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To Mark the Spot with Benchmarking or Not?

CX Journey

Are you focusing on a benchmark that may not or may no longer be a valid mark to strive for? I recently came across the following Chinese parable, and as I often do, wondered how this story might apply to customer experience measurement and management initiatives. Of course, the boat had since moved, but the sword itself had not.

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A Foundation for Exceptional Digital Self-Service Design

COPC

With digital self-service technology advancing at a phenomenal rate, why are interactions with chatbots and interactive voice response (IVR) systems still the sources of so many frustrating customer experiences? When customers contact you, they expect a solution. Customers forced to use multiple channels were 1.5x

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4 Ways to Measure Consumer or Patient Satisfaction

Stafford Communications

With a universal question format and scale, NPS is one of the few satisfaction measures where it’s fairly easy to find benchmarks or to compare data with other brands. So it’s not as easy to benchmark yourself with other organizations. This is a very simple visual intuitive way to ask your customers how you’ve done.

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4 Ways to Measure Consumer or Patient Satisfaction

Stafford Communications

With a universal question format and scale, NPS is one of the few satisfaction measures where it’s fairly easy to find benchmarks or to compare data with other brands. So it’s not as easy to benchmark yourself with other organizations. This is a very simple visual intuitive way to ask your customers how you’ve done.

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5 Customer Satisfaction Metrics For Getting Inside Their Heads!

Babelforce

In this post: Customer Satisfaction Customer Effort Score Customer Churn Rate Net Promoter Score Customer Service Satisfaction Easy Contact Center Automation (eBook). You already understand the importance of knowing how customers feel about your brand. . Customer Effort Score (CES).

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How To Improve Customer Service Within Your Organization

Global Response

In addition, make sure you intentionally listen to—and implement—customer feedback. When agents are able to have clear benchmarks for quality, it strengthens direction and focus for improvement—thus making your training more effective. By rewarding your loyal customers, of course. So how do you improve loyalty?

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5 Things every CEO needs to know about their customers

Nicereply

With a benchmark on how much your support team usually sees, you can start to identify busy seasons and see the direct impact of pricing changes or implementations with your product. Take the time to get to know your problem and star customers, as well as what kinds of constructive or positive insights they have for your team.

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