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Complete guide about SaaS Content Marketing

JivoChat

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? 10 Saas Content Marketing strategies to implement.

SaaS 52
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How Online Communities Create Customer Advocacy and Retention

ChurnZero

Given these evident benefits, it’s easy to see why customer advocacy is a hot topic in the SaaS industry at the moment. . This places even more pressure on SaaS companies to retain their current customers and provide a product that delights users, and dramatically increases the need to build an army of customer advocates!

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5 Pillar Customer Success Strategy Stack

ClientSuccess

For the average SaaS-focused customer success teams, there are four main buckets of metrics to consider: financial metrics, customer health metrics, usage metrics, and team performance metrics. The top five SaaS customer financial metrics are: Revenue Retention Rate (Gross and Net). Customer Lifecycle/Journey Mapping.

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Recorded Webinar: The Customer Success Maturity Model

ClientSuccess

How to unite your entire company around customer success. ? How to build and align the customer journey map and experience. You can also download the eBook, The Ultimate Guide to Customer Success Metrics here. Request the recorded webinar here: The Customer Success Maturity Maturity Model. Your Presenter.

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Recorded Webinar: Customer Success Pitfalls to Avoid During the Post-Sale Process

ClientSuccess

What approach to take to build the customer journey map. Aaron Fulkerson is the CEO of MindTouch and a leading innovator in open-source & SaaS software. You can download and read our entire Customer Success as a Culture eBook series below: Customer Success as a Culture: Customer Success Leaders Edition.

Sales 40
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Churn Reasons: You’re Not Digging Deep Enough

ChurnZero

However, SaaS companies should also be taking advantage of the opportunity to learn from churned (and renewed) customers using similar techniques. Churn destroys SaaS business valuation. Every SaaS business deals with churn, but it’s up to you to leverage the lessons learned into actions that improve the business.

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Why Customer Lifecycle Management is Important for Enterprise Organizations

ClientSuccess

For larger companies or organizations in more mature markets or even global markets, customer lifecycle mapping can be a key differentiator from competitors in a crowded industry. Global organizations especially must pay attention to the Customer Journey Map and Customer Lifecycle Management. Blog Posts.