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What Are the Three Pillars of B2B Customer Support for Fintechs?

CSM Magazine

More businesses are recognising the value of outstanding customer service. In fact, 88% of companies now prioritise customer experience in their contact centres. Providing an outstanding customer support experience can strengthen these relationships.

B2B 52
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7 Great Customer Engagement Ideas

Totango

Here are seven great customer engagement ideas you can easily put into practice. We’ll show you how to multiply opportunities for engagement through strategies such as personalization, in-app messaging, customized promotions and loyalty programs. Use your customer journey map to plan events that trigger customized offers.

B2C 62
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B2B Customer Service vs. Customer Success

Totango

First, we’ll define what B2B customer service is and distinguish it from customer support in B2C industries. Then, we’ll consider how B2B customer service differs from customer success in a B2B context. B2B vs. B2C Customer Service. Defining B2B Customer Success.

B2B 92
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Customer Support + Customer Success: Working Together to Increase Customer Satisfaction, Retention, and Growth

Totango

Customers often turn to Customer Service or Customer Support teams for help throughout the customer journey. From onboarding challenges, to user experience difficulties, to product misfires, the Customer Support or Customer Service agent is often the customer’s “first responder.”.

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What is Customer Success and Why is it Important?

Nicereply

By implementing effective customer success initiatives, you can help customers gain maximum value from your product, thus increasing customer happiness. This article examines what customer success is and why it’s important, and shares valuable tips to build a customer success strategy.

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MarTech Interview with TeamSupport CEO Robert C. Johnson

TeamSupport

In 2008, when working for a former company where they could not find a true B2B (business-to-business) customer support solution, my colleague and TeamSupport Co-founder, Eric Harrington , and I set out to build one. And our customers have that same level of preparedness, visibility, and empowerment to help their customers.

B2B 64
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The Age of Online Communities: How to Create Branded Communities and Why You Should Bother

CSM Magazine

Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too. Gone are the days of static one-sided advertising that speaks at the customer. It may also predict churn potential.