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Privacy in the Age of Personalization: Striking the Right Balance

Beyond Philosophy

Listen to the podcast: Personalization is a key element in doing business today. However, getting too personal can be off-putting in some situations. So, today we are going to look at how you can strike a balance between personalizing your interactions and offerings for customers without freaking them out.

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Balancing Automation and Personalization

ShepHyken

For example, for whatever reason, they can’t reach their manager or peers, they can interact with the AI-enabled knowledge base and get the answers they need. Organizations need to focus on personalization and customer control in self-service experiences. They no longer compare us to other companies in our industry.

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Five Lessons On How To Personalize the Customer Experience

ShepHyken

I love to receive great examples of outstanding customer service. I’m always on the lookout for great stories, whether I personally experience them, or they are sent in by our followers. What I share with you today is a great example of personalized and proactive communication. In other words, it’s mass personalization.

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Don’t Fake the Personal Touch

ShepHyken

One of the most powerful customer service and CX tactics is personalization. We interviewed more than 1,000 consumers for our CX research , and 71% said a personalized experience is important to them. When personalization is used correctly, customers feel as if you recognize them. His “personalization” strategy failed.

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Everyone Is Accountable and Responsible for a Great Customer Experience!

Speaker: Bryan Horn, Founder, CS Solutions

Further and further down the rabbit hole you fall, and each time you're transferred, the waiting room music plays longer and longer, and the person at the end of the line knows less and less about you and your problems. Examples of both HORRIBLE and FANTASTIC customer interactions. After the call, you've probably popped a blood vessel.

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Personalizing the Customer Experience Is a Competitive Differentiator

ShepHyken

One of the questions had to do with creating a personalized experience. . Of the experiences that customers listed as very important or important , a personalized experience was number eight on the list. . Yet so much data and research from others claim that personalization is more important than ever. Here’s an example.

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How VistaPrint delivers personalized product recommendations with Amazon Personalize

AWS Machine Learning

To support small businesses on their brand-building journey, VistaPrint provides customers with personalized product recommendations, both in real time on vistaprint.com and through marketing emails. Transform the data to create Amazon Personalize training data. Import bulk historical data to train Amazon Personalize models.

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Study: The Health of the Contact Center

What does it take to engage agents in this customer-centric era? Download our study of 1,000 contact center agents in the US and UK to find out what major challenges are facing contact center agents today – and what your company can do about it.

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The Challenges of Omnichannel: Why so Many Contact Centers Struggle with Digital Self-Service

To find how contact centers are navigating the transition to omnichannel customer service, Calabrio surveyed more than 1,000 marketing and customer experience leaders in the U.S. about their digital customer communication strategies. Read the report to find out what was uncovered.

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How Empathy, Creativity and Compassion Drive Results

Speaker: Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

Brands that connect with customers on a personal, emotional level will be more successful than others. 2 Examples of Companies Living Their Brand. Using your innate empathy and applying that to your marketing and customer experience through emotional intelligence CAN be the game changer you’re looking for.

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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

Learning objectives: Review and pinpoint challenges in your CX strategy Learn how SaaS products are changing CX and UX Recognize and personalize your customers' needs and preferences Setting your DCX goals Best practices for implementing a customer-centric digital strategy and ensuring seamless interactions across channels The role of conversational (..)

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The Post-Covid CX Powered by AI

Speaker: Brian Morin, CMO, SmartAction & Aarde Cosseboom, Director of GMS Technology and Product, TechStyle Fashion Group

Join this webinar with TechStyle Fashion Group, who recession-proofed their contact center with personalized and frictionless experiences to customers who prefer self-service. Share examples of state-of-the-art conversational AI in action. Also joining is SmartAction, who manages the AI-powered CX for more than 100 brands.

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Authentic eLearning Localization: Challenges and Best Practices

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

For example, even a simple phrase like “got milk?” billion potential customers in the world, personalizing training seems logical. To avoid awkward (and sometimes disastrous) learning content, instructional designers must use authentic translation in the right context to ensure optimal results. translates to “are you lactating?”

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.