Remove 2016 Remove Marketing Remove Multichannel Remove Personalization
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5 Top Customer Service Articles For the Week of August 15, 2016

ShepHyken

Multichannel Merchant) Here are 4 tips for delivering a richer experience this summer so you can catch online customers in the buying mood before they head off to sunnier pursuits. The post 5 Top Customer Service Articles For the Week of August 15, 2016 appeared first on Shep Hyken. Interesting read! Follow on Twitter: @Hyken .

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Attention B2B Players: Omnichannel is Here to Stay

Anexa BPO

In only the past five years, the number of channels that B2B buyers use has doubled, from 5 in 2016 to 10 in 2021. The formula is simple since it mirrors the expectations that today’s shoppers display in their personal lives. In addition, a holistic approach can be a great support to transitioning from multichannel to omnichannel.

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Give the People What They Want: The Multichannel Customer Experience

Customer Interactions

Real-Time Personalization Helps Brands Win.

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Falling through the gaps – email and the insurance industry

Eptica

Date: Wednesday, October 19, 2016 Falling through the gaps – email and the insurance industry. Published on: October 19, 2016. This is a wasted opportunity in a crowded market – potential customers will simply go elsewhere. The bottom sectors were health and specialty, where 20% of companies provided a helpful answer.

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Turning service into sales with chat

Eptica

Date: Friday, October 28, 2016 Turning service into sales with chat. Published on: October 28, 2016. This allows them to offer a personalized, real-time service , based on their particular preferences rather than a generic response, boosting engagement, loyalty and creating brand advocates.

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Digital disruption in insurance – why it is all about service

Eptica

Date: Wednesday, September 21, 2016 Digital disruption in insurance – why it is all about service. Published on: September 21, 2016. From publishing to retail to transportation, new entrants have shaken up mature markets, and unseated existing leaders through innovative business models. How can they compete?

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How the insurance sector is failing to rise to the digital CX challenge

Eptica

McKinsey estimates that CX leaders in the insurance market are 80% more likely to retain customers, and have been able to grow sales at double the rate of CX laggards. In all 68% of queries did not receive a satisfactory reply - a large rise compared to 47% in 2016. New research from Eptica backs this up. The result?