps out a game plan you can use to automate successful outcomes for your clients. Having a playbook in place can help you deliver better results for your SaaS customers and yield higher satisfaction, retention, and revenue for your business. Plan, analyze, and understand your customer lifecycle.

SaaS 87

SaaS Upselling Best practices Customer retention 87

ChurnZero

JANUARY 18, 2024

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. SaaS businesses, meanwhile, benefit from predictable streams of recurring revenue.

Chief Customer Officer 52

Chief Customer Officer SaaS Sales Upselling 52

CSM Magazine

DECEMBER 6, 2023

Customer Success Training Importance Customer success training is the process of equipping employees with the necessary skills to provide high-quality customer service throughout the consumer’s interaction with the brand. It also ensures employees know how to engage with customers in a way that meets their needs and beyond.

Upselling 52

Upselling SaaS Advertising Marketing 52

CustomerSuccessBox

JUNE 20, 2022

Now that you’ve chosen to read this article, I suppose you are already aware of the weightage that the Customer Success function holds for your SaaS business. And when it comes to delivering the right customer success function to your clients you are as good as the tool you use. What is a Customer Success Software?

Upselling 52

Upselling SaaS CRM Multi-channel support 52

Totango

APRIL 4, 2024

I recently hosted a webinar with four leaders from our team to learn how they work together to bolster retention, expansion, and upsells as a truly unified CS and sales front. Pre-sale interactions are unbelievably crucial for setting the tone for the overall customer experience. We need sustainable growth.

Sales 89

Sales Upselling Accountability SaaS 89

CustomerSuccessBox

MARCH 17, 2022

Every SaaS business wants to expand and succeed. You should connect your company’s targeted outcomes to your client’s desired outcomes in order to do so in a customer-centric manner. Use the Customer Success Playbook to synchronize those two sets of objectives. The meeting’s co-host is Champion.

Customer advocacy 52

Customer advocacy Upselling SaaS B2B 52

Totango

MARCH 26, 2021

In today’s cloud-based environment, SaaS business models have increased awareness of how the pre-sales and post-sales phases form a unified experience from the customer’s perspective. A satisfying post-sales experience sets the stage for subscription renewals and referrals, laying a foundation for additional sales.

SaaS 66

SaaS Best practices Upselling Education 66

ChurnZero

FEBRUARY 9, 2021

Engagement Evaluation Best Practices for Customer Success Management . Customer Experience: Journey Mapping. Course Description: If you strive for a customer-centric culture, you have to understand the customer’s journey—every step of the way. Level: Intermediate. Time: 50 minutes.

Journey mapping 98

Journey mapping Best practices Consulting Consulting 98

CustomerSuccessBox

JANUARY 8, 2020

As more and more B2B SaaS companies start building their customer success division and being customer success focussed, customer success has expanded to become large and complex like other departments. All the above responsibilities cannot be handled by the Customer Success team from the start. .

Upselling 52

Upselling SaaS B2B Metrics 52

CSM Practice

JUNE 6, 2020

The valuation of a SaaS company is based on its recurring revenue stream. However, the health of the recurring revenue is not dependent on new customers only, but also the renewal rate of existing customers. SaaS Companies with high renewal rates can generate a regular, predictable recurring revenue stream more efficiently.

Metrics 89

Metrics SaaS Accountability Upselling 89

Totango

DECEMBER 3, 2020

CS professionals now attest that their bonus structures are tied to company performance, renewals, net retention, upsells, and account health. . They are becoming standard because companies are increasingly recognizing how CS technologies can reduce churn and generate revenue by improving the customer experience.

Upselling 64

Upselling Accountability Enterprise Metrics 64

Totango

OCTOBER 20, 2022

At other companies, CS managers may be assigned to follow up on sales during the customer onboarding phase. Customer success managers are critical at SaaS companies, where they help deliver results that promote subscription renewals and upsells. What Makes a Good Customer Success Manager? Problem-Solving.

Management 91

Management Upselling Coaching Best practices 91

CustomerSuccessBox

JULY 2, 2020

Quarterly business reviews or QBRs as they are lovingly called (or with hate ) in the customer success world are a customer success manager’s second most important scheduled meeting with the customer. The first is obviously the customer onboarding meetings which are essential to retaining any B2B SaaS customer.

SaaS 52

SaaS Upselling B2B Feedback 52

ChurnZero

OCTOBER 16, 2020

Whether Customer Success or Sales should own the renewal, expansion, and upsell is a hot-button issue in today’s SaaS sphere. As such, we decided to tap industry experts for a verbal duel on the subject where the winners take home the esteemed (and priceless) prize of bragging rights and SaaS street cred.

Upselling 98

Upselling SaaS Sales Accountability 98

Totango

MARCH 5, 2021

Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. To retain customers, companies must make the customer experience better and ensure customers never stop seeing value from their product or service.

Customer retention 86

Customer retention Upselling Enterprise Benchmark 86

CustomerSuccessBox

JANUARY 2, 2022

As we enter another year, Customer Success is poised to be more sophisticated. Let’s assume that a growing SaaS firm acquires more customers, hires more employees, and increased the number of all other key stakeholders. 6 Focus areas for a Customer Success Team or a Customer Success Leader. VALUE ’ is important.

SaaS 52

SaaS Metrics Accountability Upselling 52

ChurnZero

JANUARY 25, 2024

With technology advancing and customer expectations rising, customer success has become an essential force driving business growth and customer loyalty within the SaaS industry. Deep industry knowledge, customer understanding, or experience with similar products or customers gives candidates a competitive edge.

Education 52

Education Upselling Consulting Consulting 52

Amity

FEBRUARY 26, 2018

Pro tip: A lot of SaaS companies usually employ a mix of fixed and flexible prices. The fixed price serves as the baseline and the flexible components allow for other revenue channels like upselling. Know your current customer lifecycle. Review customer feedback. Take a step further and go beyond the sales lifecycle.

Upselling 84

Upselling SaaS Feedback Sales 84

Totango

FEBRUARY 6, 2020

The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal, and the customer can walk away whenever they see fit. Doing so makes sure every team is embracing a customer-centric approach. Onboarding.

Enterprise 92

Enterprise Customer centricity Metrics Upselling 92

JustCall

APRIL 3, 2023

Did you know that when it comes to SaaS customer success, acquiring a new customer can cost 4 to 5x more than retaining an existing one? Naturally, businesses will want to rely on customer loyalty for sustainable growth and profitability. This is where customer success comes in.

Upselling 52

Upselling Metrics Best practices Customer centricity 52

Totango

APRIL 5, 2019

Customer success metrics are used to discover what kind of customer experience you are really delivering. The goal of customer success is to generate recurring revenue by creating customer lifetime value. And with customer success metrics, you can measure whether your efforts are working. Gross upsell.

Metrics 73

Metrics Upselling Accountability Enterprise 73

CustomerSuccessBox

FEBRUARY 28, 2022

This is a customer engagement model which helps SaaS businesses drive growth. LAER helps customer success professionals make the most of their customer engagement. The LAER model is a framework for establishing an initial relationship with customers and building on it over time. LAER model in Customer Success.

Upselling 52

Upselling Customer advocacy SaaS Education 52

CSM Practice

MAY 22, 2022

A profitable Customer Success framework is built on the various stages that a customer goes through in his/her relationship with your business. On the other hand, Customer Experience, which is an important component of Customer Success, is created at every level of the contact between the customer and vendor. .

Brand ambassadors 59

Brand ambassadors SaaS B2B Customer retention 59

ChurnZero

FEBRUARY 9, 2021

Engagement Evaluation Best Practices for Customer Success Management . Customer Experience: Journey Mapping. Course Description: If you strive for a customer-centric culture, you have to understand the customer’s journey—every step of the way. Level: Intermediate. Time: 50 minutes.

Journey mapping 52

Journey mapping Best practices Consulting Consulting 52

CustomerSuccessBox

NOVEMBER 2, 2021

Christoph Janz, a SaaS enthusiast, and a Venture Capitalist had published a brilliant article way back in 2014. It was meant for SaaS companies. finding customer acquisition channels that are highly scalable, repeatable, and profitable. . Try to understand what you need to do to retain your target customers.

SaaS 52

SaaS Customer retention Enterprise Accountability 52

SmartKarrot

FEBRUARY 4, 2022

This is the reason most of the growing SaaS businesses are turning towards Customer Success Managers (CSMs). Before jumping on the topic of the importance of Customer Success Managers (CSMs) in the SaaS World, let us first understand Customer Success and the importance of Customer Success in SaaS businesses briefly.

SaaS 10

SaaS Management Upselling Advertising 10

CustomerSuccessBox

MARCH 10, 2022

The skills that are looked into are analytical skills and communication skills, so it is helpful to come up with strategic thoughts to meet the goals of the business and to build meaningful relationships with clients. Of course, to directly get this position is not possible with just experience in customer-facing roles.

Management 52

Management Upselling B2B Sales 52

Totango

MARCH 24, 2020

The digital transformation of business has encouraged customers to seek personalized, on-demand services and products built for their needs. The resulting subscription and SaaS supplier models spread customer lifetime value across repeated cycles of renewal and upsell and give customers the power to walk away if they’re not satisfied.

B2B 59

B2B Management Upselling SaaS 59

Mindtouch

OCTOBER 23, 2017

I’d like to know who the 21% is who don’t prefer self-serve support because I have yet to meet one of these people. 79% of consumers prefer customer self-service, making it the most demanded channel for customer support. Companies that thrive tend to engage with their customers directly. Indirect Engagement Models.

Self service 65

Self service Upselling SaaS Customer Support 65

ChurnZero

APRIL 15, 2022

That’s why SalesIntel partnered with ChurnZero to build a more connected, data-driven customer experience. Use ChurnZero plays to increase license-based upsells. Many SaaS businesses use a pricing model based on license count. Many SaaS businesses use a pricing model based on license count.

Accountability 98

Accountability SaaS Upselling Metrics 98

Education Services Group

JULY 5, 2022

On the other end of the spectrum, there were the teams of folks from the startup or SaaS space, where CS isn’t just a buzzword and key stakeholders all know its value ( sounds like a dream, doesn’t it?!). Marketing, Product, Sales, and Customer Success, all sat at the same table with the customer experience at the forefront.

SaaS 52

SaaS Customer centricity Best practices Upselling 52

SmartKarrot

FEBRUARY 15, 2022

Success in SaaS is not as easy as it seems. Boosting sales and acquiring customers will not be sufficient. You need to retain customers, and the best way to do that is with winning customer success strategies. A key aspect of customer retention and customer success is ensuring you get customer loyalty.

SaaS 10

SaaS Education Upselling Technical Support 10

Totango

FEBRUARY 6, 2020

The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal, and the customer can walk away whenever they see fit. Doing so makes sure every team is embracing a customer-centric approach. Onboarding.

Enterprise 62

Enterprise Customer centricity Metrics Upselling 62

Totango

FEBRUARY 10, 2021

Lead conversion: the decision-making process which converts a prospect into a buyer (such as signing up for a free trial of a SaaS product). Onboarding: actions your customer takes after purchase to become an active user of your product or service (such as activating their SaaS account and setting up their profile).

Customer retention 85

Customer retention Journey mapping Benchmark SaaS 85

ChurnZero

JUNE 10, 2020

Coleman’s theory of building customer loyalty isn’t about focusing on marketing or closing the sale: It’s about the First 100 Days® after the sale and the interactions the customer experiences. Customer Success Around the Web.

SaaS 69

SaaS Upselling Sales Customer emotions 69

Totango

SEPTEMBER 24, 2020

Making your customers successful is ultimately about delivering value —you can create value for your customers by placing them in a position to grow their enterprise through the efficient use of your product to meet their business challenges. The Importance of Creating Value for Customers.

Enterprise 78

Enterprise Upselling Accountability Metrics 78