Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. Customer enablement empowers customers by giving them the resources they need to use your product successfully. Here we’ll walk you through the essentials you need to know to harness customer enablement to increase B2B and SaaS sales.

B2B 85

B2B SaaS Education Brand ambassadors 85

Totango

APRIL 30, 2021

Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. Here’s how to calculate both kinds of costs and why retention should form part of a profitable business strategy. Calculating the Cost of Customer Acquisition. Price comparison engines.

Customer retention 64

Customer retention Advertising Engineering Upselling 64

Totango

OCTOBER 8, 2020

Customer retention is the continuation of a valued service. In B2B terms, it is still possible to maintain your customer relationship and even improve customer retention during uncertainty, but you will need to focus on five key steps: Understand Your Customer. Listen to Your Voice of Customer Programs.

Customer retention 63

Customer retention B2B Enterprise Best practices 63

ChurnZero

JULY 19, 2022

Many businesses start their relationship with potential long-term customers with free trials for their product or services. SaaS companies, however, have more to lose than your local grocery store if those customers don’t sign up for more. We’ll focus on Customer Success, process optimization, and personalization. .

SaaS 52

SaaS Feedback Personalization Upselling 52

Totango

JULY 31, 2020

Customer retention is critical to success in today’s customer-centric economy. Onboarding sets the stage for customer retention by beginning a positive long-term relationship between you and your customer. How SaaS Enterprises Can Streamline New User Onboarding.

SaaS 127

SaaS Healthcare Customer retention Enterprise 127

ChurnZero

NOVEMBER 4, 2022

To get a CEO’s perspective on the matter, ChurnZero’s You Mon Tsang joined ESG for a special CEO panel on “ The economy and Customer Success: The impact and what to do about it ,” with ‘nuffsaid’s Chris Hicken and Kapta’s Alex Raymond. Difficult conversations lead to deeper customer connections. Profitability wasn’t a focus or concern.

SaaS 98

SaaS Customer centricity Finance Best practices 98

ChurnZero

AUGUST 11, 2020

Did you know that 60% of SaaS companies reported a negative impact on customer retention and upsell deals due to the pandemic? Customer retention, along with new customer acquisition, has been challenging for most companies when the pandemic hit. This is shocking. The second quarter of 2020 was chaotic.

Customer retention 97

Customer retention Chief Customer Officer SaaS Accountability 97

ChurnZero

MARCH 28, 2023

Early-stage SaaS businesses tend to put most of their focus on acquiring net new customers. For a little while, customer retention is a manageable task with existing staff. How to measure customer engagement A straightforward way to gain insight and measure customer engagement is to simply ask customers for feedback.

SaaS 52

SaaS Chief Customer Officer Surveys Feedback 52

Totango

MAY 6, 2021

What is customer retention ? And how do you do it? We’ll discuss what customer retention means as a concept, as a strategy and as a metric. And we’ll offer an eight-step path to increasing customer retention by following best practices and leveraging the power of automation.

Customer retention 75

Customer retention Best practices Education Benchmark 75

Totango

FEBRUARY 10, 2021

A customer success strategy is a proactive plan for guiding your clients to outcomes that satisfy their needs. When your customers enjoy more value, your product adoption rates rise and customer retention rates go up. This promotes success for your company as well as your customers. Incorporate Customer Feedback.

Customer retention 87

Customer retention Journey mapping Benchmark SaaS 87

Totango

JULY 21, 2020

One of the most important ways to reduce churn and stay relevant to your customers is to make sure your team is as flexible and agile as possible. The current COVID-19 pandemic has not been kind to many industries, and SaaS is no exception. In March of this year, SaaS stocks reached a 20 percent decline from their selling highs.

SaaS 65

SaaS Calibration Enterprise Customer retention 65

CSM Practice

JULY 6, 2020

To many, SaaS has always been tricky, and the current global economic downturn caused by the Coronavirus pandemic has only exacerbated it. At the moment, SaaS companies appear to be under immense financial pressure, resulting in a dramatic increase in vendors seeking guidance on how to adapt, survive, and even thrive during this downturn.

SaaS 71

SaaS Upselling Accountability Sales 71

Education Services Group

JANUARY 13, 2023

As businesses embrace the everything-as-a-service transformation, some find it more difficult than others to make the shift to SaaS. There’s a term for when a business takes the leap from traditional to SaaS: swallowing the fish. 5 tips for CS leaders managing the transition from traditional to SaaS. You’re selling outcomes.

SaaS 52

SaaS Enterprise Best practices Sales 52

Totango

DECEMBER 28, 2021

Knowing how to fight customer churn is critical for keeping SaaS business models sustainable. The more customers you lose to churn, the more you have to invest in new customer acquisition to maintain your revenue, and the harder it becomes to grow your business. Check-in Frequently with Your Current Customers .

Best practices 98

Best practices Benchmark Education Surveys 98

CSM Practice

JULY 6, 2020

To many, SaaS has always been tricky, and the current global economic downturn caused by the Coronavirus pandemic has only exacerbated it. At the moment, SaaS companies appear to be under immense financial pressure, resulting in a dramatic increase in vendors seeking guidance on how to adapt, survive, and even thrive during this downturn.

SaaS 71

SaaS Upselling Accountability Sales 71

ProProfs Blog

NOVEMBER 9, 2021

Because without satisfying the customer’s needs, you cannot offer them a delightful experience, which inevitably results in customer churn and poor revenue generation. Hence, if you aren’t strategically thinking about customer satisfaction, you’re probably following a risky approach. What is Customer Satisfaction?

Surveys 146

Surveys Feedback Metrics Customer retention 146

CustomerSuccessBox

NOVEMBER 17, 2021

A major shift in the distribution model of software meant that SaaS metrics needed to evolve. We will be discussing all Net Revenue Retention in this blog. What is Net Revenue Retention? If you are a SaaS business, churn is your devil with the pitchfork. Customers are unsteady, they sometimes run off to your competitors.

Upselling 52

Upselling SaaS Metrics Accountability 52

CSM Practice

DECEMBER 19, 2021

Best practices for building a CS tech stack. Answer the following questions and you’d naturally find the best practice that suits your business. . Usually, the SaaS business growth is categorized into 3 phases: . Building (spreadsheet) phase- This stage is characterized by a lower volume of customers.

CRM 98

CRM Brand ambassadors Best practices SaaS 98

CSM Practice

JANUARY 13, 2021

“It costs five times as much to acquire new customers than it does to keep existing ones” is a saying that only begins to scratch the surface of why renewals are so important. In the SaaS world, where revenue generation and business growth depends on the customer’s decision to renew, the customer renewal process demands even more attention.

SaaS 98

SaaS Customer centricity Accountability Education 98

Totango

JUNE 26, 2020

COVID-19’s effect on customer churn may have already begun, but there is still plenty you can do to increase customer engagement and retain the customers you have worked hard to win. Lean on Customer Data Segment Your Customers Be Proactive Communicators Be Flexible Revisit Goals and Success Points.

SaaS 94

SaaS Customer retention Best practices Telecommunications 94

CSM Magazine

JULY 22, 2021

Henry Spitzer, VP of Sales at Lusha explains how community building is a powerful and cost-effective way to increase retention by creating a central destination for users to find support, advice and best practices. But not only has the face of the customer evolved over time, so too has the shape of the business world.

Advertising 98

Advertising SaaS B2C Engineering 98

SmartKarrot

JUNE 23, 2020

A valuable list of Top 7 SaaS Subscription Renewal Best Practices for growing your SaaS Business. #1 How well the onboarding process is designed and executed makes a big difference, and how much value you are able to demonstrate early on in the process counts heavily towards renewals later. #2

Best practices 10

Best practices SaaS Education Surveys 10

Totango

MARCH 19, 2021

It is only when we look at this as one interconnected journey, from the customer’s perspective, that we can really drive customer success and business growth. Renewal: your customer evaluates whether or not the value they’ve derived from their initial purchase warrants renewing their license or subscription.

Best practices 125

Best practices Customer retention Upselling SaaS 125

Totango

SEPTEMBER 13, 2022

A customer success playbook maps out a game plan you can use to automate successful outcomes for your clients. Having a playbook in place can help you deliver better results for your SaaS customers and yield higher satisfaction, retention, and revenue for your business. What Is a Customer Success Playbook?

SaaS 89

SaaS Upselling Best practices Customer retention 89

CustomerSuccessBox

JUNE 18, 2021

Customer success is important for SaaS businesses as they’re a constant voice of the customer for your business.CustomerSuccessBox builds the all-in-one solution for customer success that goes beyond just health scores and viewing portfolios. Customer Onboarding. Customer Onboarding- How to prevent drop offs.

SaaS 52

SaaS B2B Customer retention Upselling 52

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 111

B2B Customer Experience B2C SaaS 111

Totango

APRIL 24, 2020

In customer retention, every engagement counts. Rather, customer retention for SaaS enterprises is a result of the customer experience. Why Customer Retention Matters. The digitization of business has made customer retention the lifeblood of the Software-as-a-Service industry.

Best practices 83

Best practices Customer retention SaaS Enterprise 83

CustomerSuccessBox

DECEMBER 31, 2021

What is a Professional Service in B2B SaaS industry? For example- a PS team can configure a feature on behalf of customers. Hence, many B2B SaaS firms offer Professional Services as they can certainly add value to both pre and post-sales customer experiences. Customer Success vs Professional Services.

B2B 52

B2B SaaS Consulting Consulting 52

CSM Practice

MARCH 8, 2021

Customer journey maps provide a standardized approach to transition from a reactive to a proactive model. Regardless of tier or segment, the customer gets a consistent experience. Follow best practices and then identify where to automate to communicate with a larger number of customers. Automate to scale.

Journey mapping 52

Journey mapping Best practices Enterprise Customer retention 52

ClientSuccess

DECEMBER 5, 2022

What is a Customer Advisory Board (CAB)? A Customer Advisory Board (CAB) is a powerful tool for SaaS companies to maximize customer success. It helps drive better relationships between customers and the company, ensure customer satisfaction, and increase loyalty. finding and managing a core customer base.

SaaS 87

SaaS Customer advocacy Feedback Enterprise 87

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. Making upsell offers.

B2B 118

B2B Journey mapping SaaS Engineering 118

ChurnZero

AUGUST 31, 2021

It has become just as important, in the SaaS industry particularly, to work to keep existing customers as it is to chase down new leads. Customer retention and renewal are now crucial pieces of business growth. Focusing on customer success and the renewal proces s in tandem can help improve customer retention.

Customer retention 95

Customer retention Best practices B2B SaaS 95

Totango

JUNE 24, 2022

Customer success in SaaS differs from CS in other industries. The software service industry presents unique challenges for customer success management while also creating unique opportunities that call for specific strategies. Knowing how to capitalize on these opportunities can give you an advantage over competitors.

Best practices 105

Best practices SaaS Journey mapping B2C 105

Totango

AUGUST 18, 2022

A Customer Onboarding Checklist for Successful CS Teams. A lot goes into crafting the ideal onboarding process for SaaS products. You need to clearly demonstrate the ins and outs of your software to ensure your customers know how to use it and how to employ it effectively in the pursuit of their enterprise’s unique needs and goals.

Journey mapping 95

Journey mapping SaaS Upselling Enterprise 95

Totango

SEPTEMBER 6, 2022

How to Make Quarterly Business Reviews Count. A quarterly business review (QBR) gives you four opportunities per year to showcase the value your product delivers to customers. In this article, we’ll cover the essentials of QBRs and how to make them work for your SaaS business. What Is a QBR? What Makes a Great QBR?

SaaS 109

SaaS Technical Support Benchmark Accountability 109

ProProfs Blog

DECEMBER 22, 2020

As SaaS-based tools gained more popularity for their speed and better management features, businesses had to rethink support strategies. All these challenges played a pivotal role in lowering a customer’s faith and loyalty in the brand. Read More: How to Get Customer Feedback Using Live Chat. That’s not all.

Contact Center 130

Contact Center Call Center Feedback Wait times 130

Totango

MARCH 26, 2021

In today’s cloud-based environment, SaaS business models have increased awareness of how the pre-sales and post-sales phases form a unified experience from the customer’s perspective. Conversion: persuaded by your value proposition, your prospect makes their first purchase and becomes a paying customer. Onboarding.

SaaS 67

SaaS Best practices Upselling Education 67