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Call Center Optimization: Big Data Analytics

Global Response

Call centers are increasingly turning to big data analytics as a pivotal tool for optimization. By harnessing the power of vast data sets, businesses can uncover deep insight into customer behavior, preferences, and trends, enabling them to tailor their services for maximum impact. Let’s take a look.

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Be Warned: You Can’t Rely On Big Data!

Beyond Philosophy

I’ve been reading about Big Data’s foray into “Journey Analytics.” Journey analytics seeks to improve customer experience by collecting data at each point on a customer’s journey and mapping customers’ paths – whether they lead to a purchase or not. And linking data points throughout a journey is a step in the right direction.

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Big Data Analytics Creates Smart Contact Centers

Ansafone

As the primary connection for customers’ concerns, call centers have massive amounts of data pouring in hourly. Collecting the information is the easy … Big Data Analytics Creates Smart Contact Centers Read More ». Collecting the information is the easy … Big Data Analytics Creates Smart Contact Centers Read More ».

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Performance Management Bridges the Divide Between Big Data and Big Knowledge

Aspect

The big challenge is to distill the most important elements of this disaggregated, unmanageable information into a form that can be easily understood by the agent, supervisor and manager, so it ultimately becomes personal knowledge that results in positive action.

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Using Big Data to Drive Customer-Intelligent Experiences

Ansafone

A lack of personalization makes customers feel like just a number rather than a valued member of your inner network. The post Using Big Data to Drive Customer-Intelligent Experiences appeared first on Ansafone Contact Centers. They have no hesitations in leaving you for the next best thing when it comes along.

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Shocking! Yahoo’s data breach

Beyond Philosophy

That your personal contact information is safe and secure? That was over two years ago—ironically around the same time as the Yahoo Data breach. Later, when Yahoo account holders think of the brand, they will remember feeling afraid, angry and disappointed that it lost their data to hackers, where it ended up on the black market.

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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

This article includes five ways to manage the VIP experience, and of course, there’s technology, personalization, and more. One of the trends, “Micro-Targeting,” is about creating a highly personalized program. Years ago, the term “Big Data” became popular. In addition, the author includes two additional trends.