Education Services Group

MAY 26, 2021

Webinars are a wonderful way to learn something new, get questions answered, and maybe even make a few connections. 2020 proved that virtual learning can be a great alternative to being somewhere in person, and there’s no shortage of excellent virtual conferences, discussions, and gatherings to spark anyone’s interest.

Best practices 52

Best practices B2B SaaS Analytics 52

JivoChat

JULY 20, 2021

People have a lot of options these days, so if you don’t have good customer retention strategies , your business won’t be as stable or profitable. It costs five times as much to win a new customer as it does to retain an existing one. In this post, we’ll reveal why you should start focusing on customer retention and when.

Customer retention 52

Customer retention Gamification Education Self service 52

Education Services Group

JULY 20, 2021

ESG’s own Madeline Evans, Britt Layman, and Marley Wagner joined last week’s ChurnZero webinar to discuss how high touch and tech touch engagement models can co-exist in Customer Success. Does the email appear to come from a person or company they’re familiar with, or is something generic that they may overlook?

Accountability 98

Accountability Chatbots Surveys Journey mapping 98

Totango

JULY 21, 2020

One of the most important ways to reduce churn and stay relevant to your customers is to make sure your team is as flexible and agile as possible. The current COVID-19 pandemic has not been kind to many industries, and SaaS is no exception. In March of this year, SaaS stocks reached a 20 percent decline from their selling highs.

SaaS 65

SaaS Calibration Enterprise Customer retention 65

ChurnZero

JULY 9, 2020

These SaaS companies offer comprehensive training programs, resources, and events to their customers and even the larger professional community. They have loyal followings and student-customers who proudly display their certifications on LinkedIn to not only show off their product proficiency, but also their brand affiliation. .

SaaS 64

SaaS Marketing Upselling Chief Customer Officer 64

Totango

JANUARY 4, 2019

‘Customer-centric’ no longer just refers to a marketing strategy—it’s a whole economy. Customer expectations and demands on enterprises have never been so high, or so personal—especially for SaaS companies who are at the forefront of both the modern wave of technology and the new customer-centricity business model.

Customer centricity 79

Customer centricity SaaS Marketing Enterprise 79

Education Services Group

JANUARY 25, 2023

That’s why Sales get nice things because somebody has ascribed, leadership, they’ve ascribed the revenue number to that person, and then they get resources to hit that revenue number. I was selling a SaaS product back when it used to be the install base-only crowd. I mean, I’m that old, and you’d have to fight it.

Finance 52

Finance Sales Morale SaaS 52

ClientSuccess

OCTOBER 8, 2019

In the Software-as-a-Service (SaaS) space, it’s important to follow the right data points in order to make smart, customer focused decisions. Here’s our take on a short list of top SaaS metrics your CSM team needs to monitor: . #1: 1: Customer Retention Rate. Tip: Struggling with improving your customer retention?

SaaS 49

SaaS Metrics Customer retention Surveys 49

ClientSuccess

SEPTEMBER 26, 2019

Beyond the basic financial metrics that most executives consider, look at customer health metrics such as customer engagement and net promoter scores, usage metrics such as product usage and adoption, and the metrics of your customer success team’s performance to determine if you need to take additional action. .

Customer retention 49

Customer retention Metrics SaaS Upselling 49

Education Services Group

JANUARY 28, 2022

Let’s just say if you missed our first Customer Success Unlocked webinar of 2022, you’re going to want to keep reading and watch the session on-demand ! You would never even imagine that a surgeon would do that, but that’s the way that we run our SaaS businesses. Speaker: Chris Hicken , CEO & Co-Founder of Nuffsaid.

Feedback 52

Feedback Sales SaaS Marketing 52

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. Video content and ads.

B2B 118

B2B Journey mapping SaaS Engineering 118

ChurnZero

JANUARY 28, 2020

This fear cripples your personal and professional potential. For SaaS Customer Success teams whose performance is rated on creating new value to continuously improve customer outcomes, not evolving is not an option. Get your ‘yes’ to Customer Success! Upcoming Webinar: How to Streamline Onboarding to Reduce Churn.

B2C 64

B2C B2B Customer retention SaaS 64

CustomerSuccessBox

JUNE 21, 2022

The general agreement is that successfully onboarding a customer on a B2B SaaS platform involves ensuring the customer knows how to use your product. Yet, it’s often easy said than actually done, especially, when you’re looking for Customer Onboarding at Scale. Use Data for Personalization.

Education 52

Education Customer retention Sales B2B 52

ClientSuccess

JANUARY 10, 2020

Simply put, when onboarding teams and customers aren’t on the same page, these situations typically don’t end very promising. Here are some actionable ways to deliver amazing SaaS onboarding experiences to customers: Join customer conversations early. . Webinar: Why Continuous Onboarding is Critical for Your Business.

Best practices 65

Best practices Metrics Feedback SaaS 65

aircall

AUGUST 5, 2022

That’s why a positive customer journey starts with a well-conceived lead-nurturing and follow-up process. . If you go beyond merely addressing prospects and successfully build a personal relationship with them, it’s only natural for contact quality to improve. Implement automated (and personalized) marketing emails.

Sales 62

Sales SaaS Marketing Personalization 62

ClientSuccess

JANUARY 10, 2020

Simply put, when onboarding teams and customers aren’t on the same page, these situations typically don’t end very promising. Here are some actionable ways to deliver amazing SaaS onboarding experiences to customers: Join customer conversations early. . Webinar: Why Continuous Onboarding is Critical for Your Business.

Best practices 64

Best practices Metrics Feedback SaaS 64

SmartKarrot

OCTOBER 13, 2023

Retaining those customers for the long haul is equally, if not more, essential. A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. Educate and Empower: Empowered customers are loyal customers.

Customer retention 10

Customer retention Customer centricity Education Feedback 10

CustomerSuccessBox

SEPTEMBER 2, 2021

Customer Acquisition Cost (CAC) can be calculated by dividing all the Marketing and Sales costs required to acquire a new customer within a specific time. An average SaaS business spends 92% of their first-year revenue on customer acquisition. In other words, it takes 11 months to pay back their customer acquisition cost.

SaaS 52

SaaS Metrics Advertising Sales 52

ChurnZero

DECEMBER 29, 2020

Learn how to spot the signs that it’s time to revamp your onboarding as well as the dos and don’ts of improving the most influential phase of your customer’s journey. The SaaS Debate: Who Owns the Renewal and Upsell? Customer Success vs. Sales. Top 4 Metrics Chief Customer Officers (CCOs) Must Know.

SaaS 98

SaaS Chief Customer Officer Upselling Metrics 98

ChurnZero

JUNE 12, 2020

As its own function, Customer Success Operations can advance strategy initiatives around the customer experience as well as manage renewal forecasts, data analytic systems, and process implementation. When should I add Customer Success Operations? So, let’s say you have a five-person Customer Success team.

SaaS 80

SaaS Metrics Customer retention Analytics 80

ChurnZero

FEBRUARY 25, 2020

Customer retention and churn prevention starts at the beginning of a customer’s journey with your company in onboarding. This crucial first interaction time between you customer, your product and your team establish the groundwork that can jumpstart success or accelerate failure. . Customer Success Around the Web.

Customer retention 59

Customer retention Scripts Sales SaaS 59

ChurnZero

AUGUST 13, 2021

Plus, we cover how to ensure you don’t just add complexity with more tools, but actually use your data to enhance the customer experience through better decision-making. During the webinar, we discuss: What a Customer Success tech stack is and why you should care. If you missed the webinar, you can watch it on-demand. .

Gamification 98

Gamification Marketing Metrics Sales 98

inSided

OCTOBER 2, 2019

That said, it's fair to say that it becomes even more critical in B2B SaaS companies, where increasing customer engagement, and retention, are (or should be!) I know what you are thinking, what has self-service got to do with increasing customer retention? at the forefront of your overall business goals.

Self service 67

Self service B2B SaaS Gamification 67

ChurnZero

FEBRUARY 21, 2020

These conversations are the byproduct of not really knowing the other party on a personal, yet professional, level. Like a good dentist, Customer Success Managers are in the business of building rapport. . Track a customer’s birthday (if it organically arises in conversation) to send a warm, personalized message.

Customer retention 52

Customer retention SaaS Coaching Personalization 52

ChurnZero

SEPTEMBER 20, 2019

CS Plans should consist of the right balance of touch points, type of touch points and specific high value outcomes that guide customers along their roadmap to being fully entrenched and engaged with your solution. She has become the “go-to” person for building the ultimate Customer Success model. Upcoming Webinar.

Journey mapping 66

Journey mapping Marketing Customer retention Sales 66

ClientSuccess

NOVEMBER 26, 2018

While many customer success managers (CSMs) are well-versed in the day-to-day activation and implementation conversations with customers, introducing them to additional services, turning them into advocates, and having upsell conversations, their customer marketing strategies and results can often fall short.

Marketing 56

Marketing Upselling SaaS Customer retention 56

Totango

SEPTEMBER 24, 2020

In a real-world sense, however, value is the potential for success a customer gains by partnering with you and your product. Creating value for customers depends on your ability to deliver on your promise of value through your product. . The Importance of Creating Value for Customers.

Enterprise 78

Enterprise Upselling Accountability Metrics 78

SmartKarrot

JULY 16, 2020

Of the many old adages in the customer success business, one says that keeping the clients that are already using your software is way better than attracting the new ones. Client retention is all about acquiring your customers, boosting revenue, and saving up the company’s money. Key Retention Metrics.

SaaS 10

SaaS Metrics Customer retention Upselling 10

ChurnZero

NOVEMBER 30, 2018

Every SaaS organization needs Customer Support and Customer Success functions. To dive into this topic we hosted a well attended webinar this week with Michael Redbord, who is the Vice President and General Manager of the Service Hub at HubSpot. No worries, if you missed the webinar. Webinar Q&A Recap.

Customer Support 49

Customer Support SaaS Best practices Metrics 49

Nicereply

JUNE 18, 2020

Customer retention is the act of keeping customers engaged, creating customer advocates, and reducing churn before it happens. Imagine you never acquired another customer. Your sales team went home, and all you had left was your current group of customers. That’s where customer retention comes in.

Customer retention 125

Customer retention Feedback Surveys Metrics 125

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? During the live presentation of the webinar, Harmon and Chu answered several questions from attendees about how they managed this feat. Every audience is different.

Journey mapping 112

Journey mapping Accountability Marketing Metrics 112

ChurnZero

AUGUST 13, 2021

Plus, we cover how to ensure you don’t just add complexity with more tools, but actually use your data to enhance the customer experience through better decision-making. During the webinar, we discuss: What a Customer Success tech stack is and why you should care. If you missed the webinar, you can watch it on-demand. .

Gamification 52

Gamification Marketing Metrics Sales 52

ChurnZero

OCTOBER 25, 2019

It is time to boldly revamp your onboarding process to instead focus where your customers struggle the most – developing the capacity to drive internal success on their own. No worries if you missed the webinar (or would just simply like to view it again) you can view it on-demand here. Can you connect me to them?

Chief Customer Officer 49

Chief Customer Officer SaaS Customer advocacy Technology 49

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? During the live presentation of the webinar, Harmon and Chu answered several questions from attendees about how they managed this feat. Every audience is different.

Journey mapping 87

Journey mapping Accountability Marketing Metrics 87

ChurnZero

AUGUST 31, 2018

Recommend Complimentary Features – When a customer adopts a feature in full that is nicely complimented by another feature – set up an alert to reach out to that person at the point they pass the ideal threshold an educate them on the value of using the two features in tandem. Upcoming Webinar.

Education 45

Education Accountability B2B SaaS 45

ChurnZero

JUNE 28, 2019

Our time has never been more valuable, and between all of our personal and professional engagements, it can be hard to partake in leisurely activities like gaming. With powerful phones in our pockets and an increased use of personal tablets, mobile gaming is just as popular and even more accessible. Upcoming Webinar.

B2B 49

B2B B2C Entertainment Customer advocacy 49

ChurnZero

NOVEMBER 9, 2018

There’s customer service, customer success, customer experience, customer happiness, customer loyalty, customer retention… and a lot of customer confusion. It’s when a customer is 100% happy with your company, including its products and services. Upcoming Webinar.

Customer Service 45

Customer Service SaaS Customer retention Morale 45