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Customer journey map: The key to understanding your customer

delighted

Creating a customer journey map can help you and your company visualize how customers feel at all brand touchpoints so you can avoid potential issues ahead of time, increase customer retention, and discover key information to make the best decisions for your business. What is a customer journey map?

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Customer Journey Mapping Tools in 2021

The Petrova Experience

Before we dive into customer journey mapping tools, we must keep in mind that, by itself, journey mapping is not a customer experience product or service. A journey map is a visual representation of your end-to-end customer experience. Think of a journey map as a diagnostic tool.

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How to Create a Customer Journey Map and Improve CX

aircall

This article is part two of a series on customer journey mapping. This second one explains how to plot a successful customer journey map and how to use it to your business’ and your customers’ advantage. Therefore, the approach matters less than the map’s impact. Identify customer touchpoints.

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Customer loyalty: A guide to building and measuring positive experiences 

delighted

And likely, if something in your customer experience with the brand has gone awry in the past, e.g., your order didn’t ship when they said it would or the item that arrived did not look like the item you ordered, the brand was eager to make it right – and in turn, that earned your loyalty even more. How do you measure customer loyalty?

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Q&A with Aruba: How We Scaled Our Customer Engagement Strategy

Totango

During the live presentation of the webinar, Harmon and Chu answered several questions from attendees about how they managed this feat. Also, something that makes our team unique is that we have a team of about four or five people who focus on the journey map and the lifecycle management of the customer.

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How to Use the CSAT Metric in Your CX Program

GetFeedback

Pay attention to those clues to really zero in on what expectations customers have. Invite them into the feedback loop by sharing the complaints and comments they hear from customers. For more on collecting and taking action on customer feedback, check out our free Voice of the Customer (VoC) guide.

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Top 10 trends shaping the future of Customer Success in 2021

CustomerSuccessBox

But it also bought a sea of opportunity for people who could see beyond the present turbulent times. And in all these -the common thread- Customer Success. With Customer Success teams who work on onboarding automation and efficiency to set their customers up for a strong initial footing, this will result in long-term success.