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Understanding your customer effort score (and how to improve it!)

Tethr

We talk a lot about the customer effort score (CES). Between our work in customer experience, the research that went into The Effortless Experience , and our own effort measurement score, the subject comes up, well, kind of a lot. What is your customer effort score? How can I measure effort?

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Speech Analytics and Modernizing Agent Performance Measurement with the Customer in Mind

Contact Center Pipeline

Who decided that three was the optimum number of times an agent should say the name of a customer?” Speech analytics using machine learning and AI are already making an impact within contact centers, but most of the 30-plus vendors I collaborate with are still trying to figure out how to best utilize their own […].

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Guide to Interpreting Call Center Analytics

Fonolo

Correctly interpreting call center analytics and KPIs is key to improving your operations and your customer’s experience. Today, contact centers are increasingly viewed by businesses as the key to understanding customers. But knowing which metrics matter, and how to interpret them, is key to success.

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How to choose a conversation analytics tool: Watch out for these three pitfalls

Tethr

Every day, we have conversations with companies who are serious about working to reduce customer effort—just like you. And often, that first step looks like buying a conversation analytics tool or platform to help measure effort through unstructured data. That’s where we come in. You can’t cut corners.

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[Webinar] Measuring Customer Effort: How to stop relying on post-call surveys and start listening for it instead

Tethr

In 2008, the research team at CEB (now Gartner) surfaced a new measure, the Customer Effort Score (CES), that would change the way CX leaders evaluated the impact of customer service interactions on customer loyalty. Register for the webinar.

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Reducing customer effort through advocacy language

Tethr

Reducing customer effort has become a major focus for customer experience professionals in recent years after “ The Effortless Experience ” (co-authored by our own Chief Product & Research Officer, Matt Dixon ) was published in 2013.

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How to Measure Ticket Deflection with Google Analytics

Mindtouch

This gives customers a last-ditch opportunity to see relevant articles they can use to self-help before they have to deal with a support agent. It also tees things up so you can measure ticket deflection in Google Analytics. Here’s how it looks for Avalara , a MindTouch customer.