Totango

JUNE 24, 2022

Customer success in SaaS differs from CS in other industries. The software service industry presents unique challenges for customer success management while also creating unique opportunities that call for specific strategies. Read on to learn the keys to effective customer success for SaaS clients.

Best practices 104

Best practices SaaS Journey mapping B2C 104

CustomerSuccessBox

JULY 9, 2021

A customer journey is very specific to the physical experiences your customers have. Importance of Customer Journey in SaaS. In the SaaS business, the customer is the ultimate boss. Customer onboarding is the first thing that a customer goes through after buying/subscribing to your product.

SaaS 59

SaaS Journey mapping B2C B2B 59

JivoChat

AUGUST 24, 2021

When changing your product features, you can measure the rise or fall of ticket volume to determine if the changes to your product made your customer experience easier or more difficult. Failing to solve customers’ problems is not a good look for your brand and could damage customer trust. Unresolved Tickets.

Metrics 59

Metrics Customer Service Upselling Average Handle Time 59

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it. Customer Success Management Strategy 1.Setting

Management 52

Management CRM Analytics Customer retention 52

Lumoa

MARCH 12, 2023

How important is customer experience, really? Ask most business leaders and they’ll tell you customer experience (CX) is essential. Everyone and their mother knows that keeping your customers happy and investing in the relationship they have with your business will help you grow. The result? Higher brand loyalty.

Customer Experience 83

Customer Experience Journey mapping Analytics Consulting 83

ChurnZero

JUNE 28, 2019

If you are a Tetris player or a Customer Success Manager (CSM), you know that small actions can have huge impacts and yield unexpected results. As a Customer Success professional, you should always be thinking one step ahead. The same can be said when it comes to the complex nature of many B2B SaaS products.

B2B 49

B2B B2C Entertainment Customer advocacy 49

SmartKarrot

JULY 30, 2021

It is the go-to business growth opportunity today, and it is about anticipating the customer’s needs and demands , challenges and providing immediate solutions. A good customer success strategy will keep your customer happy, which means high retention rates, which in turn means an increase in your revenue.

Upselling 10

Upselling SaaS B2B Metrics 10

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place.

Customer Experience 114

Customer Experience B2C Journey mapping B2B 114

SmartKarrot

MARCH 15, 2022

In SaaS companies, the growth strategy is extremely important. There is a change in how things work from the onboarding process to prospects and customers. A great customer experience is now imperative in the business world. The main pillars of this approach are customer experience and product usage.

Sales 10

Sales Marketing SaaS Customer retention 10

Netomi

FEBRUARY 28, 2022

Women of Influence: 25 Innovative Customer Experience Leaders. As the COVID-19 pandemic disrupted many industries worldwide, customer experience proved to be more important than ever. Alexandra has more than 20 years of professional experience in Customer Care, Contact Centers and Customer Experience.

Chief Customer Officer 64

Chief Customer Officer Customer centricity Technical Support Contact Center 64

SmartKarrot

JUNE 29, 2020

B2B target audience is way lesser in numbers than B2C audience. In B2C marketing, you need to address a vast majority of the crowd. You have to spread the awareness of your SaaS product on every part of the world, either to the direct buyers or to the indirect ones. But this approach is not useful in B2B marketing.

Accountability 10

Accountability Marketing B2B B2C 10

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales. Currently, she is the Vice President of Customer Experience at Bugcrowd. Anika Zubair.

Chief Customer Officer 21

Chief Customer Officer Coaching Customer centricity SaaS 21

Pointillist

MARCH 22, 2018

JetBlue has in the past made as much as an additional $140million in revenue through its upsell program called ‘Even More Space.’. There are many such examples of B2C and B2B companies that are using upsell and cross-sell opportunities to generate profits. In this post, I take a detailed look at: What is upsell and cross-sell?

Upselling 71

Upselling Analytics B2B B2C 71

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place.

Customer Experience 64

Customer Experience Journey mapping B2C B2B 64

SmartKarrot

APRIL 23, 2020

Customer Success vs Customer Experience: The Difference Between the Journey and the Destination : Customer experience concentrates on touchpoints, while customer success focuses on the end game. Two Customer-Centric Approaches. It’s the difference between the journey and the destination.

Customer Experience 10

Customer Experience SaaS B2B Customer centricity 10

Amity

FEBRUARY 2, 2016

Communicating your customer's successes can be one the strongest marketing approaches there is. Reviews have really changed the way we buy in the B2C world, and for B2B, really demonstrating the benefits of your product versus just telling can be a big differentiator in the buyer’s journey. McKinsey & Co. The best part?

SaaS 80

SaaS Education Customer retention Sales 80

SmartKarrot

OCTOBER 26, 2022

Here is an explanation of the six account management best practices for B2B companies: Create consistent customer segments for upselling and cross-selling. The largest and most lucrative segments—those with the potential for the highest customer lifetime value—are what you should focus on from a strategic perspective.

Best practices 11

Best practices B2B Accountability Management 11

SmartKarrot

OCTOBER 12, 2022

It may appear that this only applies to B2C companies that conduct direct sales to customers. In the B2B world, the customer experience is crucial for businesses to differentiate themselves in a crowded market. Customer account journey for B2B organizations can help with this. . Then comes the adoption stage.

B2B 10

B2B Accountability Brand ambassadors Customer advocacy 10