CustomerSuccessBox

FEBRUARY 27, 2019

A well structured customer success organization is necessary for any SaaS company to achieve massive growth. Most SaaS businesses have well defined product, engineering, marketing and sales teams. But someone needs to be responsible and held accountable for the results and ROI of customer success.

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Upselling Chief Customer Officer SaaS Sales 65

LiveChat

SEPTEMBER 19, 2018

Every company, especially SaaS businesses, face some of the following challenges and situations: High churn rate. These days, with cloud technology, SaaS and B2B economy, the sales model has shifted to renewal sales: pay-as-you-go and subscription plans. Or account management, when you worry about subscriptions and payments.).

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SaaS Management CRM Sales 106

Totango

JULY 21, 2020

The current COVID-19 pandemic has not been kind to many industries, and SaaS is no exception. In March of this year, SaaS stocks reached a 20 percent decline from their selling highs. Communications SaaS companies have watched the growth rate of subscriptions rise by 1.4X. Stay Agile As a Company.

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SaaS Calibration Enterprise Customer retention 64

ClientSuccess

OCTOBER 2, 2019

We often hear the roles of Customer Success Manager (CSM) and Account Manager (AM) used interchangeably. The ultimate difference between a Customer Services Manager and an Account Manager is both in their area of concentration and how each target their customers. . Let’s talk about Account Managers first.

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Accountability Management Upselling SaaS 47

ChurnZero

JUNE 19, 2020

To answer that and more, we invited SaaS Capital’s Managing Director, Rob Belcher, and Software Equity Group’s Managing Director, Allen Cinzori, to join us for a webinar. Speakers: Rob Belcher , Managing Director, SaaS Capital. Each account rep that is doing sales is also doing renewal management and things like that.

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SaaS Metrics Surveys Customer retention 72

ClientSuccess

JUNE 17, 2019

In today’s world of SaaS customer success, most CSMs and/or Account Managers are held to some sort of revenue goal. This is what’s commonly known as joint account planning. Joint account planning takes customer success a step further by analyzing and strategizing how a specific customer account could grow.

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Accountability Upselling SaaS Feedback 42

ChurnZero

MARCH 3, 2022

As Customer Success professionals you might find yourself building out something completely new at your organization, or just trying to break the status quo on what’s been done in order to help drive growth and expansion for your SaaS organization. How to crush SaaS customer onboarding: a roundup of expert advice.

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SaaS Customer retention Surveys Consulting 98

Satrix Solutions

NOVEMBER 12, 2020

Evan, customer health scores in SaaS are much more common these days. We work with a lot of SaaS companies where customer health scores are prominent. They can be prominent in companies outside of SaaS, but software is leading the way in this regard. Showing how to use your account compared to others like you.

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SaaS Feedback Best practices Accountability 88

ChurnZero

FEBRUARY 21, 2022

Here’s a standard customer advisory board definition: a customer advisory board is a group of trusted, hand-picked customers or influencers brought in by a business to be thought leaders and help the company gain key insights into their customer base. What is a customer advisory board? What are the benefits of a customer advisory board?

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SaaS Feedback Advertising Customer centricity 98

Anexa BPO

MARCH 22, 2023

It originated in the early days of Software as a Service (SaaS) organizations, when many original users would test drive a service, and then cancel. In this context, “customer success” became the definition for not only retaining customers but encouraging them to purchase more.

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Customer centricity outsourcing SaaS Surveys 52

ClientSuccess

MAY 18, 2020

After months of trying to stay on top economic changes and, quite simply, treading water in a churning sea, many SaaS organizations are figuring out how to make it through on the other side. How are you tracking customer needs and internal responsibilities?

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SaaS Accountability 76

CustomerSuccessBox

MAY 18, 2022

A dedicated AI-powered customer success platform aiding SaaS firms to onboard, retain, upsell and drive MRR. If you are on the verge of reading everything about SaaS, this is the place for business leaders, and SaaS founders including customer success specialists to learn about customer success, growth strategies, and much more!

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SaaS Upselling Education Customer retention 52

ChurnZero

JANUARY 18, 2024

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. SaaS businesses, meanwhile, benefit from predictable streams of recurring revenue.

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Chief Customer Officer SaaS Sales Upselling 52

CustomerSuccessBox

JULY 15, 2021

For a SaaS business, it is the average revenue extracted per user and for any eCommerce or any other product business, it is the unit. It helps to understand the evolution of ARPA by providing a more accurate average revenue per account. A lot of times businesses also include revenue churn or account downgrades for calculating ARPU.

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SaaS Metrics Upselling Accountability 52

ChurnZero

MARCH 3, 2022

As Customer Success professionals you might find yourself building out something completely new at your organization, or just trying to break the status quo on what’s been done in order to help drive growth and expansion for your SaaS organization. Download this eBook to learn how to crust your SaaS Customer Onboarding.

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SaaS Customer retention Surveys Consulting 52

ClientSuccess

OCTOBER 20, 2020

In the modern SaaS world, sales is often considered the flashiest and critical of departments across organizations. But if 2020 has taught SaaS leaders anything it’s that it’s a company’s current customers – not the new ones – that have the potential to keep a business afloat when things get hard. 2021 Customer Success Planning.

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SaaS Accountability Management Sales 59

Cincom

APRIL 12, 2021

Beyond using a CRM (customer resource management software) to simplify the salesperson’s job, how can the digital version of the lean concept connect to and complement selling , especially when there are so many different definitions for digital lean? How Lean Principles Apply to Ecommerce. Ecommerce has been around for a while. What is in?

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Sales Technology B2C Customer Experience 99

Totango

AUGUST 18, 2022

A lot goes into crafting the ideal onboarding process for SaaS products. In the SaaS industry, onboarding is the process of guiding a new customer through the steps they need to start using the product they just purchased. Assigning account managers. Activating accounts. Why Optimizing Your SaaS Onboarding Matters.

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Journey mapping SaaS Upselling Enterprise 92

SmartKarrot

MAY 15, 2023

Key Account Management (KAM) is the art of strategically managing and nurturing these vital accounts, unlocking their full potential and driving long-term growth. In this blog, we present the top seven books for Key Account Management, carefully curated to provide you with a treasure trove of insights, strategies, and practical advice.

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Accountability Management Best practices Customer retention 10

CustomerSuccessBox

SEPTEMBER 4, 2019

A Customer Success Manager’s role differs on the basis of a high/low touch base model and the size of the accounts – small, medium and enterprise. If your company has a platform to understand the health of the account, then your life is sorted. This is a definite game changer! It gives me a sense of triumph.

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SaaS Accountability Best practices Finance 78

CustomerSuccessBox

JUNE 22, 2021

An account health score is a value that indicates the long-term prospect for a customer. A SaaS customer goes through onboarding, retention, and upsell.At every stage, you need some kind of a health score to evaluate the status of the account and decide how you would engage with the account to take it ahead in the journey.

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Accountability Upselling B2B SaaS 52

Totango

MARCH 4, 2022

In this article, we’ll take a look at the relationship between these two important ingredients for a successful SaaS business model. Finally, we’ll explore what B2B customer service and customer success have in common and why you need them to work together to achieve winning SaaS business results. What is B2B Customer Service?

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CustomerSuccessBox

MARCH 9, 2022

In the glorious business of the SaaS space, one underlying truth that determines the growth and scaling of the business is that it takes several months to recover the Customer Acquisition Cost (CAC) and get to the profitable zone at a unit economics level. There are typically two tools commonly used by SaaS businesses to manage this mission.

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CRM SaaS Accountability Sales 52

Totango

JUNE 26, 2020

The COVID-19 pandemic has had an economic impact that threatens to cause a lasting downturn in SaaS business. This reduction in cash flow is likely to increase rates of SaaS customer churn. High churn can be dangerous for SaaS enterprises as more than 90 percent of customer value is derived from recurring revenue.

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SaaS Customer retention Best practices Telecommunications 91

Totango

NOVEMBER 5, 2021

What helped you build your customer journey map and what were the main factors you took into account? Also, I think the key thing is that it should really be customer-centric and reflect how they go through the journey, taking into account and focusing on their perspective. TC : Yes, definitely.

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Journey mapping Accountability Marketing Metrics 110

CSM Practice

FEBRUARY 24, 2020

1. Average Revenue Per Account (ARPA). The Average Revenue Per Account is a profitability metric that assesses your company’s revenue per customer account, usually calculated on a yearly, quarterly, or monthly basis. Average Revenue Per Customer = Total Revenue / Number of Accounts.

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Metrics Upselling SaaS Accountability 52

Satrix Solutions

AUGUST 25, 2020

The main draw for upselling to existing customers is that it provides a new revenue stream with no (or minimal) additional customer acquisition cost (CAC) that obtaining new accounts require. As an example with SaaS products, you can establish triggers to alert on the best time to reach out to discuss expansion or upsell opportunities.

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Upselling SaaS Sales Consulting 78

CustomerSuccessBox

OCTOBER 5, 2021

In SaaS businesses, ARR/MRR is the lifeline for their existence. Surprisingly, only 10% of SaaS businesses ever get past the 125% MRR rate. In B2B SaaS businesses, you have to identify those key indicators which can drive performance. Account health KPIs- Product adoption, customer usage, etc. Some of them are.

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Upselling SaaS Metrics Accountability 59

CustomerSuccessBox

AUGUST 1, 2019

Customer Success Managers (CSM) and Leaders in a B2B SaaS company who are handling medium to high-touch customers. You should think about all these dimensions and configure the definition of Good & Poor Health within your Customer Success Software. . Who is this post for?

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SaaS B2B Accountability Metrics 74

CustomerSuccessBox

DECEMBER 14, 2021

Many modern SaaS companies grow exponentially as a result of efficient CS initiatives. Customer Success teams, typically, follow the recurring revenue model (followed by almost every SaaS business). Recently, the role of a Customer Success Manager (CSM) has become indispensable to nearly every SaaS company.

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CustomerSuccessBox

JANUARY 2, 2022

Let’s assume that a growing SaaS firm acquires more customers, hires more employees, and increased the number of all other key stakeholders. For SaaS businesses, it should be the motto to live by. If there’s one metric that every B2B SaaS firm must measure is this one- NRR. Definitely, a tricky place to be in.

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SaaS Metrics Accountability Upselling 52

Lumoa

FEBRUARY 9, 2023

Our A to Z Guide to Customer Experience Definitions and Terms covers everything you need to know, from clear definitions of key terms to a comprehensive overview of the topic. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. ” – Lynn Hunsaker for ClearAction.

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Customer Experience B2C Journey mapping B2B 178

Education Services Group

JULY 20, 2021

Britt Layman (BL): Depending on what you’re automating, and who else internally is emailing the customer, it can definitely start going the way of spammy if you don’t have a good handle on an outreach schedule. How do you recommend approaching managing the health of an account when CSMs have 200+ accounts?

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Accountability Chatbots Surveys Journey mapping 98

Totango

MARCH 26, 2021

The definition of the customer lifecycle has shifted from the perspective of the seller to that of the customer in the wake of technological advances. In today’s cloud-based environment, SaaS business models have increased awareness of how the pre-sales and post-sales phases form a unified experience from the customer’s perspective.

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SaaS Best practices Upselling Education 66

ClientSuccess

JANUARY 25, 2021

For most customer success departments, the internal department you work closest with and most often is definitely sales. The old adage that ‘your current customers are your best marketing tool’ still holds true, even in the age of digital marketing and SaaS vendors.

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Customer retention Marketing SaaS Accountability 81

Aspect

JANUARY 3, 2018

Marc Benioff, Founder, CEO, and Chairman of Salesforce said it best, “ If someone asks me what cloud computing is, I try not to get bogged down with definitions. Continuous and Seamless Upgrades – Updates to large on-premises software systems such as CRM, ERP, accounting and customer service can be expensive and disruptive.

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Cloud contact Contact Center SaaS CRM 91

SmartKarrot

FEBRUARY 11, 2022

For every SaaS (Software as a Service) company, it is imperative to ensure that all customers derive benefits from their product. This is where the SaaS (Software as a Service) activation rate comes into the picture. As a B2B SaaS (Software as a Service) company, you need to showcase the value of your product as soon as possible.

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