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Digital Transformation in Retail Banks: Potential Impact on Brand Equity, Customers, and Employees

Beyond Philosophy

It is having most impact, and will likely continue to do so, in traditional industries such as retail banking. Digital innovation in banking can be seen in the transformative way people transact and organize their finances. Needs a bank’s product to support their activities (home purchasing, auto loans, etc.).

Banking 225
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Digital Trends and Technologies Transforming CX in Banking and Finance

Tenfold - Contact Center Blog

These digital natives will not just comprise the new workforce, they will also define the new breed of customers for financial services companies. The taste of this new class of customers clashes with the traditional mode of service that dominates the finance sector. They grew up in a completely digital environment.

Finance 64
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Top Five Obstacles to Customer Centricity #3 Numbers Focus

Peter Lavers

This series of blogs is based on the early results of research undertaken by Peter Lavers on customer centricity. Participants are asked to tell us what, if anything, they are pulling their hair out over when it comes to customer centricity. There can be a perception that customer experience is just “marketing fluff”.

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4 key barriers to challenger brand growth; a focus on retail banking

Maru Group

According to the latest finance results from Maru/edr , reliability and trust remain the two main drivers behind consumer banking choices. Yet the retail banking industry is huge – and, despite their rapid growth, challenger brands still only account 15% of bank accounts held in the UK.

Banking 40
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What Does The Scottish Independence Vote Have to Do with Customer Experience?

Beyond Philosophy

The loss aversion was in effect as well when several major US banks (e.g. Bank of America, Morgan Chase, etc.) This led to a large public revolt and forced the banks to axe their plans. So there’s the lesson, Loss Aversion is a heuristic process that should be taken into account by organizations and policy makers.

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How to Evolve Banking Customer Experiences for Survival

PeopleMetrics

This was the terrifyingly binary challenge Joe Sullivan , CEO of Market Insights delivered to a group of banking execs last Friday at the N.J. Joe shared some statistics that would make less-intrepid bank executives contemplate a career change. In 2014, the most likely reason a customer is in the branch is to resolve an issue.

Banking 79
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Gen Z Is Defining Digital Banking.FinTech Is Listening.

Sykes

From streaming to sharing, those between the ages 18 to 24 expect seamless connectivity — and their finances are no exception. The banking industry has shifted servicing dramatically from its beginnings as a brick-and-mortar stalwart to become far more digitally flexible. But what about Gen Z looking to open accounts with new banks?

Banking 90