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The crucial nuance behind seven top Customer Success metrics for SaaS companies

ChurnZero

That’s according to a landmark webinar we hosted last fall titled, “A Crash Course in Customer Success and SaaS Metrics” with Dave Kellogg and You Mon Tsang. That webinar was – and continues to be – wildly popular because it explores the nuance behind Customer Success metrics. It helps articulate the health of a SaaS business.

Metrics 94
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The crucial nuance behind seven top Customer Success metrics for SaaS companies

ChurnZero

Some Customer Success metrics are considered standard but there’s often more than meets the eye. SaaS professionals who geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. That nuance is derived from three underlying factors: Construct. MRR) or one year (i.e.

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SaaS Companies: Implement a Product NPS Program in 5 Simple Steps

PeopleMetrics

It has become all too common for B2B SaaS companies to survey their customers once a year through a moment-in-time customer relationship survey, with at least one section addressing the ultimate question of Net Promoter Score (NPS). If you are focused on customer retention, then you need to know the answer to?the

SaaS 96
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Complete guide about SaaS Content Marketing

JivoChat

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? 10 Saas Content Marketing strategies to implement.

SaaS 52
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Customer Success Playbook Tips: Five Proven Tactics

Totango

A customer success playbook maps out a game plan you can use to automate successful outcomes for your clients. Having a playbook in place can help you deliver better results for your SaaS customers and yield higher satisfaction, retention, and revenue for your business. Optimize customer onboarding.

SaaS 86
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Strategies to Increase Customer Retention: What Every Playbook Should Include

SmartKarrot

Retaining those customers for the long haul is equally, if not more, essential. A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation.

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3 Customer Renewal Strategies that Work in Uncertain Times

Totango

Customer retention is the lifeblood of the SaaS and subscription industry. The digitization of business has empowered customers to seek flexible, personalized business solutions that spread the cost of overheads and capital over the life of an ongoing partnership. You just have to adapt them to today’s sensitivities.

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