Over the years, online has become the king of sales and promotion. Its vast reach and ability to consistently adapt and improve based on changing behaviours is hard to rival. MORE

Telemarketing is a complex beast within the sales and promotion sector. This method has been around for decades, and utilized as a means to reach and attract customers, both potential and existing. MORE

In today’s heavily competitive business market, businesses must have a robust and well-rounded customer support system to maintain a strong foothold in – and at the top – of their respective industry. MORE

Excellent customer service is one of the most important factors when considering a company, with continued loyalty relying on this even more – so it’s no wonder companies place such high importance on this area of their business. MORE

In Part One , we discussed the concept of customer service, what it is and how it can completely make or break a business – any business. Reports show that a high percentage of consumers will spend more to engage with a company that provides exceptional customer service. It wins every time. MORE

Business Process Outsourcing in 2020. As we enter the second half of 2020, outsourcing is continuing to attract attention from all kinds of industries – no longer is BPO used only by manufacturing companies. MORE

What – really – is customer service? Simply put, it’s the direct, one-on-one interaction between a consumer making a purchase, and the representative of the company that is selling it. Simple, right? The interface that connects buying and selling. But is it really as uncomplicated as that? Let’s take a closer look at what happens when that transaction is compromised – or worse – completely fails. MORE

BPO (Business Process Outsourcing) companies have evolved, expanded and improved over the past several years; providing the freedom for both SMBs and global enterprises to further business development. How is this done, though? Today we will take a deep dive into the world of outsourcing – and in particular – BPO companies and their advantages. MORE

Call center agents have considerable responsibility in the big picture of running a company. We know by now that a key component of successfully retaining customers is maintaining trust. MORE

The winners were announced during a virtual ceremony on Friday afternoon. Mexico City, Mexico. October 09.- Last Friday the winners of the North American Customer Centricity Awards were announced. This year Anexa BPO won two prizes in the categories of: BEST USER EXPERIENCE and CUSTOMER TOUCHPOINTS. MORE

Mexico City, Mexico – February 18, 2021 – Anexa BPO was named a Finalist today in the Best User Experience (UX) and Digital Strategy/Transformation categories in the 2021 Customer Centricity World Series Awards. The event run by ARCET Global, based in the UK, had over 300 Entries. MORE

Your business is up and running, and you have a fantastic service or product. While this might be the most central component to a prosperous enterprise, it’s not the only factor that will catapult your labour of love to major success. MORE

In part one of our blog, we discussed the benefits as well as the downfalls of telecommunication-based customer service. In part two we will cover the basics of social media and online customer support, and why outsourcing is the superior choice for this direction. MORE

Telemarketing and outsourcing companies are sometimes overlooked in importance. Despite their longstanding success rates, both telemarketing and outsourcing companies (especially when paired together) continue to be misunderstood by many. In this blog, we’ll discuss the misconceptions that are often associated with each, as well as the value they bring to the table – separately and together. Telemarketing – A Full Breakdown. Most of us are aware of the basic fundamentals regarding telemarketing. MORE

Excellent customer service is one of the most important factors when considering a company, with continued loyalty relying on this even more – so it’s no wonder companies place such high importance on this area of their business. MORE

In the past, we’ve spoken at length about the significance of incorporating Spanish-speaking employees into customer-facing departments – and at the risk of sounding like a broken record, this is an extremely important topic worth discussing. MORE

In today’s consumer-centric culture, businesses must do more than voice their willingness to cater to their valued customers. The business world is sink or swim, survival of the fittest – and in order to thrive, it is highly advisable that you adapt to consumer needs. When it comes to securing a seat at the table of success and longevity in this volatile and competitive business climate, small gestures just won’t cut it. MORE

In Part One of our blog on utilizing outsourcing companies for Telemarketing, we revisited the undeniably popular customer outreach tactic. We discussed the many strengths of telemarketing versus other forms of customer outreach, as well as where and how it can best serve businesses. MORE

Strong customer relationships are vitally important to any business selling a service or product. MORE

It stands to reason – the first thing that comes to mind when thinking “California” might be Hollywood, sunshine, beaches….but but not telemarketing companies. Not really something in the California wheelhouse, right? Wrong. MORE

Let’s face it. You ARE your customer. That individual determines your success, your sustainability, your profitability….they they literally make or break your business and are the single most critical component of your fiscal existence. So let’s take it a step further, and ask yourself if you’re “future ready”. MORE

In part one of this blog, we spoke at length about the unique roles of telemarketing agents and customer support representatives. We’ve covered the differences between the two fields as well as their similarities. MORE

What does superb customer care mean to you? Everyone has their own definition – some believe the key to customer service is patience and a friendly demeanour, some say convenience, some insist that product and service knowledge is of great importance – and some would claim that language diversity and seamless communication (i.e. customer service in Spanish) is what matters most. Ultimately, we at Anexa believe that a combination of the above is what truly enhances the customer experience. MORE

March 25, 2021 – The winners of the 2021 Premio Nacional awarded by the Mexican Institute of Teleservices (IMT) were announced this Thursday. This year Anexa BPO won a silver trophy in the category of BEST OPERATIONS STRATEGY. MORE

Winners to Be Celebrated During Virtual Ceremony on 1 December. Anexa BPO was named the winner of a Bronze Stevie® Award in the Most Exemplary Employer and Most Valuable Corporate Response COVID-19 response categories in The 17th Annual International Business Awards® today. MORE

Business Process Outsourcing (BPO) provides access to professional freelance workers or companies specializing in services your company may not have the means to provide. More and more businesses rely on outsourcing via BPO companies to take on any workload that isn’t being efficiently managed. They complete tasks with precision, at a fraction of the cost of most full-time, in-house employees. MORE

Many businesses are faced with the challenge of low budgets that do not allow for adequate customer service to support growth. However, this is not an area where any business should be cutting costs. MORE

As we begin 2021, companies of all sizes will need to adapt to new ways of doing business. The importance of efficiency and exceeding customer expectations has never been greater. MORE

While artificial intelligence inarguably simplifies and automates customer service, a lot can still be said for the “human touch”. Call centers remain more relevant than ever, assisting customers frustrated with too much automation and not enough true customer service experiences. Successful organizations continue to rely on the call center model as a critical support service, recognizing that their customers prefer human interaction. MORE

It seems that many businesses have turned to digital marketing for their sales strategies. However, the power of telemarketing can’t be overlooked. It is still an effective channel to access potential customers and promote products and services. MORE

Customer service is a complex beast. We are all aware of the importance of quality customer service, but what does that really mean? There are many aspects to customer service, including accessibility, timespan, problem resolution etc. There are also various methods of carrying out customer service, such as email, telephone or call center support, online chat, social media etc. The scope of customer service and its ability to make or break a business is hard to ignore. MORE

We are living and operating in an incredibly volatile business climate, both politically and structurally. In order to survive, we must be incredibly flexible, resilient and evolve our business model so as to create the most promising plan of attack and guaranteed profitability. Remaining stagnant in such a fast-paced world will undoubtedly decrease the probability of success in the long term. MORE

If your business’s profitability could be improved, chances are so could your efficiency. There is a lot riding on a business owner – investment of time and money are at the top of that list. MORE

BPO is certainly not a new concept. Companies all around the world have been taking advantage of this useful tool for many years. This is because commonly, budget and business needs would be better met via outsourcing than developing an entire full-time staff in-house. MORE