ProProfs Blog

FEBRUARY 21, 2019

Let’s assume you’ve got the perfect product; you’ve thought about a well-funded marketing campaign. To avoid scenarios like these, companies spend a fortune conducting market research and focus groups. We asked various customer experience experts how survey results have helped shape their marketing campaigns. The result?

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ShepHyken

SEPTEMBER 15, 2017

This week we feature an article by Lindsay Tjepkema who writes about how artificial intelligence marketing (AIM) is becoming more important to our success in engaging with customers. Brands are looking to AI to ramp up their marketing activities , taking what was once viewed as a science fiction fantasy and integrating it as a useful tool.

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ProProfs Blog

APRIL 5, 2019

Data is the new oil. Data is the fuel for the modern marketing machinery; Data has changed how businesses operate. But like every mineral in its raw, unprocessed form, data is just a bunch of numbers, graphs, and information. The result of this surge in the value of data? Survey data helps fill in this gap.

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ShepHyken

SEPTEMBER 18, 2020

This week we feature an article by Elliott Sprecher, a marketing communications manager at JotForm. You don’t want to inundate team members with survey data. Data visualization isn’t a new concept, but it very well could be a new way for you to share customer feedback with your internal teams.

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Feedback Customer Service Surveys Accountability 307

delighted

APRIL 12, 2024

Once you discover the power of surveying customers and implementing their feedback, it’s easy to want to scale your feedback program to send more surveys, more frequently. But if you see response rates drop and a lack of customer engagement with your surveys, your audience might be experiencing survey fatigue.

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Nicereply

MAY 6, 2021

Analyzing your NPS data can help you identify where your detractors are getting the wrong idea from what you promise them. Responding to customer feedback is the hallmark of a customer-centric marketing strategy. If you survey all of your customers at once, use the full results to update your strategy.

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ProProfs Blog

AUGUST 28, 2020

Talk to any marketer, and they will tell you at least 4 or 5 different ways to collect customer feedback. Receiving customer feedback is not just about surveys and data collection. Sure, an online survey maker helps you create a survey and access the right distribution channels, but what next? .

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Lumoa

FEBRUARY 7, 2023

How do you collect VoC data? Rather than simply addressing the most pressing issues or complaints, VoC enables businesses to make data-driven, customer-centric decisions that result in meaningful and sustainable improvements in the customer experience. Here are just a few examples of data that could be included in VoC.

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ProProfs Blog

APRIL 16, 2020

With the in-depth knowledge of the user’s perspective, the content marketing strategy gets closer to its goals, and online surveys are great to obtain this knowledge. SEMrush survey shows that only 9% of businesses are fully satisfied with their strategy, which reveals the necessity of improvement in this.

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ShepHyken

OCTOBER 21, 2022

She shares how customer experience is a valuable marketing strategy. If your business follows marketing best practices, you’re probably already implementing user research, collecting customer data, and targeting customers with personalized messaging. However, customer-centric marketing takes all of that a step further.

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ProProfs Blog

NOVEMBER 15, 2021

What if I tell you that you could achieve the same by sending out business surveys questions while spending negligible time and money. . And this could be simply done by conducting business surveys. Collecting feedback via business surveys not only helps you advance your business, but also helps save a lot of time, money, and effort.

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ShepHyken

MAY 24, 2019

This week we feature an article by Gaetano DiNardi who discusses how many customer service surveys are not giving you proper data and suggests how to improve them. And when you are asked to stay on the phone to provide answers to a brief survey after a customer interaction, do you ever do it? But can that data be trusted?

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Beyond Philosophy

SEPTEMBER 28, 2016

It should surprise no one that when Econsultancy.com asked in a survey if consumers thought there are enough safeguards on their information , 87% of them said no. That was over two years ago—ironically around the same time as the Yahoo Data breach. Whether Yahoo is to blame or mishandled the data is yet unknown. Probably not.

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ShepHyken

SEPTEMBER 15, 2023

This week, we feature an article by Maria Fintanidou, a copywriter for Moosend , an email marketing automation software. She writes about using email marketing to improve customer service and experience throughout the entire customer journey. It’s all about your email marketing revolving around your subscribers’ needs.

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ProProfs Blog

OCTOBER 4, 2020

As a result, it’s not surprising to see businesses chase customer feedback through interviews, surveys, questionnaires, and more. Even some expert marketers make the grave mistake of considering surveys and questionnaires as the same and often use them interchangeably. Now let’s take a look at surveys. .

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ProProfs Blog

JANUARY 18, 2022

Market research questions can help you capture the best insights when you are up for launching a new product or a feature. Sending out such surveys about market needs and preferences enables companies to understand how their target market feels and behaves. But why market research surveys ?

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Interaction Metrics

JANUARY 23, 2024

What are typical customer survey program costs? With customer survey programs, as with dresses, there is an enormous range. That’s why we wanted to break down the range of customer survey program costs so you know what to expect and how to maximize value. Clients ask this question all the time.

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ProProfs Blog

OCTOBER 30, 2021

Apart from this, you can conduct regular user experience surveys to take the pulse of your software or website users. UX surveys are only as good as the questions you ask your participants. To help you navigate this, I bring a list of 10 user experience surveys questions you should never forget to ask. How to Conduct UX Surveys.

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delighted

OCTOBER 26, 2023

Today, we’re very excited to announce that we’ve applied that same design philosophy to another aspect of feedback collection: the all-purpose survey. Introducing Delighted Surveys. What is Delighted Surveys? Visit our Surveys Help Center for self-serve guides. Want to learn more?

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Nicereply

FEBRUARY 2, 2024

You want to confirm the success, so you send out a survey to all the attendees. But here’s the catch: those survey questions slyly nudge people towards certain answers. When you’re on the other side attending an event, you get hit with survey questions that seem to be trying to lead you to respond in a particular way.

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GetFeedback

SEPTEMBER 19, 2018

When it comes to collecting customer feedback, most people think of a traditional Net Promoter Score survey. In doing so, you gain a more holistic view of your audience and get access to more data to drive your business forward. Pro Tip: Embed your survey right inside your Live Agent chat window , so feedback is only a click away.

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Surveys Feedback Metrics Sales 79

ProProfs Blog

APRIL 3, 2020

No matter if you run a million-dollar business or are employed, the chances are that you have come across a survey. For most business owners, surveys have helped to quench their thirst for customer feedback. In reality, in a surprisingly similar fashion, most surveys get ignored and you can’t blame yourself for this, can you?

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ProProfs Blog

OCTOBER 30, 2021

The identification of what customers want is important and based on different factors, marketers need to divide people into market segments. That’s exactly what market segmentation is all about! With the help of certain shared factors, a wide population can be put into subgroups for targeted marketing. There’s more to it.

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Interaction Metrics

JUNE 21, 2023

Clients often ask: do we need to allow for customer anonymity in our surveys? Market researchers generally provide the option for customer anonymity so that respondents who might otherwise feel embarrassed or fear reprisal can answer honestly. “ and founded Bain’s Customer Strategy and Marketing practice.

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delighted

JULY 11, 2023

One way to collect this data is by utilizing demographic survey questions. In this post, we’ll cover everything you need to know about demographic survey questions, including 12 examples to use in your next survey. What are demographic survey questions? Why are demographic survey questions important?

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Surveys Best practices Education Journey mapping 66

GetFeedback

APRIL 30, 2018

That’s why quick, transactional surveys are gaining popularity. Top 3 Marketing Surveys. Website Surveys. With website surveys , you can specify which pages you want your survey to appear on, as well as design different surveys for specific pages on your site. Blog Surveys.

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ProProfs Blog

JULY 20, 2021

A survey is an effective medium to collect feedback from your target audience. Sensitive questions on age, income, race, and religion form an unavoidable part of demographic surveys, market research surveys, health surveys, and so on. Usually, people are reluctant to share personal information via offline surveys.

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GetFeedback

JANUARY 16, 2019

Some people might say that the secret to a successful customer feedback survey campaign is quantity. If you send out enough surveys, you’re bound to get some responses eventually, right? While this approach might have worked in the past, the modern customer isn’t eager to take time out of their busy day to take any survey.

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ProProfs Blog

OCTOBER 23, 2020

When was the last time you created a survey but had second thoughts regarding the inclusion of demographic questions? Even if the survey promises to keep it anonymous, we still have our inhibitions. A demographic survey question is all about getting that sensitive personal information to understand your customer base.

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CSM Magazine

APRIL 18, 2024

Envision the current terrain of nonprofit activities, where data underpins every facet of donor engagement. Integrating such a system reshapes interactions with supporters, turning data points into personalized experiences that can amplify your mission’s impact. Weaving data-driven practices into these interactions is key.

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ProProfs Blog

OCTOBER 16, 2020

Stella is a market researcher at a large corporation and her main priority is providing insightful data for the entire company to use. The UX team uses it for their personas, the marketing team uses it for the adwords campaigns, etc…. In fact, last week’s were abysmal: Survey sent: 400. Survey opened: 180.

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Interaction Metrics

DECEMBER 13, 2023

Employees are often skeptical when a workplace diversity survey is introduced, which makes it difficult for DEI programs to flourish. To solve this, here’s our guide to implementing a workplace diversity survey that will give you actionable results and lay the foundation for a successful DEI program.

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JustCall

NOVEMBER 25, 2022

One of the best ways to do this is to employ eCommerce market intelligence. eCommerce intelligence is a way to use consumer data to develop insights into behavior. The gathering of accurate data is the starting point. When it comes to consumers, there are various types of data that need to be looked at. Accurate Choices.

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