Guest Post: Reset Buyer Strategy to Drive Post-Pandemic Revival
ShepHyken
MARCH 12, 2021
A study by McKinsey Consulting in April 2020 indicated that digitally-enabled sales interactions were at least twice more important during the pandemic than they were in the pre-COVID-19 era. With air travel, in-person meetings and conferences curtailed right now, it is the only way businesses can sail through the pandemic revival stage.
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