ShepHyken
OCTOBER 6, 2022
This week, we feature an article by Zhecho Dobrev, leading principal consultant at Beyond Philosophy and author of The Big Miss: How Organizations Overlook the Value of Emotions. He shares the value that customer emotions bring to a company. Where do customer relationships feature on those journey maps?
Beyond Philosophy
DECEMBER 25, 2017
Amazon and Uber have been making headlines for eliminating humans from areas of their Customer Experience that have traditionally been handled by people. Hear whether the experts think a “Human Free” experience is isolated to a few industries or a glimpse of the future of Customer Experience in this article.
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Beyond Philosophy
DECEMBER 19, 2016
Buying becomes an intuitive, emotion-based decision, and customers can then use durability and high quality to justify spending extra money to buy Patagonia or King Arthur instead of a less expensive brand. We use tools like customer mirrors and emotional signature to assess the current customer experience and design a better one.
CX Journey
MAY 31, 2016
Image courtesy of GawdZilla Are you customers emotional about your brand? Emotion is the big buzzword in customer experience right now; it's all the rage. Here's what some customer experience folks are saying about it. Temkin Group proclaimed 2016 The Year of Emotion. Show your commitment to the customer.
Beyond Philosophy
JANUARY 26, 2015
According to the article I read on Time.com, President Obama revealed his plan at the Federal Trade Commission. He said the federal standard he would impose to notify Customers their information had been compromised should be 30 days. 4 Ways to Gain Customers’ Trust in Data Security.
Beyond Philosophy
SEPTEMBER 25, 2017
But in other contexts, it’s impossible to make real improvements in Customer Experience without taking customer emotions into account. Learn how Customers really make decisions that can’t be seen with your data. Register now for our 3 one hour, on demand, webinars Secrets Of Customer Decision Making.
Lumoa
AUGUST 25, 2020
How would you rate your customers’ emotional investment in your brand? They strike at the heart of the concept of customer engagement, that oft-used buzzword you’ll find referenced across the internet. But what is customer engagement? This article will answer all those questions. What Is Customer Engagement?
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