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Four key insights for SaaS and CS leaders from the 2024 B2B SaaS Benchmarking Survey

ChurnZero

The 2024 B2B SaaS Benchmarking Survey by SaaS Capital is the most comprehensive and up-to-date source of its kind for SaaS and customer success leaders who want to know where they stand compared to peers and competitors. Takeaway 1: Equity is hard to get right now, and very few people are doing it.

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Q&A recap | 2022 SaaS retention benchmarks

ChurnZero

With the “great resignation,” fluctuations of the public and private markets, and the omnipresent pandemic, we find ourselves continuously, and quickly, adapting to the shifting landscape. What does this mean for B2B SaaS businesses? It’s the largest survey of private SaaS companies in the world with over 1,500 responses.

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Q&A recap | 2022 SaaS retention benchmarks

ChurnZero

With the “great resignation,” fluctuations of the public and private markets, and the omnipresent pandemic, we find ourselves continuously, and quickly, adapting to the shifting landscape. What does this mean for B2B SaaS businesses? It’s the largest survey of private SaaS companies in the world with over 1,500 responses.

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Top 6 Tips for a Successful SaaS Customer Engagement Strategy

Totango

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. In this article, we’ll offer some tips for a winning customer engagement SaaS strategy. Next, we’ll share six keys to effective SaaS customer engagement.

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What is Net Dollar Retention? NDR Benchmarks, Formula & more

CustomerSuccessBox

If you’ve ever taken a Marketing 101 course, you’ve learned that retaining a customer is far more profitable than attracting new customers. Unfortunately, many SaaS companies overlook this and focus on generating new leads. I would say that Net Dollar Retention (NDR) is one of the most important metrics for SaaS companies.

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7 Customer Marketing Strategies to Increase SaaS Retention

ChurnZero

Does your marketing often drop the L-bomb? Entire marketing budgets are devoted to their infinite pursuit and persuasion. But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. The Forgotten CSM: Customer Success Marketing.

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Q&A recap: crash course in Customer Success and SaaS metrics with Dave Kellogg

ChurnZero

With so many SaaS metrics floating around, and even more opinions on when and how to use them, it can be hard to know if you’re measuring what really matters. Leading SaaS expert, Dave Kellogg, and ChurnZero CEO, You Mon Tsang, sat down to answer all the questions you want to know about SaaS metrics like ARR, NRR, GRR, LTV, and CAC (i.e.,

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