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Three Steps to a Winning B2B Customer Experience Plan

Totango

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

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Best sales analytics tools to grow your business

JustCall

Read on to know how to track and improve your sales performance by using the right metrics and analytical tools. This means how much potential revenue a customer can contribute for the time they remain a paying customer with the company. This makes it imperative to ramp up customer retention efforts.

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The Age of Online Communities: How to Create Branded Communities and Why You Should Bother

CSM Magazine

Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too. Gone are the days of static one-sided advertising that speaks at the customer. Growing Customer Retention.

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What’s the Job Outlook for Customer Success Professionals?

ChurnZero

So, what’s the job outlook for Customer Success professionals? It’s bright with 100% chance of tremendous growth as SaaS continues to enjoy its moment in the sun. LinkedIn’s 2020 Emerging Jobs Report named Customer Success as one of the top emerging jobs in the U.S. Cue the all-time high demand for Customer Success champions.

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Customer Success Management: An Essential Guide

JustCall

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it. What is customer success management?

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Top 5 Growth Marketing Strategies for SaaS Products

SmartKarrot

And this is even more difficult when it comes to companies that offer SaaS products. One of the main reasons for this is that the market is already flooded with competitors, many of whom compete for customers’ already limited attention in both B2B and B2C environments. Top 5 Growth Marketing Strategies for SaaS Products.

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What is Customer Segmentation in SaaS and How is it Useful?

SmartKarrot

What is Customer Segmentation in SaaS? In B2B businesses, we often use the 80-20 rule that says, 80% of the profits are incurred from 20% of the customers. This is the foundation of customer segmentation in SaaS. As a SaaS business, you’d have often tried to make your service ‘good for everyone’.

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