CSM Practice

JULY 24, 2019

The customer-centric mindset entails making major decisions while taking customer needs and customer journeys into account. This responsibility is not limited to the CSM (Customer Success Manager) alone, a company-wide disposition to customer satisfaction is crucial to customer success.

Customer centricity 45

Customer centricity Feedback Finance Upselling 45

JustCall

NOVEMBER 24, 2022

B2B sales strategy has come a long way from the time of networking at trade events or rattling off pitches while cold calling. Read on to know all about devising a killer B2B sales strategy. What Has Changed With B2B Digital Sales? Information could be that fine line between a successful sale and a missed opportunity.

B2B 52

B2B Sales B2C SaaS 52

CSM Magazine

OCTOBER 25, 2022

Calabrio , the workforce performance company, has hired Daniel Maier as chief revenue officer and Ryan Toben as senior vice president of customer success and sales operations. With that, we are attracting more and more top talent from other successful SaaS brands. Ryan Toben, SVP of customer success and sales operations.

SaaS 52

SaaS Cloud contact Customer centricity Coaching 52

ChurnZero

APRIL 12, 2022

What could the right person do for your business and customer relationships? Build a customer-centric organization. SaaS companies thrive based on their ability to establish positive, long-term relationships with their customers. These are great building blocks of customer acquisition.

Chief Customer Officer 98

Chief Customer Officer Customer centricity SaaS Sales 98

ShepHyken

FEBRUARY 26, 2021

The foremost among them is to understand your customer in the best manner possible. Becoming customer-centric is important for brands to stay in the loop with the competitive world. Having an affiliate marketing strategy will drive traffic, improve leads, sales, and encourage customers to engage with your brand.

Marketing 297

Marketing Journey mapping Upselling Advertising 297

CSM Magazine

MAY 23, 2023

Calabrio , the workforce performance company, today announced the appointment of Joel Martins as Chief Technology Officer (CTO), spearheading Calabrio ONE’s true-cloud Artificial Intelligence (AI)I solutions and customer-centric innovation. “The future of customer experience lies in true-cloud solutions.

Customer centricity 52

Customer centricity Engineering SaaS Contact Center 52

Totango

JANUARY 22, 2024

As the regulation and responsible application of generative AI in workplaces grows, CS teams will recognize AI as a serious partner for improving customer satisfaction, reducing churn, and driving revenue growth. Totango is excited about the future of customer success and the role we can play in business growth for 2024.

Enterprise 94

Enterprise SaaS Engineering Technical Support 94

Totango

DECEMBER 6, 2021

What 2021 Taught SaaS Businesses about Customer Success. As the business world adapted to the challenges of 2021, SaaS companies re-examined what customer success means in today’s digital-first environment. First, we’ll look at how the flywheel model has redefined our understanding of the customer journey.

SaaS 92

SaaS Best practices Journey mapping Customer advocacy 92

Amity

OCTOBER 3, 2016

Yet, this is often of the hardest points in an implementation for both customers and SaaS providers. The Customer Success Manager (CSM) needs to work quickly to establish credibility and demonstrate to the customer that they will help them achieve their business goals. Today’s customers demand more.

SaaS 76

SaaS Technical Support Customer centricity Sales 76

SmartKarrot

APRIL 4, 2022

Customer-centricity is important for any organization’s culture. Customer-centric DNA means the person needs to have the qualities or features that fundamentally keep the customer at the center of every action. A customer-centric DNA is when the focus of your company is customer success.

Customer centricity 10

Customer centricity SaaS B2B Employee engagement 10

ChurnZero

JANUARY 18, 2024

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. SaaS businesses, meanwhile, benefit from predictable streams of recurring revenue.

Chief Customer Officer 52

Chief Customer Officer SaaS Sales Upselling 52

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 107

B2B Customer Experience B2C SaaS 107

ChurnZero

JUNE 16, 2020

SaaStock has been helping SaaS businesses gain traction, grow and scale for the last five years with their in-person conferences. ChurnZero was thrilled to be able to sponsor the event as well as sit in on the sessions ourselves, which might not have been as possible if we were sponsoring and exhibiting at the event in person.

SaaS 92

SaaS Customer retention Customer centricity B2B 92

CSM Practice

JANUARY 13, 2021

“It costs five times as much to acquire new customers than it does to keep existing ones” is a saying that only begins to scratch the surface of why renewals are so important. In the SaaS world, where revenue generation and business growth depends on the customer’s decision to renew, the customer renewal process demands even more attention.

SaaS 98

SaaS Customer centricity Accountability Education 98

Totango

FEBRUARY 6, 2020

The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal, and the customer can walk away whenever they see fit. This lets you anticipate customer needs and continually provide value: Access to Customer Data.

Enterprise 92

Enterprise Customer centricity Metrics Upselling 92

CustomerSuccessBox

JUNE 13, 2022

We already knew that customer-centricity is critical for any SaaS company’s success. However, there are other aspects to being a customer-centric company. Many businesses claim to be customer-centric, yet they don’t really comprehend the concept. Increasing the effectiveness of sales.

Customer centricity 52

Customer centricity SaaS Analytics Customer advocacy 52

ChurnZero

JUNE 14, 2023

Older research from Fred Reichheld of Bain & Company showed that, in financial services, “a 5% increase in customer retention produces more than a 25% increase in profit.” ” When times are challenging, and the sales pipeline slows, the disparity between the cost to acquire and retain customers tends to grow.

Finance 52

Finance Surveys Sales Customer centricity 52

Totango

AUGUST 28, 2020

A lot goes into crafting the ideal onboarding process for SaaS products. You need to clearly demonstrate the ins and outs of your software to ensure your customers not only know how to use it, but how to employ it effectively in the pursuit of their enterprise’s unique needs and goals. Why Optimizing Your SaaS Onboarding Matters.

SaaS 71

SaaS Enterprise Customer centricity Best practices 71

ChurnZero

JANUARY 25, 2024

With technology advancing and customer expectations rising, customer success has become an essential force driving business growth and customer loyalty within the SaaS industry. As companies find more ways to support their customers and build recurring revenue, “traditional” CS skillsets are no longer enough.

Education 52

Education Upselling Consulting Consulting 52

Amity

MAY 6, 2014

De-Risking the First 90-Days for Your SaaS Customer. The following is part of a series of conversations about Customer Success Management (CSM) between Pam McBride, Director of Marketing at Amity and Jason Whitehead, CEO of Tri Tuns. Pam: At this juncture, you are no longer trying to “make the sale”.

SaaS 48

SaaS Technical Support Customer centricity Sales 48

Totango

AUGUST 18, 2022

A Customer Onboarding Checklist for Successful CS Teams. A lot goes into crafting the ideal onboarding process for SaaS products. You need to clearly demonstrate the ins and outs of your software to ensure your customers know how to use it and how to employ it effectively in the pursuit of their enterprise’s unique needs and goals.

Journey mapping 92

Journey mapping SaaS Upselling Enterprise 92

Totango

FEBRUARY 6, 2020

The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal, and the customer can walk away whenever they see fit. This lets you anticipate customer needs and continually provide value: Access to Customer Data.

Enterprise 62

Enterprise Customer centricity Metrics Upselling 62

CustomerSuccessBox

APRIL 5, 2022

I’m a buyer too, the customer experience influences my buying decisions, and why not others right? With a software as a service (SaaS) model, it’s just not enough to initiate the one-time sales and be done with it. It takes continuous renewals and a need to increase customer lifetime value as well. appeared first on.

Customer centricity 52

Customer centricity SaaS Metrics Customer retention 52

ChurnZero

DECEMBER 15, 2020

Criteria Corp’s Customer Success Team (and a few furry friends). Across their suite of aptitude, personality, and skills tests, the group helps organizations make better talent decisions. Criteria Corp’s Customer Success Team is primarily based in Los Angeles, but includes team members across the US (Chicago, Denver.).

Accountability 98

Accountability B2B Customer centricity SaaS 98

Answer Dash

JANUARY 8, 2020

Now we’ll define customer experience: Customer experience (the field) is the process of creating a positive association with your brand. But it all comes down to making sure that customers are satisfied every time they interact with your company. Not just after the sale, but at every brand touchpoint.

Customer Experience 67

Customer Experience Customer centricity Sales SaaS 67

Amity

APRIL 25, 2016

Chad is an experienced and accomplished technology leader specializing in product management and strategy, product innovation, product marketing, sales engineering, usability, and customer experience management. CEO - C hief Customer Office Council. Dave is an industry veteran and early leader for Customer Success Management.

SaaS 96

SaaS Chief Customer Officer Consulting Consulting 96

Totango

OCTOBER 20, 2022

In some companies, customer success managers may play an active role in the sales process, helping sales representatives elicit customer goals and persuade buyers of product benefits. At other companies, CS managers may be assigned to follow up on sales during the customer onboarding phase.

Management 90

Management Upselling Coaching Best practices 90

Education Services Group

JULY 5, 2022

Standing there with a sack of beans, hoping to get some guidance about where to even begin to make Customer Success viable in their organization. Customer centricity needs to be a cross-departmental philosophy. Humanity is a key aspect of Customer Success in this way. CS in the non-SaaS space is growing.

SaaS 52

SaaS Customer centricity Best practices Upselling 52

SmartKarrot

SEPTEMBER 18, 2020

In B2B SaaS or any other business per se, the competitive advantage is an attribute that allows a company to outperform its competitors. However, customer success is proving out to be one of the main for the B2B SaaS business model. Based on the customer’s feedback, you start refining your product in a more strategic way.

B2B 14

B2B SaaS Customer centricity Sales 14

Amity

JULY 24, 2017

SaaS Tattler 106 - How to Kick Things Off with Your Customers. Onboarding is a huge component of Customer Success, but before you actually get to work you need to take ownership of the new account and launch the relationship towards success. • Sales to Customer Success Hand-Off Process.

SaaS 56

SaaS B2B Customer centricity Sales 56

CustomerSuccessBox

MARCH 4, 2022

You may supply clients with enough value to keep them around by shifting the focus away from just gaining new customers and instead focusing on helping them achieve their goals. For this to happen, you need a Head of Customer Success. SaaS companies can become scaleable by bringing on a VP of Customer Success from the start.

SaaS 52

SaaS Sales Customer centricity Management 52

CSM Magazine

SEPTEMBER 22, 2022

You know how important customer service is for your business. Being customer-centric means never letting any question from your customer go unanswered or any email not responded to. Video ads can help you improve your customer service by leaps and bounds (in comparison to traditional means.). They boost sales.

Customer Service 52

Customer Service Entertainment Advertising Engineering 52

Totango

JULY 24, 2020

The digitization of business has changed the way SaaS and subscription enterprises derive value from their customers and given rise to a mutually beneficial model. The best B2B client expansion strategies achieve this by creating more value for customers — value that they will be willing to pay for. Create Personalized Offers.

B2B 62

B2B Enterprise Best practices Upselling 62

JustCall

MARCH 16, 2021

JustCall's CEO, Gaurav Sharma , credits the organic move of small & medium businesses towards automation (& digital adoption) and the JustCall team's hard work & customer-centric approach with its 965% revenue growth over the past three years. You can easily book a personalized demo by clicking below.

Interactive Voice Response 69

Interactive Voice Response Biotechnology Analytics call center software 69

Totango

JANUARY 10, 2019

Since your enterprise runs in a digital world that centers around customers, you need a platform that can help you adopt and operationalize customer centricity across every level of your organization. You’re an expert at providing the quality SaaS and subscription products your customers love.

Enterprise 63

Enterprise SaaS CRM Upselling 63

SmartKarrot

JANUARY 21, 2021

It is quite known that nearly 80 percent of companies use SaaS applications for various functions in their system. It is mostly SaaS products that rule the roost in the business world. SaaS or on-demand software goes back to the 1970’s. A SaaS product is an online software that users with a license have access to.

SaaS 11

SaaS Management Metrics B2B 11

Education Services Group

AUGUST 28, 2019

Today’s customers expect (and sometimes demand) a never-ending wheel of attraction , engagement, and retention after purchasing both the simplest and most complex of SaaS offerings. In SaaS, the sale never really ends. but perhaps a less obvious reason is because we’re obsessed with sales funnels.

SaaS 40

SaaS Customer centricity Self service Sales 40