Remove Accountability Remove Construction Remove Metrics Remove SaaS
article thumbnail

The crucial nuance behind seven top Customer Success metrics for SaaS companies

ChurnZero

Some Customer Success metrics are considered standard but there’s often more than meets the eye. Sales and marketing professionals that geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. That nuance is derived from three underlying factors: Construct.

Metrics 94
article thumbnail

Why SaaS Leaders Should Outsource Their Customer Success Program

BlueOcean

When we are talking to organizations in the sales cycle, we will often hear from SaaS companies that the customer success role is too complex, too critical, too deeply embedded in their internal operations to ever be outsourced. We are here today to say, with respect, they’re wrong. It’s kind of ironic because many (most?) Ill-defined KPIs.

SaaS 71
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The crucial nuance behind seven top Customer Success metrics for SaaS companies

ChurnZero

Some Customer Success metrics are considered standard but there’s often more than meets the eye. SaaS professionals who geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. That nuance is derived from three underlying factors: Construct.

SaaS 52
article thumbnail

Are You Winning on Purpose?—The Creator of the “Net Promoter” Tells Us How!

Beyond Philosophy

Unfortunately, Reichheld says too many organizations use NPS as a stick or a metric for earning bonuses. He says that the financial metrics most companies use for valuations point you toward the wrong investments. Reichheld also wanted it to be accounting-based because it is well regulated, and there are rules for measurement.

Airlines 274
article thumbnail

Complete guide about SaaS Content Marketing

JivoChat

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? 10 Saas Content Marketing strategies to implement.

SaaS 52
article thumbnail

Customer Success Playbook Tips: Five Proven Tactics

Totango

Having a playbook in place can help you deliver better results for your SaaS customers and yield higher satisfaction, retention, and revenue for your business. Similarly, your customer success team can piece SuccessBLOCs together to construct playbooks for your entire customer journey. Track metrics measuring customer success.

SaaS 86
article thumbnail

5 Signs That You Are Suited for a SaaS Account Manager

SmartKarrot

The account manager plays a pivotal role in any business. But over the course of time, the role has evolved with the rise of Software-as-a-Service (SaaS) companies. With this evolution, the role of a SaaS account manager has not been the same as that of an account executive. Out-and-out Account Planning.

SaaS 10