Customer feedback and trust; how a lack of feedback opportunities is costing the financial services industry dearly
Maru Group
SEPTEMBER 4, 2018
Maru/edr research from just last month revealed 62% of consumers cite trust as the most important factor when considering which provider to open an account with. However, 84% of retail banking customers would be willing to provide their feedback if given the chance. The real cost of a lack of trust. Giving customers a voice.
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