ShepHyken

OCTOBER 6, 2022

This week, we feature an article by Zhecho Dobrev, leading principal consultant at Beyond Philosophy and author of The Big Miss: How Organizations Overlook the Value of Emotions. He shares the value that customer emotions bring to a company. Where do customer relationships feature on those journey maps? Source: Gartner.

Journey mapping 177

Journey mapping Customer emotions Customer effort B2C 177

ThriveableBiz

NOVEMBER 13, 2023

But when we look at the ways business currently gathers insights, they mostly send out a clinical survey, or maybe ask customers out of the blue. Put Yourself In Your Customer’s Shoes Do you like ticking long columns of boxes, with little in it for you? This article also appeared on the B2B Expo Site Hungry for more?

Entertainment 52

Entertainment Marketing Advertising B2B 52

Callminer

AUGUST 6, 2019

Additional data can include the number of customers handled, and the overall satisfaction rating (if a survey at the end of the call is enabled) of those customers. Something that happens a lot in businesses today is silos of surveys, information that isn’t shared or assimilated. Keep things up-to-date.

call center software 140

call center software Best practices Call Center Interactive Voice Response 140

ProProfs Blog

JUNE 21, 2019

Building customer loyalty implies you can sell multiple products and services to the same customer over a period of time. eMarketer states In a November 2018 – Retail TouchPoints survey, retailers’ spending on acquisition and retention weren’t radically different on the surface. Educate With Content Marketing.

Customer retention 95

Customer retention Sales Marketing Scripts 95

JivoChat

JULY 21, 2021

From reward and point programs to special events for VIPs, there are many ways loyalty programs can keep your customers engaged and coming back. Surveys also offer chances for building customer relations, as they provide a high-level view into your customers’ thoughts. Your customers are likely busy people.

Chatbots 52

Chatbots B2C CRM Customer retention 52

Beyond Philosophy

MAY 15, 2021

In this episode, we share the 5 rules for managing your Customer Experience in business-to-business relationships, including: B2B is complicated, so you need to simplify it. Recognize that customer emotions apply. Manage different customers differently. Key Ideas to Improve your Customer Experience.

Customer Experience 259

Customer Experience Management B2B Customer emotions 259

Lumoa

FEBRUARY 9, 2023

Whether you’re new to customer experience or seeking inspiration, this guide serves as your ultimate resource for exploring and delving deeper into this exciting field. B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer.

Customer Experience 178

Customer Experience B2C Journey mapping B2B 178