Memory Cues – Excellent CX Is Useless If No One Remembers It
Beyond Philosophy
JULY 11, 2019
When we buy things, our memory generates the choice set that we have under consideration. It is essential for your Customer Experience strategy that you understand how customers create memories and how to ensure your brand is included in that set of recalled choices. . For example, pretend that you are out with friends and need to pick a restaurant.
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