Remove Customer emotions Remove Customer Experience Remove Marketing Remove Sales
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The Secret of Measuring Customer Emotions

Beyond Philosophy

Human feelings influence our actions and drive customer behavior. Therefore, you must design a Customer Experience that makes your customers feel a way that drives value for your organization. However, too many organizations do not get specific enough about customer emotions.

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The Surprising Secret to Sales Growth

Beyond Philosophy

You might be thinking it’s time for a big marketing investment, but where would you focus your energy? On rewarding regular customers with promotions to keep them coming back. On improving the customer’s experience at the time of purchase. Customers aren’t as loyal as you think they are.

Sales 311
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Stay Ahead of Your Competition with New Advances in CX Marketing

Beyond Philosophy

Stay Ahead of Your Competition with New Advances in CX Marketing. This podcast discusses the five areas you can address that will change the results you get with your Customer Experience. Having a record of your return on investment (ROI) for Customer Experience programs is vital. An increase in sales is excellent.

Marketing 210
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Talking Trash: How Damaged Goods Kill Sales

Beyond Philosophy

I was thinking about this research in the context of our behavioral journey mapping , where we identify customer touchpoints and assess customersemotional reactions at each one. In our work with clients, we have found that customers make value judgments similar to those identified by the recycling researchers.

Sales 279
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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

For many years, there has been a debate whether you could assign a dollar amount to determine the return on investment for any Customer Experience improvements. Focusing on customer retention with a better Customer Experience will benefit your bottom-line expenses. So, the debate continues. Why is this?

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Stay Ahead of Your Competition with New Advances in CX Marketing

Beyond Philosophy

Stay Ahead of Your Competition with New Advances in CX Marketing. This podcast discusses the five areas you can address that will change the results you get with your Customer Experience. Having a record of your return on investment (ROI) for Customer Experience programs is vital. An increase in sales is excellent.

Marketing 201
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Understanding the Impact and Importance of Customer Emotions: a Q&A with Maria Pocovi

Call Center Weekly

Lately, there has been great emphasis placed on customer experience, and customer journey mapping. Through insights gained, we in customer service are aware of the importance of utilizing soft skills to better enhance a customer's experience, as well as improving the level of service and support.