CustomerSuccessBox

MARCH 4, 2022

You may supply clients with enough value to keep them around by shifting the focus away from just gaining new customers and instead focusing on helping them achieve their goals. For this to happen, you need a Head of Customer Success. SaaS companies can become scaleable by bringing on a VP of Customer Success from the start.

SaaS 52

SaaS Sales Customer centricity Management 52

SmartKarrot

AUGUST 10, 2020

In short, very few businesses of the past were customer centric. With the evolution of technology and our global society, customers are now closer to businesses than ever before. Slowly, companies learned how to harness the power of customer insights. What does customer centric mean?

Customer centricity 10

Customer centricity SaaS CRM Feedback 10

JustCall

MARCH 16, 2021

JustCall's CEO, Gaurav Sharma , credits the organic move of small & medium businesses towards automation (& digital adoption) and the JustCall team's hard work & customer-centric approach with its 965% revenue growth over the past three years. You can easily book a personalized demo by clicking below.

Interactive Voice Response 69

Interactive Voice Response Biotechnology Analytics call center software 69

SmartKarrot

SEPTEMBER 18, 2020

In B2B SaaS or any other business per se, the competitive advantage is an attribute that allows a company to outperform its competitors. However, customer success is proving out to be one of the main for the B2B SaaS business model. Based on the customer’s feedback, you start refining your product in a more strategic way.

B2B 14

B2B SaaS Customer centricity Sales 14

CustomerSuccessBox

MARCH 25, 2022

The most important reason is the fact that retaining customers is much easier than acquiring customers and in fact, the latter is most expensive and the former is cost-effective. When it is about SaaS business, surviving with customers for a long time can be most effective by retaining. Acquired number of customers.

Customer retention 52

Customer retention Metrics Sales Customer centricity 52

Totango

JANUARY 10, 2019

Since your enterprise runs in a digital world that centers around customers, you need a platform that can help you adopt and operationalize customer centricity across every level of your organization. You’re an expert at providing the quality SaaS and subscription products your customers love.

Enterprise 63

Enterprise SaaS CRM Upselling 63

SmartKarrot

JANUARY 15, 2021

The rule of 40 says a lot about the financial health of a SaaS business. The rule plays with two aspects of SaaS or subscription businesses-. SaaS businesses are focused on ARR or MRR growth. In 2015, venture capitalists began to popularize the Rule of 40 as a health check for SaaS companies. Customer-centric innovations.

SaaS 10

SaaS Benchmark Customer centricity Metrics 10

SmartKarrot

JANUARY 20, 2021

What is a SaaS Value Proposition? Simply put, a SaaS value proposition is the competitive advantage of the business in a short, succinct manner. All communication of the product needs to have the SaaS value proposition as it deals with all your market or target audience. How to create a SaaS Value Proposition?

SaaS 10

SaaS Feedback Customer centricity Surveys 10

SmartKarrot

AUGUST 26, 2021

For the SaaS founders and CEOs, there is especially a whole lot to regale them with information and more. If you as a SaaS founder have been wondering lately on some of the must-have books on your shelf, we have put together a list of top 10 must-reads for you. If you are a SaaS founder, this book is your go-to.

SaaS 10

SaaS Advertising B2B Customer centricity 10

SmartKarrot

JANUARY 21, 2021

It is quite known that nearly 80 percent of companies use SaaS applications for various functions in their system. It is mostly SaaS products that rule the roost in the business world. SaaS or on-demand software goes back to the 1970’s. A SaaS product is an online software that users with a license have access to.

SaaS 11

SaaS Management Metrics B2B 11

Totango

JUNE 25, 2019

The digitization of business has created a customer-centric economy dominated by subscription services and SaaS enterprises. It’s a customer-driven market that empowers short-term thinking and an expectation of personalized service. Totango offers CS software that helps you gather key metrics and customer insights.

Upselling 68

Upselling Enterprise Metrics Customer centricity 68

SmartKarrot

DECEMBER 21, 2021

In 2019, there were 40,000 CS job vacancies available in the UK alone, and the number is constantly growing with increasing competition in the SaaS market. Customer Success Trends that C-Level Leaders should Note. More than 50% of the time is spent collaborating with marketing, customer support, and sales.

SaaS 19

SaaS Customer centricity B2B Sales 19

ClientSuccess

FEBRUARY 13, 2019

You never get a second chance to make a first impression, and this adage is even more important when it’s a customer relationship on the line. From the very first kick-off call (or if you’re introduced to a customer in the sales cycle) it’s game on. Blog Posts: Five Actions to Align Customer Success Goals.

Upselling 54

Upselling Accountability Customer centricity SaaS 54

Totango

JUNE 25, 2019

The digitization of business has created a customer-centric economy dominated by subscription services and SaaS enterprises. It’s a customer-driven market that empowers short-term thinking and an expectation of personalized service. Totango offers CS software that helps you gather key metrics and customer insights.

Upselling 49

Upselling Enterprise Metrics Customer centricity 49

SmartKarrot

SEPTEMBER 25, 2020

In the past few years, the SaaS industry has grown from scarcity to abundance. SaaS has become a prime element in every business’s architecture. In a very short duration of time, AI has become the central marketable asset for the SaaS industry. The integration of AI with SaaS is a paradigm-shifting phenomenon.

SaaS 8

SaaS APIs Analytics Enterprise 8

SmartKarrot

SEPTEMBER 25, 2020

In the past few years, the SaaS industry has grown from scarcity to abundance. SaaS has become a prime element in every business’s architecture. In a very short duration of time, AI has become the central marketable asset for the SaaS industry. The integration of AI with SaaS is a paradigm-shifting phenomenon.

SaaS 8

SaaS APIs Analytics Enterprise 8

Totango

FEBRUARY 21, 2019

To thrive within this environment, you must know how to launch successful winback campaigns that re-engage your customer with your product. The process begins with fostering a nurturing, customer-centric culture within your company. The most effective time to ask your customers why they’re unhappy is before they cancel.

Accountability 63

Accountability Customer centricity SaaS Surveys 63

ClientSuccess

NOVEMBER 15, 2017

Mapping out the customer journey ensures that all individuals and departments are on the same page when it comes to customer needs, customer handoffs and internal knowledge transfers , and most importantly, results. The Customer Lifecycle Begins The Moment a Sales Is Closed. Blog Posts.

Enterprise 40

Enterprise Journey mapping Management Benchmark 40

Totango

JANUARY 8, 2019

But how can you learn why customers end their subscriptions, and understand the calculations behind your current churn rate? Let’s take a closer look at how churn rates are calculated, how to lower yours, and how to dominate your corner of the subscription-based market with customer-centric strategies.

Enterprise 54

Enterprise Upselling Surveys B2B 54

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales. Currently, she is the Vice President of Customer Experience at Bugcrowd. Anika Zubair.

Chief Customer Officer 21

Chief Customer Officer Coaching Customer centricity SaaS 21

SmartKarrot

FEBRUARY 17, 2022

The availability of myriads of channels with differing marketing strategies can leave customers confused at the end of the day. Any B2B SaaS company targeting growth cannot achieve its target without integrating all channels to provide their customers with an omnichannel experience. Create a strong, unified customer experience.

Chief Customer Officer 10

Chief Customer Officer SaaS B2B Multichannel 10

SmartKarrot

OCTOBER 29, 2021

Customer success careers have become the buzzwords in the business environment. The hot topic that is running around in the SaaS industry is the need for customer success to have a seat and a voice at the leadership table. So, what exactly has resulted in this change in the SaaS industry? Definition of C-Suite.

Chief Customer Officer 10

Chief Customer Officer Finance SaaS Customer centricity 10

SmartKarrot

SEPTEMBER 10, 2020

Since customer success is a relatively new business function, the Chief Customer Officer is one of the latest roles. And since the boom of SaaS industry , this role has seen a sudden upsurge in the last five years. Supervising all customer-facing teams. Other times they report to a sales head.

Chief Customer Officer 10

Chief Customer Officer Customer centricity SaaS Upselling 10

SmartKarrot

SEPTEMBER 2, 2021

Nowadays companies have been implementing the CRM strategy to improve the sales of a product. However, for SaaS businesses, selling is not the end of a story. It is imperative to maintain customer relationships and retain subscribers. What is a Customer Success Platform? Create surveys and analyse feedback.

Management 10

Management CRM SaaS Accountability 10

SmartKarrot

SEPTEMBER 2, 2021

Nowadays companies have been implementing the CRM strategy to improve the sales of a product. However, for SaaS businesses, selling is not the end of a story. It is imperative to maintain customer relationships and retain subscribers. What is a Customer Success Platform? Create surveys and analyse feedback.

Management 10

Management CRM SaaS Accountability 10

SmartKarrot

FEBRUARY 1, 2022

Many company leaders say that customers come first, but they get more worried about tapping into new markets, sales, talent management, or process optimization when it comes to implementation. Creating and designing CX transformation programs will help customers adopt a data-driven and customer-centric change method.

Customer Experience 21

Customer Experience SaaS B2B Customer centricity 21

ClientSuccess

JUNE 26, 2019

One thing I have found to be very effective are regular meetings with sales leadership, or sales counterparts. Holding these meetings consistently has helped ensure there’s an open line of communication between sales and customer success. Before my customer success career, I was actually in sales.

Marketing 40

Marketing Sales Consulting Consulting 40

SmartKarrot

MARCH 11, 2022

There is an ongoing debate in the B2B SaaS world whether there is a need for a CXO position. If you ask me, honestly speaking, there is a lot of importance of a Chief Experience Officer in a B2B SaaS organization. They lay a sturdy foundation in the B2B SaaS world by propagating the relevance of customer experience in the organization.

SaaS 10

SaaS B2B Chief Customer Officer Customer advocacy 10

SmartKarrot

MARCH 25, 2022

SaaS products like Dropbox and Slack have used the product-led approach, and they have set an example of how to lead the market using the product as the driver of growth. However, the majority of SaaS companies that have adopted the approach have reaped benefits from it. Boost in Product-Led Sales. Like what you are reading?

SaaS 10

SaaS Self service Sales Analytics 10

SmartKarrot

JANUARY 20, 2021

Unlike traditional business models, SaaS has seen the rise of new kinds of metrics that help measure the pulse of this business. These metrics include Annual Recurring Revenue (ARR), Customer Lifetime Value (CLV), Customer Acquisition Cost (CAC) and Churn. Customer retention is one of the primary goals for a SaaS business.

Customer retention 11

Customer retention SaaS Education Customer centricity 11

SmartKarrot

APRIL 23, 2021

While sales executives always have a seat at the C-Suite, it is required the Customer Success and Revenue executives also have a seat. The SaaS sector specially needs a specialised individual dedicated to focusing on revenue and prioritising expanding revenue. This alignment is caused by a customer-centric attitude and a CRO.

SaaS 10

SaaS Sales Marketing Analytics 10

SmartKarrot

MAY 28, 2021

Even though you use all your resources to tame and fame a business, it is the customers who are in charge of your business, at the end of the day. Customers today dictate how you as a brand, should shape your sales funnel, initiate new marketing efforts, and revamp your customer experience. Like what you are reading?

Customer centricity 17

Customer centricity Morale SaaS Sales 17

SmartKarrot

JANUARY 5, 2022

So, without further ado, here’s SmartKarrot’s Top 50 Customer Success Influencers for 2022 (presented in no particular order). Widely acclaimed as a foremost expert to have pioneered and popularized customer success, Lincoln is a customer-centric growth mastermind. Lincoln Murphy. Jay Nathan. Kristi Faltorusso.

Chief Customer Officer 23

Chief Customer Officer Coaching SaaS B2B 23

SmartKarrot

JANUARY 5, 2021

Proclaimed as the Customer Success growth expert, consultant, and thought leader, Lincoln is a customer-centric growth mastermind. His brainchild, Sixteen Ventures , is his medium of sharing his expertise and ideas to help businesses obtain sales acceleration and augmented customer engagement. Allison Pickens.

Chief Customer Officer 21

Chief Customer Officer SaaS B2B Consulting 21

SmartKarrot

JANUARY 10, 2022

No business can ever survive without providing a positive customer experience. But what happens when you have a limited budget due to poor sales, increased expenses, etc. The first thing that businesses try to tighten their purse strings on during such situations is marketing and customer experience.

Customer Experience 10

Customer Experience Customer centricity Self service Metrics 10

SmartKarrot

MARCH 10, 2021

Organising product demos Attending team meetings Coordinating with teams Analysing various requirements Testing how product work Capture customer feedback. Product vision Sketch wireframes Budgeting Product marketing Product sales Solution-delivery. They align teams, follow up, work with marketing and sales teams.

Management 10

Management Customer centricity SaaS Engineering 10

SmartKarrot

OCTOBER 8, 2020

Customer growth is one of the key goals for SaaS companies. It is not only important to grow your customer but also to retain them for the long-term. After all, a growing customer base ensures the sustainability of a business while keeping it on a growth trajectory. Customers are the lifeblood of any business.

SaaS 10

SaaS Customer centricity Upselling Marketing 10