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Guest Post: The Biggest Value Driver That is Not on Your Journey Map

ShepHyken

This week, we feature an article by Zhecho Dobrev, leading principal consultant at Beyond Philosophy and author of The Big Miss: How Organizations Overlook the Value of Emotions. He shares the value that customer emotions bring to a company. Where do customer relationships feature on those journey maps?

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How to Create a Voice of Customer Template for Your Business

Lumoa

It will help you gather valuable feedback, identify customer pain points, and work towards better solutions. This article will explain what VoC is, how to use it, and tips on creating your own voice of customer template for your business. In This Article: What is Voice of Customer(VoC) and Why Is It Important?

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The Role of Emotions in the Customer Experience

VocalCom

According to Customer Think, 63% of customers with positive feelings about a company will remain loyal, while 74% will go a step further and advocate for the brand. Here are five tips for addressing customers’ emotions to ensure quality experiences at every step of their journey.

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Improving Customer Experience in Banking: 7 Promising Trends

PeopleMetrics

Essentially, firms that provide necessary day-to-day services like banking are often evaluated more strongly on their customer service than retailers that simply sell physical products. What do customers expect from banks? Partner with your customer service team. Partner with your customer service team.

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The Keys to Unlocking NPS

C Space

is VP, Research and the head of our global Data & Analytics team at C Space. Ignoring customer emotion means missing opportunities to get customers to choose you and recommend you. Perhaps more importantly, measuring emotion not only produces a more predictive model but can also predict customers’ behaviors.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Actionability is also, as we believe, one of the essential aspects of customer experience management. Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers.

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6 Key Factors to Improve Customer Retention

aircall

While the importance of customer retention is undeniable, many companies struggle to develop strategies that allow them to hold on to their existing customer base. How to Measure Customer Retention Rate. The customer retention rate refers to the percentage of customers that remain with your business over a specific period.