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Top 5 Customer Service & CX Articles for Week of June 30, 2025

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. New Strategies: Switch the Focus within Your Business to the Customer by Steven Van Belleghem (Jeweller Magazine) It’s time to lead by example within your store! Here are my top five picks from last week.

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Why Your Search Bar Isn’t Enough: The Real Difference Between a KnowledgeBase and a Knowledge Management System

CCNG

Its a common misconception – those tools may store information, but they fall short in delivering the right answers, actionable processes, and feedback loops for multi-channel support for both employees and customer self-service. Whats the Confusion? Lets clear it up.

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Breaking Down Silos: The Key Role of Customer Service Leaders and Knowledge Management in Driving Success

CCNG

Siloed decision-making is driving up costs and damaging the customer experience. When customer service, IT, and marketing operate independently, inefficiencies grow, progress stalls, and customer interactions suffer. Customer service leaders must be included in strategic decisions to break down silos.

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Self Service Options for Contact Centers

Global Response

Self-service for contact centers refers to the systems that enable customers to resolve their own issues without the assistance of a human agent. Self-service options include IVR, text assistance, chat assistance, web portals, knowledge bases, FAQs, and bots. What are contact center self-service options?

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The Franchise Owners Guide to Providing Outstanding Customer Care

CSM Magazine

When you’re managing multiple franchise units in a competitive marketplace, delivering consistent and outstanding customer service becomes even more critical. This guide dives into practical, effective strategies for franchise owners to elevate their customer care game.

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How to Create a Customer Experience Journey Map

CCNG

Early customer journey maps were designed for feedback, but more organizations today are aiming for tangible outcomes, whether that’s reducing first-call resolution times, enabling self-service options or demonstrating cost savings. One major risk is oversimplifying the customer inputs that impact the journey.

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Customer Service Essentials for Franchise Owners: A Guide to Success

CSM Magazine

Owning a franchise offers the chance to build on a popular brand’s success, but outstanding customer service is key to thriving. Great customer service helps franchise owners stand out, build trust, and keep customers coming back. Good service builds customer loyalty, making people feel valued and understood.