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Defining the Stages of the Customer Journey Map: Consideration

Education Services Group

The customer journey map is a wonderful tool that’s a critical component of operationalizing your Customer Success capabilities. In my last article, I looked closely at the first phase a prospective customer hits when they learn about your business: Awareness.

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Defining the Stages of the Customer Journey Map: Loyalty

Education Services Group

Every customer journey map is a little bit different (or a lot different) depending on many factors, but one thing they all have in common is the end of the contract term. the part where we continue to strengthen our bonds with our customers well into the future. Loyalty – The story continues…forever?

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Defining the Stages of the Customer Journey Map: Acquisition

Education Services Group

A prospective customer has learned about your business, they’ve spoken to Sales, and they feel like yours is the right solution for them. You’re officially rewarded for your work and are observing them move into the next stage of the customer journey – Acquisition! Congratulations! It’s time to celebrate.

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Defining the Stages of the Customer Journey Map: Service

Education Services Group

Now buckle up for the longest segment of your customers’ experience: Service. Continuing our series investigating all the stages of a customer journey map, I’m diving into everything that makes (or breaks) this chapter of the CX story. We’ve talked Awareness, Consideration, and Acquisition.

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Defining the Stages of the Customer Journey Map: Tying It All Together

Education Services Group

So…quick question: What is a customer journey map? A customer journey map can be many things. Organizations that leverage them wisely use them as step-by-step guides for customer engagement throughout the customer lifecycle. need a customer journey map?

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How Online Communities Create Customer Advocacy and Retention

ChurnZero

How Online Communities Create Customer Advocacy and Retention. This is a guest post by Danielle Juson is a Customer Success Community expert at inSided. Isn’t it great when you have a customer that not only keeps using your product, but shouts about how great it is too? developing customer advocacy is a must.

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Key Insights to Guide your CS Strategy in 2022

Totango

Older approaches viewed the customer journey from the perspective of the seller, visualizing the customer experience as a linear progression toward sales conversion using the image of a funnel channeling prospects toward sales.

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