Remove Chief Customer Officer Remove Metrics Remove Personalization Remove SaaS
article thumbnail

Three chief customer officer job descriptions we love

ChurnZero

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. SaaS businesses, meanwhile, benefit from predictable streams of recurring revenue.

article thumbnail

Four customer engagement strategies for SaaS companies

ChurnZero

Early-stage SaaS businesses tend to put most of their focus on acquiring net new customers. For a little while, customer retention is a manageable task with existing staff. When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy.

SaaS 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Success is Changing: Top SaaS CEOs Reveal What’s Ahead

ChurnZero

What’s Next For Customer Success? Top SaaS CEOs Talk Compensation, Automation, and Investors. No one knows what the future holds (as 2020 has made abundantly clear) but that didn’t stop us from asking top SaaS CEOs what’s next for Customer Success.

SaaS 93
article thumbnail

The Rise of the Chief Customer Officer (CCO) as a Change Agent

SmartKarrot

You can consider a change agent as a catalyst who brings necessary change, i.e., a person who inspires and influences others to bring out the change in the organization. When it comes to B2B SaaS organizations, there is a growing interdependency on the relationship between the change agent and key decision-makers.

article thumbnail

Chief Customer Officer vs. Head of Customer Success: What’s the Difference?

SmartKarrot

One such that we are talking about is the difference between Chief Customer Officer and Head of Customer Success. Both strive to bridge the gap from a company’s point to interact with a customer. Chief Customer Officer is a relatively new term in the CS space, but it is accelerating in its popularity.

article thumbnail

7 Customer Marketing Strategies to Increase SaaS Retention

ChurnZero

These SaaS companies offer comprehensive training programs, resources, and events to their customers and even the larger professional community. They have loyal followings and student-customers who proudly display their certifications on LinkedIn to not only show off their product proficiency, but also their brand affiliation. .

SaaS 64
article thumbnail

From Executives to VPs of Customer Success- overview of the Salaries!

CustomerSuccessBox

This means, customer success as well provides service and support as that of customer support but with a key distinction that it tries to understand the pain points well before they arrive but with customer support, only appear after when the problem arises and that’s how the key metrics they both look into differs as well.