article thumbnail

Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

Enhanced customer satisfaction Stockouts, inaccurate forecasting, delays, silos, poor customer service: all of the weaknesses within your customer journey threaten to ruin experiences. Without sufficient or up-to-date customer journey mapping, it’s difficult to pinpoint the origination of these weaknesses.

article thumbnail

CX Experts Agree Customer Journey Maps Help Build Relationships

Avaya

I wanted to explore some of the observations from the conference—especially those about contact center operators leveraging customer journey maps for serving customers effectively via chat, SMS and other messaging communiques. It’s not surprising to find a female agent is more successful upselling to a male customer buying flowers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mapping Your SaaS Customer Journey in Seven Steps

Totango

Your SaaS customer journey map lays out optimized outcomes that lead to customer renewals, upsells, and referrals. First, we’ll define what a SaaS customer journey is, break it down into stages, and explain why mapping it out is important. What Is a SaaS Customer Journey? Why Map Your SaaS Customer Journey?

SaaS 110
article thumbnail

QBR in SaaS: Is the traditional QBR dead?

Totango

Here we’ll show you how to update your SaaS QBR strategy to keep up with the latest technology and best practices. Then we’ll look at how digital technology has made the traditional QBR outdated and how AI is helping software providers increase the efficiency of SaaS QBRs. What Is a QBR in SaaS? Reimagining the SaaS QBR .

SaaS 97
article thumbnail

B2B Customer Segmentation: Six Best Practices

Totango

While customer segmentation predates digital technology, segmentation today relies heavily on digital databases and data analytics. Sales : Sales teams can use customer segmentation to group prospects and customers based on propensity to buy, potential transaction value and upsell opportunities. Fill Out the Right Segmentation Buckets.

article thumbnail

B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

Then, we’ll consider why B2B touchpoints are useful for customer success teams and why mapping them out is such a powerful strategy. Finally, we’ll offer some guidelines on how to structure your B2B customer journey map around key touchpoints and how to use technology to automate an effective touchpoint management strategy.

B2B 115
article thumbnail

Top Customer Engagement Tips for Retaining Executive Stakeholders

Totango

Trials of upsell products. Promoting product usage increases the value clients derive from your product, increasing the likelihood of renewals, upsells, and referrals. Use a customer journey map to structure your client engagement plan and identify success outcomes and best practices for each stage of engagement.