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A New Breakthrough Model of Customer Experience – Quantum Customer Centricity™

C3Centricity

Everyone is talking about the importance of customer centricity. But they should be actioning quantum customer centricity! Many people think that customer centricity is the same as customer experience. But there is a big difference between talking about putting the customer first and doing so.

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You Can’t Legislate Customer Centricity

Beyond Philosophy

One interesting bit of his speech touched on an important issue for Customer Centricity: data breaches. If they have the need to legislate, then lags in notifying Customers must have happened so many times they feel the need to put it in law! This is a law for the “non-Customer centric” organizations.

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5 Tests to Reveal How Customer Centric Your Channel Strategy Is

Beyond Philosophy

Do you allow Customers to use whatever channel they wish to communicate with you, or do you restrict them to one or two channels? The answer to this question can show how Customer centric your company is. This post is the fifth in a series of nine posts that uses our Naïve to Natural customer-centricity assessment.

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What Customer-Centric Companies Must Do To Become Customer-Obsessed

Beyond Philosophy

In building relationships with customers, and value for them, my long-time observation is that most organizations tend to progress through several stages of performance as they are becoming truly customer-centric: a) customer awareness, b) customer sensitivity, c) customer focus, and d) customer obsession.

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4 Actions to Exceed Customer Expectations

Beyond Philosophy

Defining these areas implies knowing what the Customer’s Expectations are. Most organizations know what their Customer rational expectations are. What they don’t know is what their Customer emotional expectations are, a massive gap in their understanding of their Customers.

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5 Golden Rules for Customer-Centric Copywriting Your Support Reps Should Use

ProProfs Blog

The only way to do this, obviously, is customer-centric copywriting. Your customer support team may even plan to use a help desk software to resolve customer queries on time and delight them. Quick Navigation – Five golden rules for writing customer-centric copy. Being Customer-Centric Matters.

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Why Most Customer Experience Programs Fail

Beyond Philosophy

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization.