Maru Group

JANUARY 31, 2023

By Glyn Luckett Maru/Matchbox | January 2023 While many companies recognize the value of keeping essential business software up-to-date, employee research techniques and solutions are often overlooked. To learn more about the Maru Employee Experience solution, read the whitepaper.

Benchmark 70

Benchmark Surveys Employee engagement Feedback 70

Maru Group

JUNE 23, 2020

In collaboration with Maru/Blue we measured the test-retest reliability and criterion validity of 28 panels in 14 countries: Australia, Brazil, China, France, Germany, India, Italy, Japan, Mexico, Russia, Singapore, South Africa, Spain and Thailand. Vendors who are Sample Certified become preferred suppliers.

Surveys 52

Surveys Benchmark Marketing 52

Maru Group

APRIL 17, 2023

By Todd Trautz and Brent Snider Maru/Matchbox | April 2023 Do you know how your consumers emotionally connect to your brand? At Maru, we quantitively capture each emotional component and how they interact to form your brand’s emotional equity. Are you leveraging and building upon those emotions in your marketing communications?

Metrics 74

Metrics Marketing Feedback Sales 74

Maru Group

JANUARY 24, 2022

By Stephen Brockway, Chief Research Officer, Maru/Matchbox UK | January 24, 2022. Maru conducted a survey of U.K. consumers of these products polling members of Maru’s Voice UK online panel. adults who are Maru Voice online panelists. Data tables

Banking 71

Banking Finance Surveys Accountability 71

Maru Group

DECEMBER 13, 2022

By Steve Brockway Maru/Matchbox | December 2022. Only Maru can provide CX expertise and insight through a lens of rational stated attitudes and our deeper emotional response – to reveal the full picture of consumer understanding.

Metrics 84

Metrics Analytics Customer effort Surveys 84

Maru Group

NOVEMBER 8, 2022

By Andrew Grenville Maru/Matchbox | November 2022. The reliability and validity of 28 panels in 14 countries. Sample quality is critical, especially in multi-country research. Bad sample provides misleading results, defeating the purpose of doing research.

Government 75

Government Surveys Marketing 75

Maru Group

APRIL 6, 2023

By Todd Trautz and Brent Snider Maru/Matchbox | April 2023 The Marketing Department has been spending money on your brand’s new campaign and sales are up, but your brand tracking metrics are not significantly improving. Or even worse, trending in the opposite direction vs. sales.

Metrics 58

Metrics Surveys Sales Marketing 58

Maru Group

SEPTEMBER 24, 2020

To understand just how large of an impact COVID-19 will have on Halloween this year, Maru/Matchbox surveyed 482 Canadian adults across every province. At Maru/Matchbox we track the trends that matter. Be sure to also explore Maru Reports extensive coverage of how COVID-19 is changing the habits of the Canadian consumer.

Surveys 52

Surveys Accountability Personalization 52

Maru Group

JUNE 4, 2020

Vice President of Qualitative Insights at Maru Matchbox, will talk me through some of her findings. The post Pet Care Pod: Outlining Three Key Trends Driving Pet Care appeared first on Maru/Matchbox. Erica Ruyle, Sr. We’ll have a lively discussion around pet care, pet trends and pet related purchase decisions.

Education 52

Education Marketing 52

Maru Group

JUNE 30, 2020

Erica Ruyle, SVP of Qualitative Insights at Maru/Matchbox, joined me once again to share her experience and insight, as well as her insights from the recent qualitative research conducted on this topic. The post Pet Care Pod Episode 3: Labeling Fatigue in Pet Care appeared first on Maru/Matchbox.

Education 52

Education 52

Maru Group

FEBRUARY 20, 2020

In fact, exclusive Maru/Matchbox insight reveals that shoppers are already making choices based on environmental factors. 61% of the consumers surveyed by Maru/Matchbox are keen to start actively buying from brands that are doing more for the environment, while another 58% want to buy products that are certified sustainable.

Surveys 52

Surveys 52

Maru Group

JUNE 30, 2020

Erica Ruyle, SVP of Qualitative Insights at Maru/Matchbox, joined me once again to share her behavioral science insights, as well as her insights from the recent qualitative research conducted on this topic. The post Pet Care Pod Episode 3: Labeling Fatigue in Pet Care appeared first on Maru/Matchbox.

Education 52

Education 52

Maru Group

MAY 19, 2020

At Maru/Matchbox, we believe that understanding the intersection between behavior and emotion and customer psychology is key to establishing the strongest possible customer connections. The post Dig Deep into Hidden Opportunities Through Behavioral and Emotional Analysis appeared first on Maru/Matchbox.

Construction 52

Construction Metrics Feedback Marketing 52

Maru Group

JUNE 4, 2020

Vice President of Qualitative Insights at Maru/Matchbox, will talk me through some of her findings. The post Pet Care Pod: Outlining Three Key Trends Driving Pet Care appeared first on Maru/Matchbox. Erica Ruyle, Sr. Pet Care Pod 4: Splurging on pets, part 1. Pet Care Pod 5: Splurging on pets, part 2.

Education 52

Education Marketing 52

Maru Group

SEPTEMBER 17, 2020

In a recent qualitative study conducted by Maru/Matchbox, very few consumers with chronic health conditions indicate switching medication brands due to product shortages. Emily Hunter is a Research Associate for the Consumer Goods and Services team at Maru/Matchbox. Online Shopping in the COVID-19 Era.

Healthcare 52

Healthcare Sales Marketing Personalization 52

Maru Group

MARCH 10, 2020

Maru/Matchbox’s consumer research methodology operates at the intersection of behavior and emotion and our proprietary IAT tool has been helping clients to uncover how consumers Feel for the past year. The post How Drag and Drop Technology is Improving the Data Quality of System 1 Tools appeared first on Maru/Matchbox.

Technology 52

Technology Construction Surveys 52

Maru Group

DECEMBER 2, 2020

At Maru/Matchbox, we dig into these challenges by exploring how consumers feel, behave, and think, enabling us to close the gap between what consumers say and what they actually do. This MoneyScreen product makes data available for deep exploration on Maru/HUB’s interactive data visualization platform.

Banking 52

Banking Advertising Education Technology 52

Maru Group

APRIL 8, 2020

At Maru/Matchbox we pride ourselves in our culture of innovation. The post Capturing the Emotions Associated with Pain Management appeared first on Maru/Matchbox. We demonstrated this in a recent webinar in which we shared research conducted with 800 chronic pain patients in the US. Join the conversation series.

Management 52

Management Marketing Personalization 52

Maru Group

JUNE 5, 2023

We utilized the Maru experience and insights platform to instantly access recent air travelers who have used the airport or airline lounges during their journey. Airlines can differentiate their offer through their airport lounges. We compiled five themes from stated attitudes on what is required for the ideal airport lounge experience.

Airlines 52

Airlines Surveys Feedback Marketing 52

Maru Group

JUNE 16, 2020

Following up on Maru/Matchbox’s introductory Pet Care Pod, Episode 2 digs into more detail about the first trend in this short series. The post Pet Care Pod Episode 2: Understanding Education, Experience, and Behavior Across Pet Owners appeared first on Maru/Matchbox. In this conversation with Erica Ruyle, Sr.

Education 52

Education 52

Maru Group

OCTOBER 27, 2020

We’re pleased to share with you the first in the 2020 series of Reinventing the Holidays, a miniseries of Matchbox On Demand audiocasts produced by Erica Ruyle, SVP of Qualitative Insights at Maru/Matchbox. The post Reinventing the Holidays: Halloween appeared first on Maru/Matchbox.

Surveys 52

Surveys Feedback Marketing Personalization 52

Maru Group

FEBRUARY 18, 2021

Maru Agile survey authoring combines a comprehensive pre-defined set of question types with an easy-to-use user interface to ensure the user is quickly and efficiently in field with a survey that is capable of some complexity in routing and question type. The Maru Agile engine tackles this challenge. 1 Powerful Analytics and Reporting.

Engineering 52

Engineering Healthcare Surveys Enterprise 52

Maru Group

JANUARY 20, 2022

By Rich Durante, Managing Director, Pharmaceuticals and Medicines and Andrew Campbell, VP, Business Development, Maru/Matchbox | January 20, 2022. At Maru, we believe that understanding both what people think and how they feel is critical to truly understanding how they behave.

Government 75

Government Advertising Personalization Management 75

Maru Group

JUNE 16, 2020

Following up on Maru/Matchbox’s introductory Pet Care Podcast, Episode 2 digs into more detail about the first trend and behavioral science for pet owners in this short series. The post Pet Care Pod Episode 2: Understanding Education, Experience, and Behavior Across Pet Owners appeared first on Maru/Matchbox.

Education 52

Education 52

Maru Group

AUGUST 3, 2020

As part of our continuing efforts to stay true to getting meaningful customer-centric insights, Maru/Matchbox recently executed research on research (RoR) in the customer experience space to understand the best way to capture and evaluate experiences as customers see and live through them. Our Research on Research (RoR) study.

Government 52

Government Metrics Surveys Feedback 52

Maru Group

NOVEMBER 16, 2020

These studies, which are run primarily through Maru/Matchbox’s Instant Qualitative platform , elicit a more holistic understanding from respondents using rich content sharing including video uploads and engaging moderation. The post Reinventing the Holidays: Thanksgiving in the US appeared first on Maru/Matchbox.

Sales 52

Sales Surveys Feedback Management 52

Maru Group

JULY 17, 2020

In this final installment of the Maru/Matchbox Pet Care Pod, Erica Ruyle, SVP of Qualitative Insights, once again joined me to talk through the last of a two part episode on areas of growing spend in pet care. The post Pet Care Pod Episode 5: Splurging on Pets, Part 2 appeared first on Maru/Matchbox.

Healthcare 52

Healthcare Coaching Education Personalization 52

Maru Group

JULY 17, 2020

In this final installment of the Maru/Matchbox Pet Care Pod, Erica Ruyle, SVP of Qualitative Insights, once again joined me to talk through the last of a two part episode on areas of growing spend in pet care. The post Pet Care Pod Episode 5: Splurging on Pets, Part 2 appeared first on Maru/Matchbox.

Healthcare 52

Healthcare Coaching Education Personalization 52

Maru Group

APRIL 28, 2020

Maru/Matchbox operates at the intersection of behavior and emotion. The post Connecting Emotional and Behavioral Measures to Deliver More Accurate Results appeared first on Maru/Matchbox. Now, more than ever, it’s important to capture the holistic consumer response to concepts, messaging and ideas.

Metrics 52

Metrics Surveys Accountability Marketing 52

Maru Group

MAY 15, 2019

Using our agile survey tool, Maru/Matchbox investigated real-time customer perceptions of brand commitments within the sector, uncovering how telecoms brands can minimise risk when promises are broken. Infographic] appeared first on Maru/Matchbox UK. Download Infographic. The post Are you keeping your customer promise?

Surveys 40

Surveys Customer Experience 40

Maru Group

JUNE 18, 2020

According to the latest Maru/Matchbox data, a sizeable 70% of fans have paused their paid-for TV sport subscriptions since the start of the coronavirus pandemic. Results were taken from Maru’s Feel, Behave, Think Covid-19 tracker.

Personalization 52

Personalization 52

Maru Group

FEBRUARY 19, 2020

Stacey Kinley, Vice President of Strategy and Development at Maru/Matchbox moderated a panel discussion with industry experts during the Symposium. During the panel discussion on DERs led by Maru/Matchbox, Gregory Knight (Chief Customer Officer at National Grid) noted electrificiation may put more stress on the electric grid.

Chief Customer Officer 52

Chief Customer Officer Government Customer centricity Journey mapping 52

Maru Group

MAY 28, 2019

Maru/Matchbox insight revealed that, even with pressure-selling messages, users put their trust in reviews. However, Matchbox analysis shows that there are three fundamental factors travel brands must address if reviews are to help, not hinder, online booking rates. appeared first on Maru/Matchbox. Make it real.

Benchmark 40

Benchmark Customer Experience Marketing 40

Maru Group

MAY 28, 2019

Maru/Matchbox insight revealed that, even with pressure-selling messages, users put their trust in reviews. However, Matchbox analysis shows that there are three fundamental factors travel brands must address if reviews are to help, not hinder, online booking rates. appeared first on Maru/Matchbox. Make it real.

Benchmark 40

Benchmark Customer Experience Marketing 40

Maru Group

MAY 28, 2019

Maru/Matchbox insight revealed that, even with pressure-selling messages, users put their trust in reviews. However, Matchbox analysis shows that there are three fundamental factors travel brands must address if reviews are to help, not hinder, online booking rates. appeared first on Maru/Matchbox UK.

Benchmark 40

Benchmark Customer Experience Marketing 40

Maru Group

NOVEMBER 16, 2022

By Steve Brockway Maru/Matchbox | November 2022. We spoke to 1,000 nationally representative UK consumers to better understand how companies and brands can best respond and connect with consumers in times of financial stress. The cost-of-living crisis is impacting many people as prices rise ahead of income.

Banking 76

Banking 76

Maru Group

AUGUST 26, 2020

Maru is committed to creating new tools for conducting market research that provide fresh perspectives and help uncover deeper, more actionable insights. And the Maru/Hub ecosystem continues to expand. The post New Tools Provide Fresh Perspectives: Lessons From a Breakthrough at Stonehenge appeared first on Maru/Matchbox.

Analytics 52

Analytics Engineering Surveys Technology 52