Customer retention Exercises Feedback SaaS 
ClientSuccess
JANUARY 25, 2021
This is all to say that while working closely with sales departments comes naturally to most CSMs, bringing in other departments – such as marketing – can sometimes leave both customers and internal teams wanting more. Why is customer marketing important? Webinar: How We Became a Customer-Obsessed Company. Product Enhancements.
Totango
JANUARY 4, 2019
‘Customer-centric’ no longer just refers to a marketing strategy—it’s a whole economy. Customer expectations and demands on enterprises have never been so high, or so personal—especially for SaaS companies who are at the forefront of both the modern wave of technology and the new customer-centricity business model.
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Totango
OCTOBER 20, 2022
A customer success manager helps customers continually see value in your product by helping them discover new features and teaching them how to use your product to their maximum benefit. CSMs act as the voice of the customer bringing user experience feedback to the product team. CSM role duties may vary by company.
Satrix Solutions
AUGUST 20, 2019
Your customers may be pleased, and your employees may be engaged – but if a competitor generates enough buzz , both may be at risk for defection. Many of our clients have found that a formal Sales Win Loss Program and Customer Defection/Churn Analysis are each valuable endeavors to understand the competitive landscape.
Education Services Group
JULY 5, 2022
Standing there with a sack of beans, hoping to get some guidance about where to even begin to make Customer Success viable in their organization. During the workshop focusing on a Growth Mindset for Customer Success, led an exercise around key aspects of a successful work culture: Learning, Feedback, Innovation, and Safety.
SmartKarrot
NOVEMBER 25, 2020
Keeping the same context in mind, let’s look at some ways through which you can generate leads and acquire the first 100 customers for your SaaS business. #1 The best way to know if your product is worth buying for a customer is through your existing network. Try sending your MVP to them to collect the initial feedback.
ClientSuccess
NOVEMBER 26, 2018
While many customer success managers (CSMs) are well-versed in the day-to-day activation and implementation conversations with customers, introducing them to additional services, turning them into advocates, and having upsell conversations, their customer marketing strategies and results can often fall short.
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