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Guest Blog: Is Your Contact Center Using the Right Customer Feedback Tool?

ShepHyken

As has been widely noted in today’s marketplace, your customers’ opinions and expectations – for good or bad, reasonable or not – are your company’s new benchmark. CCW’s report confirms that the customer feedback survey remains a centerpiece of the “voice of the customer” strategy: 63 percent of respondents call it a priority.

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Customer Journey Mapping

Call Experts

Often, the customer journey is influenced by motivations and trends unrelated to your company’s service. Every customer interaction is unique, and the most efficient way to create a general understanding is with a customer journey map. Here are the essential steps you should consider before starting your map.

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How to Create a Customer Journey Map and Improve CX

aircall

This article is part two of a series on customer journey mapping. This second one explains how to plot a successful customer journey map and how to use it to your business’ and your customers’ advantage. Your customer journey map will be rooted in your customers’ actions, behaviors, challenges, and needs.

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

If you’re reading this blog post, you are probably one of them. Platform Overview Medallia is a cloud-based CX management software that provides survey features, sentiment analysis, social listening, and AI-powered insights. The company started out as a survey tool for academics and has grown into a multi-product feedback software.

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3 ways to effectively scale your CS operation

Totango

Katie advises on the importance of surveys: “people get at least 52 surveys a year,” so remember to ensure your survey stands out and reaches the right audience. Get started with customer journey mapping Establishing an effective customer journey map for your business can be a daunting task.

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Customer Experience ROI: How You Prove You Understand Customer Experience Strategy

Beyond Philosophy

It requires more than surveys or changing how you answer the phone. For example, the companies with the best ROI and results to show in Thompson’s survey took a more comprehensive and thorough approach to journey mapping. Recommendation #4: Get feedback from sources other than surveys.

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How to Use the CSAT Metric in Your CX Program

GetFeedback

This is done with a formula to see the percentage of customers who selected very satisfied or somewhat satisfied against the whole of your customers surveyed. . Such as: (Number of satisfied customers (4 and 5) / Number of survey responses) x 100 = % of satisfied customers . Customer journey mapping and CSAT scores: a satisfying match.

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