Remove my-account courses
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Mastering ‘Mental Accounting’: The Key to Persuasive Buying Decisions

Beyond Philosophy

My wife and I are going on a cruise to India. I mention it here, not to rub it in your face (much), but because in the booking of this cruise, I saw an excellent example of how my wife and I leverage mental accounting regarding our splurges. When my mother-in-law passed, she left money for my wife, Lorraine.

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Do More In ‘24: Ten Customer Service and CX Tips for the New Year

ShepHyken

Do more in 24! Be more responsive – We start with one of my favorites. A speedy response creates confidence. Be more accountable – Don’t make excuses or blame others. Of course, you have, and I’ll bet you didn’t like that surprise. With that, here are 10 ideas. Many, if not all, will apply to you and your business.

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It’s all about context stupid! Why most businesses fail to take this into account

Beyond Philosophy

They were asking for the account number right off the bat. The senior managers thought customers would be ready to present their account numbers upon getting through the call center queue. The quicker the call center employee had the account number, the faster they could resolve the issue and have their employee process another call.

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Customer Service Week: A Time to Celebrate Customers AND Employees

ShepHyken

It’s my favorite time of year… the leaves change from green to gold to red, there’s a chill in the air and the holidays are right around the corner. And of course, one of my favorite “holidays” is National Customer Service Week , which happens the first full week of October each year. Customers are people, not account numbers.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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Top 5 Customer Service & CX Articles for Week of January 29, 2024

ShepHyken

Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. Shrewd customer design choices, of course. My Comment: Perhaps you’ve experienced self-checkout at a grocery store or some other retailer. My take on this is not to give up.

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Is Your Price Right? Here?s How To Check

Beyond Philosophy

You should understand Mental Accounting as it pertains to customer behavior before you set the price and before you ruin how your customers feel about your experience. So, What is Mental Accounting? Airlines Run Mental Accounting Too Often in the Red. My prize sheep? It is also why your pricing sometimes makes them angry.

Airlines 361