When B2B and B2C Key Performance Metrics Flatline….
Beyond Philosophy
JUNE 20, 2015
performance metrics flatline and, for all intents and purposes, have little or no granular actionability. Two years ago, they adopted, system-wide, one of the popular single number performance metrics. As a core performance metric, customer bonding is very much alive and well in both B2B and B2C products and services.
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