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Uncover the incredible Impact on ROI of Harnessing Customer emotions

Beyond Philosophy

You might be surprised to learn that often, in this exercise, we learn that companies do not always know what they value. Moreover, this result is typical for us in the Emotional Signature exercise. Knowing that feeling cared about as a person is essential to customers makes it easier to act. Do you mean advocacy?

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How to Create Unbreakable Brand Loyalty through Emotional Connection

Beyond Philosophy

Listen to the podcast: Bob Black, one of our podcast listeners, loves our ideas about evoking specific customer emotions. In my experience, many organizations fail to evoke a specific customer emotion. Most people agree that customer emotions are essential to an experience. The bottom line is this.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

That’s a part of the storytelling that creates emotional connections with a brand. If you like the idea of the founder coming from humble beginnings or the tale of a successful person being self-made, it might be because you can relate to them. This exercise allowed my potential clients to understand the concept personally.

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How to Tap into Your Customers’ Hidden Motivations To Gain True Success

Beyond Philosophy

Listen to the podcast: One of the things I talk about a lot with clients is customer emotions. The reason I do is because over half of any experience is highly influenced by customer emotions, which, among other things, motivate customers to act. What is their motivation?

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The 3 Trends Customer Experience Professionals Can’t Afford to Ignore

Beyond Philosophy

Let’s explore each of these trends and how they affect your approach to Customer Experience Design and Improvement: Recognizing that customers decide emotionally and justify rationally: For years, I have been preaching that emotions influence the outcome of a Customer Experience by more than 50%.

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How To Use Your Customer’s Emotions to Get What You Want

Beyond Philosophy

The idea I often share is that customer emotions influence over half of your Customer Experience. However, just knowing customers are emotional doesn’t help your business….unless How your customers feel about your experience is the most significant factor to your Customer Experience success.

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Critical Steps To Ensure Your Program Is Not Seen as Something Soft and Fluffy

Beyond Philosophy

On a recent podcast, Anna called into the I’m In a Pickle feature to use their journey mapping exercise findings effectively. She also wants to know how to set up their Customer Experience improvement for success to be more customer-centric. Have you ever tried to change a habit, maybe about diet and exercise?