ShepHyken

JULY 24, 2023

Chip Bell, customer service expert, shares his take on trust, starting with a question he asked renowned psychologist, Dr. Carl Rogers, “What is the main cause of relationship failure?” It’s a decent short-term strategy, but if you’re building a company for the long-term, you need lots of loyal customers.

Customer Service 31

Customer Service B2B B2C Sales 31

delighted

JANUARY 20, 2022

This post is a guest contribution by Project Manager and B2B Copywriter, Lee Li Fang. No matter what industry a company is in, customer satisfaction is one of the most important measurements of success. The best way to ensure that your company is succeeding in this area is to collect and monitor customer opinions and sentiments.

Metrics 52

Metrics Customer retention B2B Surveys 52

Mindtouch

AUGUST 27, 2018

And when customers don’t know how to resolve an issue, they tend to initiate some kind of support interaction. According to Marketo , two out of three B2B consumers engage a company primarily to request service or support. It’s a natural part of the customer journey. Six strategies for improved customer engagement.

Self service 48

Self service B2C B2B Multi-channel support 48

Satrix Solutions

JANUARY 29, 2021

I think we would all agree – customer surveys are everywhere. Despite such prolific use of surveys as a central component of customer experience programs, many B2B companies are failing to maximize their return on investment. I often call this where the rubber meets the road in customer experience programs.

Scripts 78

Scripts Surveys Feedback Customer centricity 78

ClientSuccess

FEBRUARY 8, 2023

GRR : gross renewal rate (GRR) measures the percentage of your customers who renew within a given time frame and can be a good indicator of the level of service your team is providing to customers. If your company is B2B, this could be interpreted as average revenue per logo.

Metrics 75

Metrics Upselling B2B SaaS 75

ClientSuccess

DECEMBER 21, 2021

GRR: gross renewal rate (GRR) measures the percentage of your customers who renew within a given time frame and can be a good indicator of the level of service your team is providing to customers. If your company is B2B, this could be interpreted as average revenue per logo.

Metrics 100

Metrics Upselling B2B SaaS 100

ChurnZero

OCTOBER 9, 2020

Before we get started, let’s cover: what is a customer satisfaction survey? A survey that gauges customer sentiment, satisfaction, and feedback to improve the customer experience and ensure customer loyalty. CSAT (Customer Satisfaction). CES (Customer Effort Score). When do I survey customers?

Surveys 75

Surveys Benchmark Feedback industry standards 75

PeopleMetrics

FEBRUARY 25, 2022

At the day-to-day level, an effective CX management process allows you to tailor the experiences of your highest-impact customers, as well as to proactively reach out when any customer experiences a negative interaction. What is a customer feedback loop? Collecting customer feedback about that touchpoint.

Customer Experience 71

Customer Experience Journey mapping Feedback Metrics 71

BlueOcean

OCTOBER 6, 2020

Well, in a B2B customer success model, measuring renewal rates holds your outsourced partner accountable to targets that are tied to revenue and retention. Is the anecdotal feedback positive and encouraging? What about feedback via social media networks? How do those NPS and CSAT scores look?

outsourcing 62

outsourcing Customer Care Metrics Contact Center 62

Lumoa

FEBRUARY 9, 2023

Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases, follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Customer Experience 178

Customer Experience B2C Journey mapping B2B 178

Lumoa

JANUARY 23, 2018

If you work in a big company with large number of customers (or users), you most probably receive a lot of feedback: people write about their experiences, complain about the things that do not work and tell about the things they love. Most companies collect feedback in some specific format, such as Net Promoter Score.

Analytics 121

Analytics Feedback Metrics Customer Experience 121

delighted

JUNE 28, 2019

.” The longer one is that while those tools may satisfy your initial need to gather some feedback, they will never be as effective as specialized NPS customer experience platforms. For instance, B2B product development tools that offer in-app surveys can gather feedback from some of your audience, but far from all.

Customer Experience 57

Customer Experience Surveys Feedback B2B 57

Genroe

JANUARY 21, 2015

Note that these tips pretty much apply to any Voice of the Customer or Customer feedback (but not market research) process. So regardless of whether you are using Customer Effort Score, Customer Satisfaction or NPS® you can apply them to your business. Listen Learn Live. askyourcustomer. Tomás Duarte.

Best practices 110

Best practices Surveys Benchmark Feedback 110

delighted

JANUARY 28, 2020

Selecting the precise time to solicit feedback from your customers can have a huge impact on both the quality and quantity of the responses you receive. If you send your NPS survey too early, your customers may not have a full story to tell. The old way of timing customer feedback surveys.

Surveys 44

Surveys Feedback SaaS Banking 44

ProProfs Blog

FEBRUARY 13, 2020

“What can help me get committed and loyal customers?”. But trust me, factors like: Product quality, Awesome support, Marketing reach, Efforts to engage customers, . Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Mobile Customer Loyalty.

Customer retention 164

Customer retention Sales B2B Marketing 164

Squelch

JULY 23, 2019

In fact, you see a lot of companies who even have customer centricity in their culture statements on the walls of their buildings, but they don’t actually behave as a customer-centric company. They don’t collect customer feedback. They are driving product decisions independent of customer feedback.

Customer centricity 53

Customer centricity SaaS Chief Customer Officer Sales 53

delighted

MAY 31, 2019

You’ve decided to send surveys to your customers and clients, gain feedback, and use those insights to improve your business. But knowing what you want feedback on is only part of the battle — survey success also depends on choosing the right type of customer survey questions to get you the insights you need.

Surveys 46

Surveys Feedback Advertising Best practices 46

SmartKarrot

MARCH 22, 2022

This is one of the most important things that can make or break not only your reputation but the sustainability of your B2B SaaS business. It should always be remembered that if you are not ready to show your loyalty to your relationship with your customers, your competitors are always ready to grab that opportunity. contact-form-7].

SaaS 10

SaaS B2B Advertising Brand ambassadors 10

delighted

MAY 31, 2019

You’ve decided to send surveys to your customers and clients, gain feedback, and use those insights to improve your business. But knowing what you want feedback on is only part of the battle — survey success also depends on choosing the right type of customer survey questions to get you the insights you need.

Surveys 42

Surveys Feedback Advertising Best practices 42

Nicereply

MAY 11, 2020

This is likely because they already have a positive opinion on the business, and friends are more likely to recommend “perfect fit customers” or those that they know will benefit from your product or service. 84% of B2B decision-makers start the buying process with a referral. Loyal customers can help expand your lead pipeline.

Customer retention 115

Customer retention SaaS Metrics Surveys 115

SmartKarrot

JUNE 8, 2022

A research paper titled “The Effortless Experience: Conquering the New Battleground for Customer Loyalty” effectively deals with the topic. The paper details that customer loyalty increases only marginally due to customer delight. Here are a few reasons you should stop trying to delight customers.

SaaS 11

SaaS Customer effort Feedback B2B 11

SmartKarrot

AUGUST 27, 2021

Performing customer satisfaction (CSAT) surveys is one of the most direct and simplest ways to obtain the customer feedback you need, to understand how your customers feel about your brand and your products or services. Here, let’s take a look at 2021 NPS Benchmarks for B2B per industry: Source: Retently.

Benchmark 10

Benchmark industry standards B2B Customer effort 10

Squelch

JULY 23, 2019

In fact, you see a lot of companies who even have customer centricity in their culture statements on the walls of their buildings, but they don’t actually behave as a customer-centric company. They don’t collect customer feedback. They are driving product decisions independent of customer feedback.

Customer centricity 40

Customer centricity SaaS Chief Customer Officer Sales 40

SmartKarrot

JANUARY 4, 2023

According to Gartner, “over 75% of companies will abandon as a measure of success for customer service and support NPS measurement by 2025”. In its space, the recommendation relies on customer effort score (CES), customer satisfaction (CSAT), etc. Understanding the Role of NPS in CS. Like what you are reading?

SaaS 10

SaaS Benchmark B2B Metrics 10

SmartKarrot

MAY 6, 2022

The CX team, which is responsible for customer success The Action team – this comprises people from across the organization – responsible for taking actions that impact customers. What separates customer journey mapping between B2B and B2C companies? How many customer journey maps do you need?

Journey mapping 10

Journey mapping B2B B2C Healthcare 10

Totango

AUGUST 11, 2022

Customer satisfaction and feedback surveys. These digital interactions may involve both SaaS product users and other B2B stakeholders with a role in the buyer decision process. Customer engagement : SaaS customer engagement is reflected in the quality, frequency, and duration of client digital interactions with your product.

SaaS 106

SaaS Journey mapping B2B Feedback 106

SmartKarrot

JUNE 9, 2021

Marketing team information Sales team information CRM information: contact, lifecycle stage, notes, doubts, interactions Product usage: in-app usage data that tracks how customers behave Support: incidents of support like ticket type, volume, resolutions, time to resolution etc. The Maturity Curve for Customer Success Teams.

Customer retention 10

Customer retention Metrics Upselling Accountability 10

SmartKarrot

MAY 28, 2021

This type of a mindset shift will cause customer retention and long-term relationships. The need for customer success in service companies-. Helps make onboarding of customers easy Makes gaining feedback easier real-time Builds loyal relationships Helps gauge customer needs Increases revenue. contact-form-7].

SaaS 10

SaaS Education Customer retention Upselling 10

SmartKarrot

APRIL 13, 2022

It is imperative for customer success professionals and all other teams to keep CX in mind while charting a plan. Customer experience is measured in every B2B SaaS organization. Customer Satisfaction Score: Customer Satisfaction Score or CSAT is a popular CX metric. Some of them are-.

Customer Experience 10

Customer Experience Abandon rate Metrics SaaS 10

Satrix Solutions

JULY 9, 2018

Interestingly, while the calculation itself is simple, Business-to-Business (B2B) companies often employ different methodologies to arrive at a score. It makes sense that most consumer-oriented companies use this approach, but for B2B companies, not all survey respondents are equal in their importance to the company’s success.

B2B 68

B2B Surveys Accountability Government 68

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Customer Experience 114

Customer Experience B2C Journey mapping B2B 114

Satrix Solutions

SEPTEMBER 15, 2020

There is a lot of literature and opinion out there when it comes to evaluating customer sentiment collected from your surveys in a B2B environment. In the context of a B2B customer survey, we’re referring to feedback gathered in response to open-ended questions (i.e. Why did you score us the way you did?”).

Surveys 78

Surveys B2B Feedback SaaS 78

Interaction Metrics

APRIL 16, 2024

How is it that companies implement customer experience initiatives, yet customers don’t feel the love? Amazon is often a comparable simply because customers are buying from them so often—and that means, when it comes to delivery, customers can’t help but think if they can send packages within a day, why can’t you?

Customer Experience 62

Customer Experience Advertising Surveys Metrics 62

Satrix Solutions

OCTOBER 5, 2020

In my previous article on verbatim feedback, we explored some of the ways you can organize and systematically analyze open-ended feedback collected from your B2B customer surveys. Trending quantitative feedback survey over survey and measuring change is one of the reasons scale survey questions are so valuable.

Surveys 78

Surveys Feedback B2B Engineering 78

CustomerSuccessBox

AUGUST 27, 2021

Done right, establishing a customer success team will help your clients gain maximum value out of their relationship with your company. Suggested Read: How to start Customer Success. How to execute customer success practice into your SaaS? Prioritizing customer acquisition should not be your only priority for upselling growth.

Upselling 52

Upselling SaaS B2B Metrics 52

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Customer Experience 64

Customer Experience Journey mapping B2C B2B 64

Lumoa

APRIL 24, 2018

As a rule, I would always suggest collecting NPS as one of a number of metrics (including CSAT and Customer Effort) unless there is a compelling reason why you should not. I would NEVER rely on NPS as the only measurement of customer perception." Peter Lavers Customer Experience and CRM Expert. blog linkedin twitter Why?

Consulting 135

Consulting Consulting Metrics Feedback 135