The Northridge Group

JUNE 2, 2023

Providing excellent customer experiences (CXs) is important for both business-to-customer (B2C) and business-to-business (B2B) contact centers. The stakes are usually higher with B2B customers. Dealing with providers is essentially a B2B function while dealing with members is B2C.

B2B 67

B2B B2C Contact Center contact center associations 67

aircall

SEPTEMBER 11, 2017

These customer support statistics tell that revenue-related story. Poor Customer Support Stalls Growth. Nothing scares away future revenue quite like a reputation for subpar customer service. 66% of B2B customers and 52% of B2C customers have stopped buying from a company following a bad service interaction.

Customer Support 115

Customer Support B2C Upselling B2B 115

Lumoa

MARCH 20, 2018

The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. Customer churn is the opposite of retention.

Customer Experience 114

Customer Experience B2C Journey mapping B2B 114

Nicereply

FEBRUARY 2, 2024

This will, in turn, will help you: Build stronger customer relationships Earn customer trust Improve customer satisfaction Happy and satisfied customers often become advocates who rave about your brand on social media and review sites. The post What is Customer Success and Why is it Important?

Education 59

Education Accountability Customer retention Journey mapping 59

BlueOcean

SEPTEMBER 27, 2021

There are a multitude of metrics that claim to measure customer experience, but it seems that no single number can truly capture the big picture. different methods to accurately measure customer experience. The large majority of B2B companies use surveys, while B2C conducts user interviews.

Customer Experience 71

Customer Experience B2B B2C Contact Center 71

Nicereply

NOVEMBER 27, 2023

A company’s ability to understand and optimize customer satisfaction directly impacts customer retention, advocacy, and ultimately, profitability. As a customer experience professional, you’re at the forefront of this battle for consumer loyalty and satisfaction. What is a CSAT (Customer Satisfaction Score)?

Metrics 59

Metrics Surveys Analytics Feedback 59

delighted

MARCH 24, 2020

However, there is one area that absolutely should not be compromised: the customer experience. Because tough times for your company indicate tough times for your customers as well, it’s more important than ever for you to focus on customer retention and loyalty. Take a break from metrics. Show and act with empathy.

Customer retention 42

Customer retention Customer Experience Real estate Feedback 42

TeamSupport

OCTOBER 8, 2020

TeamSupport maintains our diligence when it comes to taking a holistic view of the customer, with every one of our product, support, and success team members understanding the product and having the same dedication to serving our customers.

B2C 59

B2C B2B Enterprise CRM 59

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it. out of 5 stars.

Management 52

Management CRM Analytics Customer retention 52

Totango

JULY 13, 2021

Elements that Drive Customer Success Growth. The new customer-centered economy favors recurring revenue business models for B2B markets, while favoring and partial ownership or subscription models for B2C ones. So, what are the most important elements that underpin your strategy for customer success growth in this new economy?

Customer centricity 100

Customer centricity B2C Enterprise Upselling 100

Nicereply

MARCH 8, 2023

Cross-sell or upsell to existing customers. Increase customer retention. Create customers with higher lifetime value. Metrics Customer service metrics measure more tangible data: the issues your customers are having, your resolution time, and your customer service quality.

Customer Service 52

Customer Service Journey mapping B2C Metrics 52

Lumoa

MARCH 20, 2018

The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. Customer churn is the opposite of retention.

Customer Experience 64

Customer Experience Journey mapping B2C B2B 64

PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) has become an essential cornerstone of modern business strategy. It helps you improve customer retention rates, efficiently focus on your highest-impact customers, and continually improve your services. But what is customer experience? CX metrics and KPIs.

Customer Experience 71

Customer Experience Journey mapping Feedback Metrics 71

JustCall

DECEMBER 7, 2022

Well, there are sales metrics and sales analytics software to take you closer to goals. Read on to know how to track and improve your sales performance by using the right metrics and analytical tools. It involves forecasting revenue, adjusting sales targets and realigning internal processes by analyzing sales metrics.

Analytics 52

Analytics Sales CRM Metrics 52

ShepHyken

JULY 24, 2023

Why B2B Companies Must Shift Their Focus From Sales To Customers by Dan Gingiss (Dan Gingiss) All too often, B2B sales overshadow every other business metric – including the retention of existing customers. My Comment: Is B2B customer service really that different from B2C customer service?

Customer Service 31

Customer Service B2B B2C Sales 31

Freshcaller

AUGUST 21, 2018

One customer satisfaction definition may be different from the next one, and these definitions co-exist with multiple ways to create satisfaction, and a number of metrics to measure it. The most widely acclaimed customer satisfaction definition (and what it implies). User personas and situational factors.

B2C 40

B2C Customer retention B2B Metrics 40

Influitive

OCTOBER 30, 2015

Tweet this quote: “It’s not about B2B or B2C, it’s B2H–Business to Human.”. Get actionable insights & advice from 20 of the most innovative customer experience thought leaders and practitioners in the B2B world. Chandar says marketers need to start organizing around metrics that matter. Download your FREE eBook now.

Marketing 79

Marketing B2B B2C Upselling 79

SmartKarrot

MAY 7, 2020

Ever since the boom of the SaaS industry, customer retention has become the top-most priority for business owners as they realized the immense benefits of it. Customer retention specialist is the new breed of professionals who are being specifically brought on board to tap on the opportunities that lie behind customer retention.

Customer retention 10

Customer retention SaaS B2C B2B 10

ChurnZero

FEBRUARY 7, 2020

Report trends for Customer Success: 34% annual growth for Customer Success Managers (CSMs) in 2018. 72% of Customer Success roles are in the Software & IT industry with other top hiring industries including Internet, Marketing, and Finance. This means a vigilant focus on growing customer retention and lifetime value.

SaaS 64

SaaS Transportation B2C Customer retention 64

TeamSupport

APRIL 26, 2019

Technologies, like customer service software , help automate tickets and makes reporting on customer service metrics more accessible and efficient. Another valuable capability of systems like these is that they leverage AI to determine customer sentiment embedded in large blocks of text within a ticket. Key Takeaways.

Customer Service 55

Customer Service B2B B2C Upselling 55

JustCall

MARCH 23, 2023

Choose Your Marketing Platforms Once you understand your customer’s journey, you can choose the channels or marketing platforms through which you will conduct outreach. Consider the strengths and weaknesses of each channel for various buyer personas, and use past data to see which channels have performed better for a given metric.

outsourcing 52

outsourcing B2B B2C Marketing 52

Kapta Customer Success

OCTOBER 2, 2017

The principles can be applied any company that works with large organizational customers, but cannot be applied in B2C industries. Customer success is limited strictly to subscription-based service companies, but can be applied in B2B or B2C industries. These three metrics are the most important to showing true progress.

Accountability 40

Accountability Management B2C Upselling 40

JivoChat

MARCH 31, 2021

They asked companies to say what they thought would be the single most exciting opportunity across both B2C and B2B industries. . Customer experience came out on top: Source. Improved customer retention. If you want to have more loyal customers, getting to grips with omnichannel customer experiences is the way to go. .

Customer Experience 52

Customer Experience Multichannel Metrics CRM 52

REVE Chat Blog

JUNE 17, 2020

Co-browsing solution takes customer interaction to the next level by resolving queries effectively. It creates a better journey for the customer, leading to higher conversion rates, and shaping a greater level of success for your business. It’s a necessity to provide a positive customer experience.

Customer Service 78

Customer Service Self service Average Handle Time Brand ambassadors 78

Kayako

NOVEMBER 9, 2018

A growing concern for customer retention, expansion, and cross-sell opportunities is customer effort. This “effort villain” is out to get your customers at every chance. We know that the more effort a customer has to exert, the more likely they are to churn. To battle this, Customer Effort Score was born.

Customer effort 48

Customer effort B2C B2B Customer retention 48

ChurnZero

JUNE 28, 2019

Customer retention is becoming a top-of-mind KPI in boardrooms around the world, and even the smallest errors can have profound impact on your bottom line. Poor Fit Customers Aren’t Easily Upsold : This ties in closely with the idea of trying to minimize the negative impact of churn through other revenue streams.

B2B 49

B2B B2C Entertainment Customer advocacy 49

Talkdesk

JUNE 1, 2016

JOHN : Customer retention is important in itself, but it is also valuable because your customer base can lead to almost a second wave of acquisition. I’ve become a fan of looking at B2B products in the way you would look at B2C products; that is, measuring smaller metrics like time in app and daily active users.

Customer centricity 40

Customer centricity Marketing B2C Benchmark 40

C3Centricity

AUGUST 17, 2020

RightNow Customer Experience Impact Report. Walker forecast that by 2020, customer experience will overtake price and product as the key brand differentiator. Customers 2020 Report. A 10% increase in customer retention levels result in a 30% increase in the value of the company. Bain & Co.

Customer centricity 63

Customer centricity Big data Airlines Marketing 63

Amity

FEBRUARY 2, 2016

Are Your Customer Success Stories Being Heard? Communicating your customer's successes can be one the strongest marketing approaches there is. Exploring the Top 5 Benefits of Customer Success. The Reason Why More Companies Are Using Customer Success Teams to Ensure Customer Lifetime Value.

SaaS 80

SaaS Education Customer retention Sales 80

C3Centricity

DECEMBER 3, 2018

(Source: RightNow Customer Experience Impact Report). By 2020, customer experience will overtake price and product as the key brand differentiator. Source: Customers 2020 Report). A 10% increase in customer retention levels result in a 30% increase in the value of the company. Source: Bain & Co).

Big data 59

Big data Marketing B2C CRM 59

SmartKarrot

APRIL 24, 2020

Customer segments are groups of customers that share common characteristics like industry, number of employees, products, location, etc for B2B marketing and gender, age, preferences, demographics, etc for the B2C market. With better efforts, your customer relationships take a new form.

SaaS 12

SaaS B2C B2B Customer retention 12

SmartKarrot

MARCH 15, 2022

This leads to lower customer acquisition costs and higher retention costs. Best for: The PLG approach is best suited for B2B and B2C companies that are product-based. You need to share leads with the sales team so that they nurture and understand the customers better. It is keeping KPIs relevant and at the core for-.

Sales 10

Sales Marketing SaaS Customer retention 10

LiveChat

APRIL 20, 2016

Churn rate is one of the defining metrics for any subscription-based business. Keeping an eye on your churn is the easiest way to check if your customers are happy with what they are getting. If your net number of customers keeps growing, you can still use this metric to check if you could be growing faster.

Metrics 50

Metrics B2C Accountability B2B 50

Totango

JUNE 24, 2022

Moreover, the outcomes that define customer success may vary based on whether your SaaS product is B2C or B2B. For example, a B2C customer might prioritize user experience, while a B2B client might emphasize return on investment. Onboarding metrics, such as average time-to-value.

Best practices 102

Best practices SaaS Journey mapping B2C 102

ChurnZero

APRIL 12, 2019

Q: What do you see as the main differences (if there are any) between the Customer Success (CS) and Customer Experience (CX) practice? A: Customer Success teams are typically responsible for driving specific outcomes related to customer retention and growth of customer relationships. Bonus Takeways*.

Customer centricity 14

Customer centricity B2B Surveys Feedback 14

ChurnZero

MARCH 31, 2023

If the vendor has been smart enough to collect aggregate data about how its customers use the product or service, it can also offer useful benchmark metrics to bolster that guidance.” That’s an outsized responsibility that requires a dedicated and expert Customer Success team. It’s slightly higher in the B2C sector at 6.8%

Benchmark 98

Benchmark B2B Accountability Consulting 98

SmartKarrot

MARCH 8, 2022

Her blog posts continue to serve as a valuable resource for people who seek to understand and master customer success processes. A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Amarachi Ogueji. Anita Toth. Keri Keeling. Sana Farooq.

Chief Customer Officer 21

Chief Customer Officer Coaching Customer centricity SaaS 21