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6 Bonus Myths of Journey Mapping

CX Journey

Image courtesy of Pixabay Get the journey mapping process right, and you'll reap the rewards for a long time to come! It was a great hour, during which I busted five myths about journey mapping and interviewed a panel of experts on their experiences with journey mapping. are also involved in the experience.

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Introducing Customer Experience Canvas

Totango

Having your design systems separate from your run systems means that the design stage of your customer journey is disconnected from the rest of the process. This means that your journey map diagrams quickly become outdated, so every time you want to make a change, you have to update multiple tools. . Enter Canvas.

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Carvana: CX And Car Buying Finally Meet!

CX Accelerator

We had a bit of a snafu with our financing which AJ bent over backwards to make it right as quickly as possible. One of the coolest things about Carvana is they extend this feeling out beyond the point of sale. When we got inside AJ was just as friendly and eager to help. They proactively reach out and ask how you like your new car.

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How to Create a Customer Insight Strategy

Lumoa

Instead of relying on your sales team or marketing spend to bring in and retain new customers, you can rely on a highly-personalized (and delightful) customer experience to do so. Take, for example, Unilever, which in 2015 generated $60 billion in revenue with a sales growth of 4.1%.

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The Customer Education Maturity Model

Education Services Group

Is there a post-sale action plan to make sure the subscription is understood and utilized? How do all of these motions fit in with other customer communication plans coming from Customer Success, marketing and sales? Documenting an education-specific journey map is a requirement to make this happen.

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Text Analytics as Future of Customer Experience? We Asked Jim Tincher.

Lumoa

Jim is a big fan of customer journey mapping and helps companies of all sizes - from startups to largest corporations to improve customer-focused results. Since I started, customer experience and, specifically, customer journey mapping have become much more popular than before. State of CX - where are we going?

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Churn Reasons: You’re Not Digging Deep Enough

ChurnZero

I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. From these discussions, we were able to gain incredible insights into the root causes of customer churn that informed our strategy from marketing and sales through product and service delivery.