Totango

MAY 19, 2020

The continuing COVID-19 health crisis may well produce a recession that has a significant impact on the Software-as-a-Service (SaaS) industry. No one is certain how this will change the long and short-term behaviors of customers, lenders, and enterprises in a SaaS world. Be Lean and Agile to Reduce Customer Churn in SaaS.

SaaS 77

SaaS Best practices Enterprise Finance 77

CSM Magazine

APRIL 13, 2021

If you want your SaaS startup to grow, you need to understand data and have solid marketing knowledge, all with the purpose of making your software more attractive to your target customers. In this article, we’re offering a list of all the components you need in order to scale your SaaS startup.

SaaS 52

SaaS B2B Self service Analytics 52

CSM Practice

JULY 6, 2020

To many, SaaS has always been tricky, and the current global economic downturn caused by the Coronavirus pandemic has only exacerbated it. At the moment, SaaS companies appear to be under immense financial pressure, resulting in a dramatic increase in vendors seeking guidance on how to adapt, survive, and even thrive during this downturn.

SaaS 71

SaaS Upselling Accountability Sales 71

ProProfs Blog

SEPTEMBER 13, 2019

The importance of SaaS Customer Service is visible in these two data-proven statistics: AmericanExpress reports that 70% of consumers will go with the company that offers excellent customer support. As you can see, delivering the perfect saas customer support experiences is directly correlated with your churn and retention.

SaaS 83

SaaS Customer Service Customer Support Best practices 83

Totango

JULY 21, 2020

One of the most important ways to reduce churn and stay relevant to your customers is to make sure your team is as flexible and agile as possible. The current COVID-19 pandemic has not been kind to many industries, and SaaS is no exception. In March of this year, SaaS stocks reached a 20 percent decline from their selling highs.

SaaS 64

SaaS Calibration Enterprise Customer retention 64

CSM Practice

JULY 6, 2020

To many, SaaS has always been tricky, and the current global economic downturn caused by the Coronavirus pandemic has only exacerbated it. At the moment, SaaS companies appear to be under immense financial pressure, resulting in a dramatic increase in vendors seeking guidance on how to adapt, survive, and even thrive during this downturn.

SaaS 71

SaaS Upselling Accountability Sales 71

Totango

NOVEMBER 8, 2023

Enterprise businesses can now use their critical product usage data from Pendo and Mixpanel in their Totango experience to design optimal customer journeys, improving product adoption and customer retention. Mixpanel is an event analytics platform that allows anyone to get answers from their customer and revenue data in seconds.

Enterprise 92

Enterprise Finance SaaS Analytics 92

ChurnZero

JUNE 16, 2020

SaaStock has been helping SaaS businesses gain traction, grow and scale for the last five years with their in-person conferences. That’s what led them to bring that value online with their SaaStock Remote event last week. That’s what led them to bring that value online with their SaaStock Remote event last week.

SaaS 92

SaaS Customer retention Customer centricity B2B 92

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. Customer service.

B2B 116

B2B Journey mapping SaaS Engineering 116

Uniphore

JANUARY 4, 2022

How are you planning to leverage conversations to drive revenue and customer retention? Join us as we explore the technology and strategies needed to accelerate key initiatives, improve customer retention and drive revenue growth in today’s enterprise. Find out at Uniphore Converse 2022 on. Register Now.

Enterprise 126

Enterprise Customer retention Engineering Analytics 126

ClientSuccess

NOVEMBER 26, 2018

We’ll just come out and say it: customer marketing conversations and campaigns aren’t always the smoothest for customer success teams, nor do they tend to foster winning retention statistics. Customer marketing if done right can have a positive impact on retention.

Marketing 56

Marketing Upselling SaaS Customer retention 56

ClearAction

MAY 29, 2016

Customer Experience + Marketing: Pro’s & Con’s. What happens when the Chief Marketing Officer doubles as Chief Customer Experience Officer? How Executives Think of Customer Experience. Executives tend to think of customer experiences as something happening at the periphery of the company.

Marketing 67

Marketing Customer Experience Chief Customer Officer Calibration 67

aircall

AUGUST 5, 2022

Trust is the fuel in the motor of relationship marketing: If it’s missing, nothing works. That’s why a positive customer journey starts with a well-conceived lead-nurturing and follow-up process. . Above all, this increases your conversion rate and customer retention (which is even more important in this economy). .

Sales 62

Sales SaaS Marketing Personalization 62

ChurnZero

OCTOBER 5, 2021

SaaStr Annual is always a time to look forward to as it’s a chance to join our peers in SaaS, to learn from the best in the business, to avoid big mistakes, to strengthen ties, to do better – so we can all achieve the impossible. ” We are happy to say it was a great event all around. saastrannual.

SaaS 95

SaaS B2B Customer retention Sales 95

ChurnZero

MARCH 3, 2020

SaaStr is the largest community of SaaS executives, founders, and entrepreneurs in the world and they are brought together at their flagship event – SaaStr Annual. With 12,500 attendees, 250 speakers, 200 sponsors, their missions is to provide the SaaS community with unparalleled access to the top minds in SaaS.

SaaS 72

SaaS Chief Customer Officer Best practices B2B 72

ProProfs Blog

APRIL 17, 2020

Customers always have so many options in the market to choose their desired product or service. Just in case they aren’t satisfied, they can opt for any of your competitors in the market. In short, your success relies on the fact that your customers don’t leave you. 5: Customer Satisfaction Score. #6:

Metrics 142

Metrics Customer retention SaaS Surveys 142

CustomerSuccessBox

MAY 18, 2022

Here is the list of 10 Customer Success blogs to follow and save in your digital library in 2022! A dedicated AI-powered customer success platform aiding SaaS firms to onboard, retain, upsell and drive MRR. If you are someone working in a SaaS startup, this blog has excellent thoughts to share with you. 16 Ventures.

SaaS 52

SaaS Upselling Education Customer retention 52

ChurnZero

JUNE 12, 2020

This is a guest post by Jason Conrad, Advisory Board Member of Customer Imperative. Today, you’d be hard-pressed to find a high-velocity Sales, Marketing, or Product team without a designated operations function. To find out if you’re prioritizing Customer Success productivity, let’s look at these common questions and answers.

SaaS 80

SaaS Metrics Customer retention Analytics 80

SmartKarrot

OCTOBER 13, 2023

Retaining those customers for the long haul is equally, if not more, essential. A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. While points and discounts are great, think outside the box.

Customer retention 10

Customer retention Customer centricity Education Feedback 10

CustomerSuccessBox

JUNE 13, 2022

Customer intelligence (CI) is becoming a prominent competitive advantage in this age of increased competition with other organizations. We already knew that customer-centricity is critical for any SaaS company’s success. However, there are other aspects to being a customer-centric company.

Customer centricity 52

Customer centricity SaaS Analytics Customer advocacy 52

Nicereply

SEPTEMBER 17, 2020

Technology and software companies evolved the concept of customer success and are thus mostly responsible for the mainstream popularity of the term. If you are big on technology in the commerce or service industry, you must have heard people say things like, “Customer success is primarily tied to Software as a service (Saas).”.

SaaS 105

SaaS Customer retention Customer Support Surveys 105

SmartKarrot

MAY 11, 2022

The first lesson a B2B SaaS (Software as a Service) marketer learns about account-based marketing tactics is that you cannot possibly target each customer in your niche. This is the hard truth of account-based marketing strategy. Develop and execute targeted marketing for key accounts.

Accountability 10

Accountability Marketing B2B SaaS 10

SmartKarrot

NOVEMBER 2, 2020

Customer retention is very challenging for businesses especially in 2020. The unprecedented times and business environment have made it uncertain for business leaders on what steps to take to retain customers. So, retaining customers becomes necessary for any company to sustain itself in this economic turbulence.

Customer retention 21

Customer retention Consulting Consulting Marketing 21

SmartKarrot

JUNE 4, 2020

When it comes to marketing, customer segmentation is one of the most proven strategies. There are various marketing tactics that can be applied for different customer segments. And these segments are often made for new customers (or prospects). New customers and Existing customers.

SaaS 10

SaaS Marketing Upselling Customer retention 10

SmartKarrot

JANUARY 25, 2022

We have recently seen marketing departments in SaaS companies concentrating more on marketing programs to engage existing customers. These programs got the name of customer marketing. . Customer marketing is one of the key functions of an organization. Definition of customer marketing.

Marketing 10

Marketing SaaS Upselling Education 10

Amity

FEBRUARY 2, 2016

Surely, you are staying up to date on the latest customer success trends – did someone say “customer marketing”? With so many customer success resources to choose from, we’ve selected the top customer success resources and events that we think will educate and inspire you for the rest of the year.

SaaS 80

SaaS Education Customer retention Sales 80

CSM Practice

FEBRUARY 24, 2020

The Average Revenue Per Account is a profitability metric that assesses your company’s revenue per customer account, usually calculated on a yearly, quarterly, or monthly basis. Investors use ARPA to evaluate and compare company performance and identify which SaaS solutions generate low or high income. It cannot be greater than 100%.

Metrics 52

Metrics Upselling SaaS Accountability 52

SmartKarrot

JULY 8, 2020

Building a successful SaaS business is a herculean task that comes with a unique set of challenges. The wide range of SaaS solutions available in the market makes it difficult to woo new customers. This, in turn, requires you to track various metrics to boost customer retention and maximize revenue. .

SaaS 10

SaaS Analytics Metrics Customer retention 10

Netomi

JANUARY 5, 2022

Her areas of expertise include market research, program management, marketing, instructional design, and training. Prior to joining Temkin Group, she implemented the CX strategy and managed the Voice of the Customer program for Crowe Horwath LLP, one of the top 10 public accounting and consulting firms in the US. Barry Dalton.

Customer Experience 98

Customer Experience Customer Service Consulting Consulting 98

ChurnZero

SEPTEMBER 14, 2018

INBOUND is an industry event designed to gather Marketing, Sales, and Customer Success professionals all in one place to learn and get inspired together. Focus on retention. . It’s the only way to improve – @taraerobertson #INBOUND18 #Marketing #CustomerSuccess #retenention pic.twitter.com/W5QVnBRGup.

Education 66

Education Customer retention B2B SaaS 66

Education Services Group

JULY 5, 2022

Standing there with a sack of beans, hoping to get some guidance about where to even begin to make Customer Success viable in their organization. As Kristi Faltorusso, CCO at ClientSuccess put it, change starts with culture , and there needs to be accountability across the business with customer-focused KPIs.

SaaS 52

SaaS Customer centricity Best practices Upselling 52

CSM Practice

FEBRUARY 24, 2020

The Average Revenue Per Account is a profitability metric that assesses your company’s revenue per customer account, usually calculated on a yearly, quarterly, or monthly basis. Investors use ARPA to evaluate and compare company performance and identify which SaaS solutions generate low or high income. It cannot be greater than 100%.

Metrics 52

Metrics SaaS Customer retention Upselling 52

CSM Practice

FEBRUARY 24, 2020

The Average Revenue Per Account is a profitability metric that assesses your company’s revenue per customer account, usually calculated on a yearly, quarterly, or monthly basis. Investors use ARPA to evaluate and compare company performance and identify which SaaS solutions generate low or high income. It cannot be greater than 100%.

Metrics 52

Metrics SaaS Customer retention Upselling 52

ChurnZero

AUGUST 24, 2018

The webinar discussed the process and impact of the renewal from both the Customer Success and Finance point of view. Topics discussed included: • Processes that can help drive customer retention. SaaS metrics the CFO and CS leader both need to know. • The total financial impact of customer retention.

Finance 61

Finance SaaS Education Customer retention 61

ChurnZero

MAY 15, 2020

Facing massive economic instability for the first time, Customer Success teams had to devise crisis preparedness and communication plans as well as customer retention strategies to minimize churn. The data in this article is sourced from SaaS businesses across 20 industries that use ChurnZero. 2x emails sent.

Benchmark 72

Benchmark Accountability SaaS Customer retention 72

Amity

FEBRUARY 9, 2016

Let’s face it, as you grow, you will lose customers. When it comes to the importance of Customer Retention, the numbers don’t lie. The Gartner Group found that 80% of your company’s future revenue will come from just 20% of your existing customers. But what if your customers aren’t renewing?

SaaS 60

SaaS Customer retention Education Best practices 60

SmartKarrot

JUNE 2, 2020

A list of Top 8 Strategies for Customer Retention which are followed by the Top CSMs of the company to increase brand loyalty. #1 As you manage your relationship with new and existing customers, make sure you give them ample opportunity to trust you. 2 Create peaks in customer experience. . #3 1 Focus on building trust.

Customer retention 10

Customer retention Education Surveys Sales 10