ClearAction

NOVEMBER 13, 2014

This work typically connects closely to, or includes, demand generation , involves the alignment of Marketing with Sales, Business Units, IT and Finance. MO professionals’ career paths sometimes originate in Finance, IT, Sales Operations and other analytical or process-oriented roles.

Marketing 62

Marketing Finance Benchmark Government 62

Lumoa

AUGUST 5, 2022

Experts believe that the modern retail industry will follow a similar pattern as it did during the 2009 recession. During this period, ecommerce sales thrived while in-person transactions declined sharply. The Impact of Global Events on the Retail Industry. Analyze How the Sentiment is Changing Over Time.

Feedback 83

Feedback Marketing Metrics Benchmark 83

Amity

JANUARY 13, 2016

Can Customer Success really be held with the same importance of sales, marketing and product departments? Since 2009, the popularity of customer success has increased 800%. • Benchmarks for Customer Success. In this article, Sabrina Bozek explains why internal benchmarks are better suited for Customer Success.

Benchmark 48

Benchmark SaaS Surveys Metrics 48

ChurnZero

JUNE 19, 2020

Most folks, by the time they talk to us, have someone that at least is aware of it or oversees it, whether it’s the Sales team or a specific department. Each account rep that is doing sales is also doing renewal management and things like that. The playbook is there for Sales, Marketing, and CS.

SaaS 72

SaaS Metrics Surveys Customer retention 72

Comm100

FEBRUARY 19, 2014

Web chat has increased in popularity with customers as the Forrester Research report indicates this channel has risen in popularity as adoption rose from 30% to 43% between 2009 and 2012. In the old days, it was common for sales personnel to greet prospective customers visiting a storefront with “How may I help you today?”

Benchmark 40

Benchmark Surveys Technology Customer Service 40

C3Centricity

JULY 30, 2018

Better to compare results also to past best ones than only using the current benchmark. Think about the much-publicised Tropicana disaster back in 2009, or the Gap logo change. For example, how many “cheap” products have you bought, perhaps on sale, only to wonder why you ever bought it when you were home?

Marketing 48

Marketing Customer centricity Advertising Benchmark 48

C Space

JANUARY 18, 2021

Customer benchmark: #1 in Logistics; #27 Overall. So much so that logistics – which has traditionally been a lower quartile category in our benchmark, leaped into the top quartile – up there with highly emotive categories like beauty and automotive. Customer benchmark: #4 in Media; #63 Overall. Q2 2020 revenue: $20.5

Benchmark 116

Benchmark Automotive Government Marketing 116