Remove Customer centricity Remove eBook Remove Journey mapping Remove SaaS
article thumbnail

How Online Communities Create Customer Advocacy and Retention

ChurnZero

After all, whether you like to admit it or not, customers tend to trust their peers much more than your brand. Given these evident benefits, it’s easy to see why customer advocacy is a hot topic in the SaaS industry at the moment. . Before we go any further, what exactly is customer advocacy?

article thumbnail

Why Customer Lifecycle Management is Important for Enterprise Organizations

ClientSuccess

For larger companies or organizations in more mature markets or even global markets, customer lifecycle mapping can be a key differentiator from competitors in a crowded industry. Global organizations especially must pay attention to the Customer Journey Map and Customer Lifecycle Management. Blog Posts.

article thumbnail

5 Reasons Why Customer Success Is Imperative For Your Company Culture

ClientSuccess

Having a portfolio of satisfied customers who are content with their service and are ready to engage and communicate with a brand is a literal dream of any B2B organization. Organizations who are looking to become truly customer-centric must instil a sense of cohesiveness between customer sentiment and organization sentiment.