article thumbnail

Case Study: Increase Your Sales by 47% by Doing This…

Beyond Philosophy

How can you increase your sales by 47%? The result of their changes was a 47% increase in sales with no additional marketing support. Malcolm Gladwell’s famous book from 2007, Blink , introduced this concept in detail. The post Case Study: Increase Your Sales by 47% by Doing This… appeared first on Beyond Philosophy.

Sales 379
article thumbnail

5 Rules That Absolutely Build Customer Loyalty

Beyond Philosophy

Many organizations drive their actions to suit quarterly reporting, sales figures, and profits for this year and, as a result, don’t think long term. I wrote a book in 2007 called The DNA of Customer Experience: How Emotions Drive Value. Building it, however, takes work, and here are five rules to guide your efforts.

Airlines 432
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

In the United Kingdom, the NCSI portfolio earned a return of 59 percent from April 2007 to June 2011, and the FTSE 100 had a negative return of 6 percent.” An Electrical Retailer reduced complaints by 20%, increased levels of trust by 10% and achieved a 3% increase in ‘like for like’ sales. www.mckinsey.com. February 2006.

article thumbnail

When the Journey is the Destination, Quadient is a Leader

Quadient

We even have the old blog posts to prove it! The description highlights the collaborative nature of customer journey mapping, as it brings together a variety of stakeholders from product, IT, R&D, marketing, legal, sales, and other functions, who together, ensure that the journey inside the business supports the customer’s needs.

article thumbnail

Stop Building CX Departments and Build Influence Instead

Horizon CX

Many articles, blogs, consulting hours, and attention have been invested with this in mind. Pelco set a new path for post-sale support. The company grew into a billion-dollar business and was sold to a French Company, in 2007 through further transfers and was finally acquired by Motorola in 2020.

article thumbnail

17 Must-Read Books for Support Managers

Nicereply

Made to Stick: Why Some Ideas Survive, and Others Die By Chip Heath and Dan Heath Published: 2007 Length: 291 pages Why do urban legends, conspiracy theories, and bogus news stories circulate effortlessly while important ideas ―ideas from scientists, teachers, or journalists― often go unnoticed? Books on communication 1. Happy reading!

article thumbnail

4 Must-Have Customer Support Channels Your Company Needs

OctopusTech

Another revolution came with the launch of Facebook back in 2007 when companies started realising that its possibilities go far beyond than being just a P2P platform. c) It works great for sales and upselling just like an actual salesperson. Live chat work as an excellent customer support channel simply because.